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HOW TO IDENTIFY & TARGET YOUR MARKET Step 2: Make  your website for your market; not yourself
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Part of the  HELP I Need a Website!  Series See the complete guide at  www.realfreewebsites.com/website-plan i i
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Your target market defines your:
Your  BRAND  defines your: Domain name Tone of content Design style
The Internet is  huge .
Don’t try and appeal to everyone You will only dilute your  impact
First: Find your niche
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Second: Focus in on your target market
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[object Object],[object Object],[object Object],[object Object],How to research your target market
Third: Create a customer profile
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[object Object],Try and get it right, but remember most websites are  refined gradually  over time
You’ve now seen how to identify and target your market. This is the  SECOND STEP  in the process of good website design. See the complete guide at  www.realfreewebsites.com/website-plan
Ask the  experts  at guiding you through website development: www.realfreewebsites.com Need Help?

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Step 2: How To Target Your Market