PERSONALITY
Puneeth Raj D
Assistant Professor (BIMS)

WHAT MAKES YOU ?
𝗈 WHO ARE YOU ?
𝗈 WHY DON’T YOU HAVE EVERYTHING AS
OTHERS ?

DE FIN ITION
𝗈 According to Gordon Allport says
“personality is the dynamic organization within
the individual of those psychophysical systems
that determine his unique adjustments to his
environment”

Personality
A person’s internally based
characteristic ways of
acting and thinking

DETERMINANTS OF PERSONALITY
𝗈 HEREDITY FACTORS
𝗈 GENETIC FACTORS play a major part in the formation of
personality, but not every personality characteristic is
originated from genetic makeup (Physical structure,
facial attractiveness, gender, muscle composition etc.)

DETERMINANTS OF
PERSONALITY
ENVIRONMENTAL FACTORS

The shaping of personality
1. Fraudian stages
2. Erikson’s stages
3. Jhon Piaget stages
4. Chris Argyris

Freudian stages
Oral stage
Anal Stage
Phallic stage
Gentile stage

Erickson’s stages
Infancy
Early childhood
Play stage
School stage
Puberty and adolescence
Young adulthood
Middle adulthood
Late adulthood

John pieget stages
Sensorimotor
Preoperational
Concrete operational
Formal operational

Chris Argyris
Immaturity to maturity

Personality and work
perception

● The Humanistic
Approach to Personality
●
Abraham Maslow is considered the father of
the humanistic movement
 He studied the lives of very healthy and creative
people to develop his theory of personality
Maslow’s hierarchy of needs is an
arrangement of the innate needs that
motivate our behavior, from the strongest
needs at the bottom of the pyramid to the
weakness needs at the top of the pyramid
●

● Maslow’s Hierarchy of
Needs

● Maslow’s Hierarchy of
Needs

● The Social-Cognitive
Approach to Personality
Is research-based by combining
elements of three major research perspectives
●



Cognitive
Behavioral
Sociocultural
●
Maintains that learning through environmental
conditioning contributes to personality
development
 However, social learning/modeling and cognitive
processes, such as perception and thinking, are also
involved and are actually more important to the
development of our personality

● Bandura’s Self-System
●
The self-system is the set of cognitive processes by
which a person observes, evaluates, and regulates
his/her social behavior
 There is a conscious decision to choose what behavior to
engage in, acting in accordance with the assessment of
whether the behavior will be reinforced or not
Self-efficacy is a judgment of one’s effectiveness in
dealing with particular situations and plays a major role in
●
determining our behavior

 Low self-efficacy is associated with depression, anxiety, and
helplessness
High self-efficacy is associated with self-confidence, positive
outlook, and minimal self-doubt

Activity
● BAT
LEMON
CINERAMA
●
●

MEASURING PERSONALITY
Two ways of assessing personality traits.
𝗈 The person describes himself by answering questions
about his attitudes, feelings and behavior.
𝗈 Direct observations of behavior

PERSONALITY TRAITS
𝗈 Traits are typically defined as the different
characteristics that make up an individual's
personality.

MYERS BRIGS TYPE INDICATOR

𝗈PepsiCo CEO Indra Nooyi scores high on all
personality dimensions of big five model
𝗈 She is describe as sociable, agreeable,
conscientious, emotional stable and open to
experience

OTHER PERSONALITY TRAITS
𝗈 Core Self Evaluation

MACHIAVELLIANISM

NARCISSISM

STORY OF RISK TAKING
𝗈Dhirubhai Ambani ,The founder of reliance group ,was the second
son of a school teacher and started his entrepreneurial career by
selling ‘pakoras’ to pilgrim in Mount Girnar.
𝗈 At the age of 17 ,Dhirubhai went to Aden(Yemen) and worked for
A.Besse & Co.Ltd., the sole selling distributer of shell product.
𝗈 In 1958 ,Dhirubhai Ambani started his first company reliance
commercial corporation (trading & export) in 1958.

TYPE ‘A’ & ‘B’ PERSONALITY

ACTIVITY:
IDENTIFY THE PERSONALITY
TRAITS

URL FOR C HE C K YOUR PERSONALITY
https://www.123test.com/personality-test/