The Place of Streaming Video in Scholarship
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Talk by Fiona Carr at the PRATT and King's College London's Symposium: "Can Scholarship Show as well as Tell".
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The Place of Streaming Video in Scholarship
- 1. The Place of Streaming Video in Scholarship Fiona Carr International Licensing Editor Email: fcarr@astreetpress.com Second Strand Symposium: Can Scholarship Show as Well as Tell? 27th June 2014
- 2. Overview • About Alexander Street Press – brief intro • What’s happening with video? – What’s it all about? – Emergence of streaming video – Major national survey in the US • How is it being used? – Examples from ASP – Other players: FilmsOnDemand, Kanopy, BoB, JOVE • Some challenges – How to make video work in scholarship
- 3. Alexander Street Press • Award winning vendors of streaming video, online text and music content into academic libraries worldwide • High quality collections, single titles, DVD distribution • Head office: Alexandria, Virginia with staff worldwide • Filmakers Library and Insight Media • International Licensing Editor role
- 4. ASP Mission • ‘Making silent voices heard’
- 5. Examples of some of the content providers we work with….
- 6. We serve 40m faculty and students in more than 30,000 institutions worldwide Individual Faculty Broad range of Libraries and consortia Harvard University University of Tokyo University of Phoenix National U. of Singapore Columbia University New York Public Library Okanagan College Northumbria UniversityBritish Library
- 7. What’s happening with video today? • Watch video – Classroom access – Web access • Record video – Capture lectures – Conduct interviews – Film experiments • Use video Skype – Expect to see as well as hear – Used to a media rich environment • Rise of MOOCs and Online learning – Video key element of these
- 8. YouTube • >1 billion unique users monthly • >6 billion hours watched monthly, up 50% in a year • 100 hours of video are uploaded every minute • 80% of YouTube traffic comes from outside the US • In 2011, YouTube had more than 1 trillion views or around 140 views for every person on Earth http://www.youtube.com/yt/press/statistics.html 4/3/2013, 5/3/2014
- 9. Not just about YouTube though…. • Huge amount of commercially produced and distributed content available for libraries • Locally produced content, institutional repositories etc • Growing number of consumer focused subscription services – E.g. Hulu www.hulu.com – Mission of Hulu: help people find and enjoy the world’s premium video content when, where and how they want to find it. – Problem: only accessible in the US at present!
- 10. Who’s talking about video? • Example of some recent presentations: – Charleston Conference, 2013: Streaming Video in Academic Libraries, Deg Farrelly and Jane Hutchison – NFAIS Virtual Seminar: The Emergence and Rise of Video As a Scholarly Content Format, May 2014 – BUFVC, Enhancing the learning experience with AV content, 26 June 2014 – American Library Association, Las Vegas this weekend: • Deg and Jane are presenting at the ProQuest Day there • Video Roundtable Association: provides leadership within the ALA on all issues related to video collections • Running its own events at ALA: http://connect.ala.org/node/221897
- 11. US National Survey • Who? – Deg Farrelly, Media Librarian, Arizona State University – Jane Hutchison, Associate Director, Instruction and Research Technology • What? – Tinyurl.com/SurveyASV - the full survey is here. Encourage you to take a look – Snapshot of academic library streaming video collections, expenditure, access and delivery – Preliminary report presented at Charleston Conference 2013 – Some snippets here…..
- 12. Survey response and some results • 336 valid responses (one per institution allowed) • 42 ARL’s • 48 US states • 6 Canadian provinces • 2 international responses – Australia and Pakistan
- 13. Does your institution stream video? Streaming Video in Academic Libraries, Preliminary Results from a National Survey, deg farrelly, Arizona State University; Jane Hutchison, William Patterson University, Presented in November 2013 , Charleston Conference, Charleston, South Carolina. 70 % 30%
- 14. Does your institution stream video? Streaming Video in Academic Libraries, Preliminary Results from a National Survey, deg farrelly, Arizona State University; Jane Hutchison, William Patterson University, Presented in November 2013 , Charleston Conference, Charleston, South Carolina.
- 15. Is your library planning to stream? Streaming Video in Academic Libraries, Preliminary Results from a National Survey, deg farrelly, Arizona State University; Jane Hutchison, William Patterson University, Presented in November 2013 , Charleston Conference, Charleston, South Carolina.
- 16. Percentage of collection hosted Streaming Video in Academic Libraries, Preliminary Results from a National Survey, deg farrelly, Arizona State University; Jane Hutchison, William Patterson University, Presented in November 2013 , Charleston Conference, Charleston, South Carolina.
- 17. What is being used?
- 18. Until very recently… Stuck in the cellar Needing special equipment Stranded on old media
- 19. • You need special equipment • You can’t find what you’re looking for—no random access. • You can’t speed-read or speed-browse—if it’s a 2-hour video, you have to spend 2 hours finding out what’s on it. • You can’t isolate the primary sources—they’re mixed together with the secondary content. • You can’t cite moments within the video—you can only cite the title of the video. • You can’t link to moments within the video—you can only link to the video title. • Most are not available online. • Most are for entertainment, not scholarly research. • Licenses are overly restrictive. Problems with video in scholarship
- 20. Training Video Documentaries Entertainment Schools Higher Ed. Professional Interviews Lectures Amateur Clips Raw footage Research & Learning Movies & Television Casual Use Demonstrations
- 21. Works across disciplines • Video helps us understand, judge, evaluate our work • Unique ability of the medium captures the visual, makes it teachable and researchable • Visual image and audio can be immensely powerful especially in key humanities and social science fields • Will show you a few examples of where video works at ASP in the humanities….
