This document discusses the mobile market in Vietnam. It provides statistics on the number of mobile users in Vietnam and trends in smartphones, tablets, mobile payments and digital content consumption. It identifies barriers and challenges facing the mobile market, including its youth, fierce competition, lack of good products and high revenue sharing rates with telecom companies. The document also discusses how to make money in the mobile market through paid apps and games, mobile ads, free apps with in-app purchases, outsourcing and building app stores. It provides examples of successful monetization models and addresses questions around choosing an operating system and what types of apps and games typically generate the most revenue.
2. Lê Văn Giáp
Founder & CEO: SharePlus Corp
Founder : ViMarket.vn
Chợ ứng dụng Android chuyên nghiệp
Founder : VietAndroid.com
Cộng đồng Android lớn nhất Việt Nam
giaplv@shareplus.com.vn giaplv_master_it giaplee
12. Challenges (Thách thức)
Từ thị trường (From market):
Còn non trẻ (Young market)
Cạnh tranh khốc liệt (Fierce competition)
Chưa có nhiều sản phẩm tốt để bán (Not
many good products to sell)
Tỉ lệ ăn chia với telcos (SMS, Wapcharging)
còn cao (Rate divided by the telco is high)
Thói quen dùng Free (Free habits)
13. Challenges (Thách thức)
Về Giải pháp (Solutions):
Cần công nghệ tốt để cạnh tranh – Need
better technology to compete
Giải pháp thanh toán- Payment solution
Bảo mật - security
Hệ thống thống kê, báo cáo, phân tích -
Statistics, reports, analysis system
29. Local market Business Model
Standard
ViMarket
Local CPs/sub
Local Dev End user
Local Content Maker
Local payment
gateway
Flexible, easy
eWallet
SMS,Wapcharging Local Telcos
(Viettel, Mobi, Vina) available
If you want make a similar then let clone it or best to cooperate with
me (contact@vimarket.vn)