With a large population and relatively low penetration rate, East Africa's mobile communications market is estimated to witness strong growth due to the increasing demand for mobile communications that is used as a substitute for low-quality fixed line networks. Total number of subscribers is expected to grow considerably between 2010 and 2017, representing a strong compound annual growth. Launching of undersea cables is likely to reduce the cost of telecommunications in the region over the next seven years, which drives the market demand, especially for mobile Internet access.

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East African Mobile Communications Market
Published on May 2012
Report Summary
With a large population and relatively low penetration rate, East Africa's mobile communications market is estimated to witness strong
growth due to the increasing demand for mobile communications that is used as a substitute for low-quality fixed line networks. Total
number of subscribers is expected to grow considerably between 2010 and 2017, representing a strong compound annual growth.
Launching of undersea cables is likely to reduce the cost of telecommunications in the region over the next seven years, which drives
the market demand, especially for mobile Internet access.
Table of Content
TABLE OF CONTENTS
Executive Summary 4
Market Overview 10
Total Mobile Communications Market -
External Challenges: Drivers and Restraints 25
Forecast and Trends 34
Market Share and Competitive Analysis 45
Kenya Breakdown 52
Uganda Breakdown 69
Tanzania Breakdown 87
Strategic Recommendations 103
The Last Word (Conclusions and Implications) 110
Appendix 113
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