Want to explore PIM and What it stands for? Learn What is it, Why it's important, When to use it, Where it fits, Who needs it, and How it helps? Read more in this insight ➡️ http://bit.ly/39TaUQV
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What is Product Information Management (PIM)?
1. What is PIM?
"PIM refers to a set of business practices for managing
information needed for marketing and selling of
products through organization's distribution channels,
so that relevant, accurate, and complete product
information could be delivered consistently to customer
touchpoints."
The PIM must be able to
interoperate with the
existing system
The global PIM market size is expected to
grow from USD 9.0 billion in 2020 to USD 16.0
billion by 2025, at a Compound Annual Growth
Rate (CAGR) of 12.2% the forecast period.
Data Consolidation
Core Functions of PIM
Data Collection Data Dissemination
Data Enrichment
Why Need PIM?
Omnichannel powered
perpetual growth
Glocalization along
with Customization
Faster-time-to-market
Enhancing Product
Data Management
Driving Personalized
Customer Experience
Improving Business
ROI and Productivity
Challenges Without PIM
Inaccurate and Obsolete
Product Information
Managing Large
Unstructured Product Data
Inconsistent and
Poor Data Quality
Managing Large
Product Data via
Different Platforms
Poor Customer Experience
How to Choose Right PIM System?
The PIM system must
easily integrate, enrich
and manage data flow
The PIM should have a
centralized platform to
manage product data
The PIM should easily
adopt too current
processes and system
The PIM able to adapt
business irrespective of
location, language etc.