This document discusses a new product being launched by a company called ABC Corp. The product is a type of software that aims to help users organize their schedules and tasks more efficiently. It has several new features compared to similar products currently on the market such as calendar integration, reminder capabilities, and the ability to share tasks with coworkers or friends.
Scottish Government Urban Rural Classification provides a standard definition of rural areas in Scotland.
Seasonality effects Rural Tourism more than other destinations types.
Personal Transport use is greater in Rural Areas – Cars, Campervans, motorbikes.
Broader use of Accommodation Types in Rural Areas Hotels, B&B, Self Catering, Hostels, 2nd Homes & Caravan / Camping
Scottish Government Urban Rural Classification provides a standard definition of rural areas in Scotland.
Around 65% of farms in the UK supplement traditional incomes through farm diversification (Source: Economic Report on Scottish Agriculture 2016).
Tourism accounts for a high proportion of diversification investment, followed by renewable energy. However this may hide traditional farm diversification activity such as retail e.g. farm shops.
Austrian Tourist Board Website Quote “There are almost 900 organic farms to choose from, including 77 "health and wellness" farms.”
It all began with jam.
In 2000, psychologists Sheena Iyengar and Mark Lepper published a remarkable study.
On one day, shoppers at an upscale food market saw a display table with 24 varieties of gourmet jam.
Those who sampled the spreads received a coupon for $1 off any jam.
On another day, shoppers saw a similar table, except that only six varieties of the jam were on display.
The large display attracted more interest than the small one.
But when the time came to purchase, people who saw the large display were one-tenth as likely to buy as people who saw the small display.
It seems people like the idea of having freedom to choose, but essentially welcome direction on decision making.
Source:
http://www.thedrum.com/opinion/2017/03/10/logic-over-freedom-how-much-choice-does-your-customer-really-want
https://hbr.org/2006/06/more-isnt-always-better
