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PVC Pipes Market –
PVC Pipes Market India
March 2012
Executive Summary

               The Indian PVC pipe market is growing at a healthy rate of A%
               PVC pipes occupy B % of the plastic pipes sold
  Market 
               PVC pipes have begun replacing many conventional types of pipes such as iron pipes
 Overview
              I h
                Inherent advantages of PVC pipes are  proving to be useful in both industrial and household 
                        t d t        f PVC i               i t b        f l i b th i d t i l d h       h ld
                applications

              Drivers                                                       Challenges
                  Growth in infrastructure                                     Rising prices of crude oil
                                                                                      gp
 Drivers & 
 Di      &
                  Strong substitute for traditional pipes                      Low profit margins
Challenges
                  Need of PVC pipes in agriculture
                  Replacement demand

               Popularity of CPVC pipes
  Trends       Import of PVC pipes
               Capacity Expansion



                                                               Major Players
Competition
                Player 1
                   y                          Player 2
                                                 y                             Player 3
                                                                                  y                Player 4
                                                                                                      y



                                       PVC PIPES MARKET IN INDIA 2012.PPT                                      2
•Introduction
•Market Overview
 M k O       i
•Import & Export 
•Drivers & Challenges
•Trends
 Trends
•Competition
•Strategic Recommendations
•Appendix
          PVC PIPES MARKET IN INDIA 2012.PPT   3
Worldwide construction industry to drive the growth of PVC 
pipes 
PVC – Global Overview                                                 PVC: Dependence on Construction Market
• Globally – Country 1, Country 2, Country 3 are the 
  biggest users of PVC                                                                                           Sector A
• PVC is the most versatile of all thermoplastics                               A1 %                             Sector B
  because of the variety of its end‐use forming 
  techniques
• PVC is produced by the polymerization of Vinyl 
  Chloride Monomer
  Chloride Monomer                                                                             B1 %




Global Usage of PVC in Pipes                                          Per Capita Consumption of PVC
                   Type b     Type a                                      kg

100%                                                                15         Q1                                           Potential  
                                                                                                                             to grow
 80%                                                                                    Q2
                K2%                     K4%                         10
 60%                                                                                              Q3
 40%                                                                                                        Q4
                                                                      5
 20%            K1%                     K3%                                                                            Q5

  0%                                                                  0
                20‐‐                    20‐‐                               Country 1 Country 2 Country 3 Country 4 Country 5



                                               PVC PIPES MARKET IN INDIA 2012.PPT                                                         4
PVC pipes are expected to see a robust growth as it replaces 
other traditional pipes
PVC Market in India – Overview                                            Market Size and Growth: Indian PVC Pipes
• In India, PVC has often been used as a substitute for 
                                                                         INR bn
  traditional materials like wood and metal                                                                D1%
• Apart from making of PVC pipes, PVC also finds                      100                                                           L5%
                                                                                                           L3%          L4%
  application in a host of other utilities  such as Utility                        L1%             L2%
  1, Utility 2 etc.                                                     50
• Large scale spending by the government on 
  infrastructure creates a huge demand for PVC pipes 
  infrastructure creates a huge demand for PVC pipes                     0
  among other products                                                             20‐‐            20‐‐    20‐‐         20‐‐        20‐‐
                                                                                  V1% of the market is accounted for by organized players

Consumption of PVC                                                        Share of  PVC Pipes (20‐‐)
                  Type C      Type D                                                           Type A                 Type G
                                                                                               Type B                 Type H
                                                                             Mn tons
                                                                                           J
                   A1%                                                  100%
                                                                                          C2%                             D2%

                                                                         50%
                                       B1%                                                C1%

                                                                             0%                                                 D1%
                                                                                          20‐‐


                                                   PVC PIPES MARKET IN INDIA 2012.PPT                                                       5
Exports to new destinations will boost the PVC pipe sector 
in India
PVC Pipes – Exports                                                     Exports – Value 
• Country A, Country B, Country C are the largest                       INR mn
  buyers of PVC pipes from India                                                           W
                                                                      800
                                                                                                           E      R
• Of late, certain X1 countries such as Country D is also             600        Q
  importing PVC pipes in large numbers
                                                                      400
• Strong scope to grow through exports to developing                                                                             T
  countries                                                           200

