1. 1

2. 2
Be mindful of attendees objectives
Conferences should provide business opportunities for your attendees
1. Create natural interaction with your
business objectives
2. Provide networking opportunities
3. Set up ad hoc meeting areas
Randy Karr, Principal at The Spur Group, will be attending a range of events
over the course of the next year to document how events connect, influence and
inspire.
Meeting areas should
be conducive to work
being done rather than
just a place to wind
down.
“…create showcase moments for your company as well as sponsors within the
elements of the floor, streamline flow around the hall that mirrors successful
festival/market environments and offer suggestions of ‘best practice’ elements for
booth experiences.”

3. 3
P”
“
Get your attendees attention
Follow Randy’s Journey:
 Blog: http://thespurgroup.com/tsg-blog/
 @RandyKarr
 @TheRealRandyKarr
 Randy Karr, Principal at The Spur Group
Reach out to The Spur Group:
 info@thespurgroup.com
 T: (425) 885-0684
 F: (425) 881-7508
 4016 148th Ave NE, Redmond, WA 98052
Business conferences
provide so many different
opportunities: learning
and development,
networking, inspiration,
innovation. But at the
end of the day it is just
that, a business
conference.