- 22. Art
- 23. Film
- 24. Film
- 26. Other players in video for academia • Kanopy • Films on Demand/Films Media Group • Box of Broadcasts – BUFVC and JISC initiative • JOVE
- 27. Business models • Very similar to other products for scholars – journals, ebooks etc • Subscription – Collections – Individual title sale • Outright Purchase – Not offered by all vendors • Emergence of Patron Driven and Evidence Based Acquisition models • ASP works with all of these models
- 28. Challenges – how to make video succeed in scholarship?
- 29. The Challenges 1. Digitization 2. Quality 3. Searchability 4. Speed of Comprehension 5. Analysis and annotation 6. Integration - Cataloging 7. Sharing – ability to cite, embed 8. Mobile Access 9. Preservation
- 30. 1. Digitization
- 31. 2. Quality
- 32. 3. Searchability
- 33. 3. Indexing El Agheila, Africa Near Tobruk People Places Date Narrative Text 3/17/1941 Field Marshall Erwin Rommel Summer 1942 Field Marshall Erwin Rommel In 1941 Rommel began his North African Campaign. His first actions included reviewing 88mm flak guns African Coast Events North African Campaign, 1941-1943 Commentary Type Followed by an audit of his troops “This was a crucial time…” “The movement Westwards would ultimately…” Mark Grimsby Interview Map
- 34. 4. Speed of comprehension… 30 minutes of news 12 double-spaced pages 5 minutes to read in depth 2 minutes to scan =
- 35. High Definition, Variable Bit Player for top quality streaming Custom Clip Creation tool used by more than 50,000 academics Searchable, synchronous transcripts manually re-keyed to 99.95% accuracy Restrict permissions Embed links in Learning Systems
- 37. Authentication Tools Counter-4 compliant Usage Stats Multi-language Interface 6. Library Integration
- 38. • E-mail • Embed in courses • Share • Cite • Save 7. Sharing Courseware Syllabi Course Reserves Research papers
- 39. 8. Tablet and Mobile Access
- 40. 9. Preservation • 90% of American Silent Films before 1929 are lost • 50% of all American Films with sound before 1950 are lost • Documentaries and shorts are even more likely to suffer from neglect • ASP works with many of its partners across video and text to help preserve content
- 41. Concluding comments • Told you a bit about ASP – tried to avoid the sales pitch! • Lot of buzz about video in scholarship right now • Anticipated growth in use of video • How video works • The major players and models available • Challenges of making video work
Notas del editor
- Fourth Session 15.55-17:30 Approx 30 mins section: 20 mins to talk/10 mins Q&A
- Video is a format that really enables us to do that We specialise in other content formats too: primary archives but focus here today is on video
- Just an example of some of the content providers we work with in achieving our mission…..
- http://www.youtube.com/yt/press/statistics.html 4/3/2013
- Australian market has been an early adopter of streaming video content. Very active market at the educational level
- Aggregated results 70% yes 30 % no Comments on how this changes by Carnegies? Look at next slides IF FILTERED for Online Courses (yes) This number changes slightly to 71% and 29% It’s becoming a standard expectation service. There still are a lot of institutions missing the boat.
- When broken down by Carnegie Classification, the vast majority of institutions are still streaming video but some variation across the different sectors
- 26. Is your library planning to stream video? If "Yes", when? filtered to remove those who already stream. Helps give an indication of where this trend is going Only if asked….. 16% responded we already stream
- Talks a little about how streaming video is being used. Note that these are NOT percentages in the chart. It’s number of people responding. Aggregated data. To what extent – deserves more time than we’ve given it.
- A survey in 2009 looked at the kind of content being used. Would be interesting to see how this has changed. Documentaries and feature films – heavily used! Good for ASP!
- Is stuck in the basement. Can’t interact with the other content. Hard to deliver to users
- But if you solve these, you can use video in new ways
- This grid looks at the different sectors that look to use video content for many things. A great deal of material that has so far been unavailable and underpins the ‘making silent voices heard’ mission that ASP has. This is also the space that new technologies such as streaming are making available to scholars and students around the world. Items like interviews, newsreels, actual patient and therapist interactions, raw anthropological footage. In the coming years this material will become as much a part of the library and the academic environment as books, journals and magazines have in the past.
- Who would have thought you could build a collection of silent film material for academia? But been hugely successful…..
- Research and teach
- .
- Academia don’t often have the funds or resources to digitise themselves. Also don’t have the bandwidth to host large amounts of content. Is why they look to work with vendors such as ASP or to outsource
- Need authoritative sources of content Lot of poor video content freely available Dead links; video’s no longer working etc
- Searchable transcripts. As with journal and book databases and other online products, users want to be able to search within them and pull out material that is relevant for them
- Semantic indexing: is an indexing and retrieval method that uses a mathematical technique called singular value decomposition (SVD) to identify patterns in the relationships between the terms and concepts contained in an unstructured collection of text. LSI is based on the principle that words that are used in the same contexts tend to have similar meanings. A key feature of LSI is its ability to extract the conceptual content of a body of text by establishing associations between those terms that occur in similar contexts Controlled vocabularies that are relevant for the disciplines; access points at different levels: venues, people, roles, subject, content type etc
- Students and faculty don’t always have time to view in detail. Need tools to make the content more searchable
- Other tools available to speed up the process of comprehension…..
- Going back to the survey: 37. How do your users locate and access your streaming videos? Check all that apply. Catalog access the clear leader: MARC Records, OCLC etc 26 different comments. LibGuides and subject guides account for many of the responses. Less reliance on discovery tools for others than in the Doctorate category. Growth of use of discovery tools though like exLibris, Summon Clearly librarians are applying a variety of approaches to accessing content.
- There is need to build lots of other tools around the streaming video that enables them to be integrated into the library and into workflows