3. 1 TREAT YOUR VIDEO AS AN INVESTMENT
If you don’t have the resources to produce a professional
quality product in house, don’t try to do it by yourself.
Use experienced video producers with the right
tools to help get your message across.
4. 1 TREAT YOUR VIDEO AS AN INVESTMENT
2 DO YOUR RESEARCH
See what’s out there. If something catches your eye,
find out who produced it.
5. 1 TREAT YOUR VIDEO AS AN INVESTMENT
2 DO YOUR RESEARCH
3 DON’T WING IT
6. 1 TREAT YOUR VIDEO AS AN INVESTMENT
2 DO YOUR RESEARCH
3 DON’T WING IT
4 ONLY ADD GRAPHICS
7. 1 TREAT YOUR VIDEO AS AN INVESTMENT
2 DO YOUR RESEARCH
3 DON’T WING IT
4 ONLY ADD GRAPHICS
5 DON’T IMITATE
8. 1 TREAT YOUR VIDEO AS AN INVESTMENT
2 DO YOUR RESEARCH
3 DON’T WING IT
4 ONLY ADD GRAPHICS
5 DON’T IMITATE
6 GET IT OUT THERE
9. 1 TREAT YOUR VIDEO AS AN INVESTMENT
2 DO YOUR RESEARCH
3 DON’T WING IT
4 ONLY ADD GRAPHICS
5 DON’T IMITATE
6 GET IT OUT THERE
7 LISTEN TO FEEDBACK
10. USE THESE TIPS THE NEXT TIME YOU WANT TO CREATE A
MARKETING VIDEO THAT WILL HAVE AN IMPACT ON YOUR
CUSTOMERS AND, HOPEFULLY, YOUR BOTTOM LINE.
TO LEARN MORE DETAIL ABOUT MARKETING VIDEOS,
VISIT REGIONS.COM/businessresources
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