The document discusses how Relaborate is an application that simplifies content marketing by making it easy for marketing managers to obtain content from subject matter experts. It allows experts to contribute content through writing guides, collaboration tools, and trending topics. Relaborate aims to make content creation easier for non-technical users, addressing a gap for an easy tool to develop writing content online. The presentation promotes Relaborate as a marketing product that simplifies life for users.
7. Three Huge Trends Are SIMPLIFIED
CONTENT MARKETING,
Converging Which Can @relaborate
@aboyer |
Save
You from Content Marketing Failure
Companies Now Ad Dollars
Recognize This Need Are Being Shifted to
to Create Timely, Relevant, Social Media Software
High Quality Content and Content Marketing
Your Young
Workforce
Understands
How to
Expertly Use
Social
Channels
8. CONTENT MARKETING, SIMPLIFIED @aboyer | @relaborate
Relaborate is the premier
application being used by
Marketing Managers
to easily get information from
subject matter experts
that they can then use
in online and social channels.
9. Relaborate is a MARKETING, SIMPLIFIED creation application with
CONTENT web based content @aboyer | @relaborate
1 Writing Guides 2 Collaboration Tools 3 Trending Topics.
These make it easy for marketing managers to Get Content Started.
1
2
3
10. CONTENT MARKETING, SIMPLIFIED @aboyer | @relaborate
Where we are going next
Email Contributions
Mobile/Tablet Applications
Social Log-in and Sharing
Semantic Search
11. CONTENT MARKETING, SIMPLIFIED @aboyer | @relaborate
Who on Your Team Can Use Relaborate
Your Content Managers, Social
Media and Marketing Managers
Your Industry and Subject Matter
Experts. Property Managers,
Executives, even You
12. CONTENT MARKETING, SIMPLIFIED @aboyer | @relaborate
Who Has Endorsed Us So Far
• Pillar Properties, Merrill Gardens and more than
100 other companies testing our current beta
• Finalist at Northwest Entrepreneur Network and
Washington Technology Alliance Tech Showcases
• Angel Funded with Advisory board of CEO’s and
CTO’s of Cranium, Zapd, Korrio and
Classmates.com
13. We’re not just a “tech” product.
CONTENT MARKETING, SIMPLIFIED @aboyer | @relaborate
We’re a marketing product that makes life easier.
Before Front Page… Before YouTube… Before Instagram…
you had to be a you had to understand you needed a design
Webmaster to how to configure a suite to add effects to
understand how to build media server to post mobile photos
a simple web site videos online
Before Photoshop… Before Blogger and Writing is the most
you needed a degree in Wordpress… common form of
Graphic Design to You had to understand content, yet no one had
manipulate images how to configure a web been able to successfully
server to have your own develop a tool to make
voice online this task easier for
subject matter experts.
14. Content Marketing, Simplified
Thanks!
Email me: Andy@Relaborate.com
Signup at: www.relaborate.com
Follow us on Twitter: @Relaborate
This presentation is available for download at www.relaborate.com/blog
Notas del editor
We’re not just a simple static tool. Our roadmap is awesome.Email contribution: Enabling you, the executive, to reply via email and have the answers land right into the dashboard. Mobile: Opportunities for you, the busy executive, to contribute to the process in your gap time, from the road, taking a cab, or while waiting for a plane. Social Sharing:Signins and recommendations for contributions via LinkedIn, Quora and more.Semantic Search: Predicting the next questions to ask you based on your previous answers
Options for 5 game/ industry changersFront Page (Web Development)Photoshop (Design)Flickr (Photosharing)Blogger/Wordpress (Web Site Creation)YouTube (Video Publishing)Instagram (Photo Editing)LinkedIn (Connecting Business People)