•RRecent increase in freight charges acts as a deterrent 
          i         i f i h h                  d                        0
  for export of pipes                                                          20‐‐‐‐‐   20‐‐‐‐‐      20‐‐‐‐‐   20‐‐‐‐‐    20‐‐‐‐‐
                                                                                                                          (Apr‐Jun)


Exports Country‐wise (20‐‐‐‐‐)                                          Exports – Country‐wise (20‐‐‐‐‐)

                                                                                               G1%                  Country 7
                              F%              Country 1
                                                                                                                    Country 8
                                              Country 2                                              F1%
                                                                                                                    Country 9
                                              Country 3
                                                    y
            A%                     E%                                            A1%                                Country 10
                                              Country 4                                               E1%
                                                                                                                    Country 11
                                              Country 5
                                  D%                                                             D1%                Country 12
                                              Country 6
                             C%                                                             B1 C1%                  Country 13
                        B%




                                                 PVC PIPES MARKET IN INDIA 2012.PPT                                                  6
Drivers & Challenges – Summary 




  Drivers                                                               Challenges

  Growth in Infrastructure                                              Rising prices of crude oil

  Strong substitute for traditional pipes                               Low profit margins

  Need for PVC pipes in agriculture

  Replacement demand




                                            PVC PIPES MARKET IN INDIA 2012.PPT                       7
Trends – Summary  


                            Popularity of CPVC pipes 




                                      Key 
                                     Trends
                                         d

       Capacity Expansion
         p    y p                                                Import of PVC pipes 
                                                                   po t o    C p pes




                            PVC PIPES MARKET IN INDIA 2012.PPT                          8
Public : Domestic Company – Company 1
Company Information                                                            Offices and Centres – India 
                        Block ABC
Corporate Address       City XYZ


Tel No.                 123456

Fax No.                 1234567

Website                 http://www.abc123com/
                           p //    abc 3co /
Year of Incorporation   20‐‐
                                                                                             City A



Products and Services
Products and Services
      Category                      Products/Services
                                                                               Key People
Product 1               P1,p2,p3
                                                                                                 Name
                                                                                                 N                  Designation
                                                                                                                    D i ti

                                                                                ABC                           abc

                                                                                XYZ                           xyz

                                                                                MNO                           mno



                                                        PVC PIPES MARKET IN INDIA 2012.PPT                                        9
Public: Domestic Company – Company 1
Financial Snapshot
 i    i lS     h                                                                    Key Ratios
                                                                                    K      i
                                                                                                                     y‐o‐y change 
                                                                                               Particulars                           20‐‐      20‐‐   20‐‐       20‐‐
                                  Revenue          Net Income                                                           (20‐‐‐‐‐)
                                                                                     Profitability Ratios
 6                                                          x4          0.15          Operating Margin                    a1          a         a2     a3         a4
                                            x3
                                                                                      Net Margin                          b1          b         b2    b3         b4
 4         x1              x2                                           0.10
                                                                                      Profit Before Tax Margin            c1          c         c2     c3         c4
 2                                                                      0.05          Return on Equity                    d1          d         d2    d3         d4
                                                                                      Return on Capital Employed          e1          e         e2     e3         e4
 0                                                                      0.00          Return on Working Capital           f1          f         f2     f3         f4
          20‐‐            20‐‐              20‐‐           20‐‐                       Return on Assets                    g1          g         g2     g3         g4

Financial Summary                                                                     Return on Fixed Assets              h1          h         h2    h3         h4

                                                                                     Cost Ratios
• The company incurred a net profit of INR  A mn in FY 20‐‐, as                       Operating costs (% of Sales)        i1          i         i2     i3         i4
  compared to net profit  of INR B mn in FY 20‐‐                                      Administration costs (% of 
                                                                                                                          j1          j         j2     j3         j4
• The company reported total Income of  INR X mn in FY 20‐‐,                            Sales)
  registering an increase  of  r % over FY 20‐‐
  registering an increase of r % over FY 20                                           Interest costs (% of Sales)
                                                                                      Interest costs (% of Sales)         k1          k         k2     k3         k4

• The company earned an operating margin of  d1  % in FY 20‐‐ an                     Liquidity Ratios
  decrease of  k  %  points over FY 20‐‐                                              Current Ratio                       l1          l         l2     l3         l4
                                                                                      Cash Ratio                          m1          m         m2    m3         m4
• The company reported debt to equity ratio of  g  in FY 20‐‐, an 
                                                                                     Leverage Ratios
  increase of r % over FY 20‐‐
                                                                                      Debt to Equity Ratio                n1          n         n2    n3         n4

Financial Summary                                                                     Debt to Capital Ratio               01          o         o2    o3         o4
                                                                                      Interest Coverage Ratio             p1          p         p2    p3         p4
        Indicators                   Value (DDD/MMM/YYYY)                            Efficiency Ratios
Market Capitalization (INR)                        a                                  Fixed Asset Turnover                q1          q         q2    q3         q4
Total Enterprise Value (INR)                       b                                  Asset Turnover                      r1          r         r2     r3         r4

EPS (INR)
EPS (INR)                                                                             Current Asset Turnover
                                                                                      Current Asset Turnover              s1          s         s2     s3         s4
                                                   c
                                                                                      Working Capital Turnover            t1          t         t2     t3         t4
PE Ratio (Absolute)                                d
                                                                                      Capital Employed Turnover           u1          u         u2    u3         u4

                                                                                                                                          Improved     Decline

                                                                PVC PIPES MARKET IN INDIA 2012.PPT                                                                     10
Public: Domestic Company – Company 1.
Key Business Segments                                                         Key Geographic Segments 
                     Enamelled Wire and Strips
                                                                                                                 India


  6,000                                                                      6,000
                                                                             6 000                        c1
                                                   d                                               b1
                                         c                                   4,000
  4,000                       b                                                             a1
               a
  2,000                                                                      2,000

      0                                                                          0
              20‐‐          20‐‐        20‐‐     20‐‐                                       20‐‐   20‐‐   20‐‐


Key Recent Developments

     Description                                                                     News
Overview                     • It sells product A under the brand name of ‘abg’ & ‘def’
Production facilities        • In India the company has k manufacturing hubs and  j marketing offices 
Shareholding pattern         • Promoters of the company hold j % of the share while k % is held by general public
Clients                      • Clients are spread across ghj countries spanning across t continents
Investments                  • The company wants to invest INR K mn in a company through a  joint venture in Country 2 
                               producing product a and product b
                               producing product a and product b
                             • So far the company invested INR 0.C mn in company A in country A


                                                       PVC PIPES MARKET IN INDIA 2012.PPT                                 11
Thank you for the attention
The PVC Pipes Market in  India 2012 report is part of Research on India’s Manufacturing 
Industry Series.
For more detailed information or customized research requirements please contact:
 Gaurav Kumar
 Gaurav Kumar
 Phone:         +91 33 4064 6214
 E‐Mail:        gaurav.kumar@netscribes.com

Research on India is a product of Netscribes (India) Pvt. Ltd. Research on India is dedicated to disseminating information and providing quick 
Research on India is a product of Netscribes (India) Pvt Ltd Research on India is dedicated to disseminating information and providing quick
insights on “hot” industries in India and other emerging markets. Track our new releases and major updates in these industries on




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                        g          g                f                             g             p y      p         p              f
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Netscribes (India) Pvt. Ltd. or “Netscribes” is not responsible for any loss or damage arising from use of this document. This document is the 
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                                                        PVC PIPES MARKET IN INDIA 2012.PPT                                                    12

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Market Research Report : PVC Pipes Market in India 2012

  • 2. Executive Summary  The Indian PVC pipe market is growing at a healthy rate of A%  PVC pipes occupy B % of the plastic pipes sold Market   PVC pipes have begun replacing many conventional types of pipes such as iron pipes Overview I h Inherent advantages of PVC pipes are  proving to be useful in both industrial and household  t d t f PVC i i t b f l i b th i d t i l d h h ld applications Drivers Challenges  Growth in infrastructure  Rising prices of crude oil gp Drivers &  Di &  Strong substitute for traditional pipes  Low profit margins Challenges  Need of PVC pipes in agriculture  Replacement demand  Popularity of CPVC pipes Trends  Import of PVC pipes  Capacity Expansion Major Players Competition Player 1 y Player 2 y Player 3 y Player 4 y PVC PIPES MARKET IN INDIA 2012.PPT 2
  • 3. •Introduction •Market Overview M k O i •Import & Export  •Drivers & Challenges •Trends Trends •Competition •Strategic Recommendations •Appendix PVC PIPES MARKET IN INDIA 2012.PPT 3
  • 4. Worldwide construction industry to drive the growth of PVC  pipes  PVC – Global Overview    PVC: Dependence on Construction Market • Globally – Country 1, Country 2, Country 3 are the  biggest users of PVC  Sector A • PVC is the most versatile of all thermoplastics  A1 % Sector B because of the variety of its end‐use forming  techniques • PVC is produced by the polymerization of Vinyl  Chloride Monomer Chloride Monomer B1 % Global Usage of PVC in Pipes Per Capita Consumption of PVC Type b Type a kg 100% 15 Q1 Potential   to grow 80% Q2 K2% K4% 10 60% Q3 40% Q4 5 20% K1% K3% Q5 0% 0 20‐‐ 20‐‐ Country 1 Country 2 Country 3 Country 4 Country 5 PVC PIPES MARKET IN INDIA 2012.PPT 4
  • 5. PVC pipes are expected to see a robust growth as it replaces  other traditional pipes PVC Market in India – Overview   Market Size and Growth: Indian PVC Pipes • In India, PVC has often been used as a substitute for  INR bn traditional materials like wood and metal D1% • Apart from making of PVC pipes, PVC also finds  100 L5% L3% L4% application in a host of other utilities  such as Utility  L1% L2% 1, Utility 2 etc. 50 • Large scale spending by the government on  infrastructure creates a huge demand for PVC pipes  infrastructure creates a huge demand for PVC pipes 0 among other products 20‐‐ 20‐‐ 20‐‐ 20‐‐ 20‐‐ V1% of the market is accounted for by organized players Consumption of PVC  Share of  PVC Pipes (20‐‐) Type C Type D Type A Type G Type B Type H Mn tons J A1% 100% C2% D2% 50% B1% C1% 0% D1% 20‐‐ PVC PIPES MARKET IN INDIA 2012.PPT 5
  • 6. Exports to new destinations will boost the PVC pipe sector  in India PVC Pipes – Exports  Exports – Value  • Country A, Country B, Country C are the largest  INR mn buyers of PVC pipes from India W 800 E R • Of late, certain X1 countries such as Country D is also  600 Q importing PVC pipes in large numbers 400 • Strong scope to grow through exports to developing  T countries  200 •RRecent increase in freight charges acts as a deterrent  i i f i h h d 0 for export of pipes 20‐‐‐‐‐ 20‐‐‐‐‐ 20‐‐‐‐‐ 20‐‐‐‐‐ 20‐‐‐‐‐ (Apr‐Jun) Exports Country‐wise (20‐‐‐‐‐) Exports – Country‐wise (20‐‐‐‐‐) G1% Country 7 F% Country 1 Country 8 Country 2 F1% Country 9 Country 3 y A% E% A1% Country 10 Country 4 E1% Country 11 Country 5 D% D1% Country 12 Country 6 C% B1 C1% Country 13 B% PVC PIPES MARKET IN INDIA 2012.PPT 6
  • 7. Drivers & Challenges – Summary  Drivers Challenges Growth in Infrastructure Rising prices of crude oil Strong substitute for traditional pipes Low profit margins Need for PVC pipes in agriculture Replacement demand PVC PIPES MARKET IN INDIA 2012.PPT 7
  • 8. Trends – Summary   Popularity of CPVC pipes  Key  Trends d Capacity Expansion p y p Import of PVC pipes  po t o C p pes PVC PIPES MARKET IN INDIA 2012.PPT 8
  • 9. Public : Domestic Company – Company 1 Company Information Offices and Centres – India  Block ABC Corporate Address City XYZ Tel No. 123456 Fax No. 1234567 Website http://www.abc123com/ p // abc 3co / Year of Incorporation 20‐‐ City A Products and Services Products and Services Category Products/Services Key People Product 1 P1,p2,p3 Name N Designation D i ti ABC abc XYZ xyz MNO mno PVC PIPES MARKET IN INDIA 2012.PPT 9
  • 10. Public: Domestic Company – Company 1 Financial Snapshot i i lS h Key Ratios K i y‐o‐y change  Particulars  20‐‐ 20‐‐ 20‐‐ 20‐‐ Revenue Net Income (20‐‐‐‐‐) Profitability Ratios 6 x4 0.15 Operating Margin a1 a a2 a3 a4 x3 Net Margin b1 b b2 b3 b4 4 x1 x2 0.10 Profit Before Tax Margin c1 c c2 c3 c4 2 0.05 Return on Equity d1 d d2 d3 d4 Return on Capital Employed e1 e e2 e3 e4 0 0.00 Return on Working Capital f1 f f2 f3 f4 20‐‐ 20‐‐ 20‐‐ 20‐‐ Return on Assets g1 g g2 g3 g4 Financial Summary  Return on Fixed Assets h1 h h2 h3 h4 Cost Ratios • The company incurred a net profit of INR  A mn in FY 20‐‐, as  Operating costs (% of Sales) i1 i i2 i3 i4 compared to net profit  of INR B mn in FY 20‐‐ Administration costs (% of  j1 j j2 j3 j4 • The company reported total Income of  INR X mn in FY 20‐‐,  Sales) registering an increase  of  r % over FY 20‐‐ registering an increase of r % over FY 20 Interest costs (% of Sales) Interest costs (% of Sales) k1 k k2 k3 k4 • The company earned an operating margin of  d1  % in FY 20‐‐ an  Liquidity Ratios decrease of  k  %  points over FY 20‐‐ Current Ratio l1 l l2 l3 l4 Cash Ratio m1 m m2 m3 m4 • The company reported debt to equity ratio of  g  in FY 20‐‐, an  Leverage Ratios increase of r % over FY 20‐‐ Debt to Equity Ratio n1 n n2 n3 n4 Financial Summary  Debt to Capital Ratio 01 o o2 o3 o4 Interest Coverage Ratio p1 p p2 p3 p4 Indicators Value (DDD/MMM/YYYY) Efficiency Ratios Market Capitalization (INR) a Fixed Asset Turnover q1 q q2 q3 q4 Total Enterprise Value (INR) b Asset Turnover r1 r r2 r3 r4 EPS (INR) EPS (INR) Current Asset Turnover Current Asset Turnover s1 s s2 s3 s4 c Working Capital Turnover t1 t t2 t3 t4 PE Ratio (Absolute) d Capital Employed Turnover u1 u u2 u3 u4 Improved Decline PVC PIPES MARKET IN INDIA 2012.PPT 10
  • 11. Public: Domestic Company – Company 1. Key Business Segments  Key Geographic Segments  Enamelled Wire and Strips India 6,000 6,000 6 000 c1 d b1 c 4,000 4,000 b a1 a 2,000 2,000 0 0 20‐‐ 20‐‐ 20‐‐ 20‐‐ 20‐‐ 20‐‐ 20‐‐ Key Recent Developments Description  News Overview • It sells product A under the brand name of ‘abg’ & ‘def’ Production facilities • In India the company has k manufacturing hubs and  j marketing offices  Shareholding pattern • Promoters of the company hold j % of the share while k % is held by general public Clients • Clients are spread across ghj countries spanning across t continents Investments • The company wants to invest INR K mn in a company through a  joint venture in Country 2  producing product a and product b producing product a and product b • So far the company invested INR 0.C mn in company A in country A PVC PIPES MARKET IN INDIA 2012.PPT 11
  • 12. Thank you for the attention The PVC Pipes Market in  India 2012 report is part of Research on India’s Manufacturing  Industry Series. For more detailed information or customized research requirements please contact: Gaurav Kumar Gaurav Kumar Phone: +91 33 4064 6214 E‐Mail: gaurav.kumar@netscribes.com Research on India is a product of Netscribes (India) Pvt. Ltd. Research on India is dedicated to disseminating information and providing quick  Research on India is a product of Netscribes (India) Pvt Ltd Research on India is dedicated to disseminating information and providing quick insights on “hot” industries in India and other emerging markets. Track our new releases and major updates in these industries on About Netscribes Netscribes is a knowledge‐consulting and solutions firm with clientele across the globe. The company’s expertise spans areas of investment &  g g f g p y p p f business research, business & corporate intelligence, content‐management services, and knowledge‐software services. At its core lies a true  value proposition that draws upon a vast knowledge base. Netscribes is a one‐stop shop designed to fulfil clients’ profitability and growth  objectives. Disclaimer: This report is published for general information only. Although high standards have been used the preparation, Research on India,  Disclaimer: This report is published for general information only Although high standards have been used the preparation Research on India Netscribes (India) Pvt. Ltd. or “Netscribes” is not responsible for any loss or damage arising from use of this document. This document is the  sole property of Netscribes (India) Pvt. Ltd. and prior permission is required for guidelines on reproduction. PVC PIPES MARKET IN INDIA 2012.PPT 12