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Abstract :
Netscribes’ latest market research report titled Wearable Device Market in India 2015 captures the overall current and future state of wearable device market, it includes detailed coverage of its products available in and outside India. India holds immense opportunities for wearable products due to the significant consumer buying interest and rapid growth in adoption of wearable gadgets. Continual emerging fashion trends are primarily aiding the growth in wearable market penetration. More personalized digital experience has revolutionized consumers’ buying and spending trend for consumer electronic devices including wearable technologies, especially in the urban areas.
Broadly, the key factors that will drive the growth of wearable devices industry are introduction of innovative products, convenience of carrying and ease of entry of new players. Recently, many startup companies in India are catering to the wearable market in a big way by delivering wide range of capabilities. In 2014, wearable technologies have emerged as the next big consumer electronics market category, particularly for health and wellness. The market has huge opportunity to grow over the coming years along with the steady economic growth of the country.
Table of Contents :
Slide 1: Executive Summary
Macroeconomic Indicators
Slide 2: GDP at Factor Cost: Quarterly (2011-12 – 2014-15), Inflation Rate: Monthly (Dec 2014 –Apr 2015)
Slide 3: Gross Fiscal Deficit: Monthly (Feb 2014 – Jul 2014), Exchange Rate: Monthly (Dec 2014 – May 2015)
Slide 4: Lending Rate: Annual (2011-12 – 2014-15), Trade Balance: Annual (2011-12– 2014-15), FDI: Annual (2010-11 – 2013-14)
Introduction
Slide 5-9: Wearable Device Market – Overview
Market Overview
Slide 10-11: Market Overview – Global, Market Overview – India
Startups in Wearable Segment
Slide 12: Description and name of the startup companies in India
Drivers & Challenges
Slide 13: Drivers and Challenges – Summary
Slide 14-18: Drivers
Slide 19-20: Challenges
Market Trends
Slide 21-22: Key Market Trends – Wearable Devices
Competitive Landscape
Slide 23: Porter’s Five Forces Analysis
Slide 24-27: Competitive Benchmarking
Slide 28-62: Major Private Players
Market Opportunities
Slide 63-68: Opportunities in Enterprises, SMEs and other Key Industries
Strategic Recommendations
Slide 69-70: Wearable Devices – Market Potential, Sales and Distribution Channel – Opportunities, and Recommendations
Appendix
Slide 71: Key Ratios Description
Slide 72: Sources of Information
2. 2
Executive Summary
Drivers:
Market
Overview
Drivers and
Challenges
Competitive
Landscape
Challenges:
Key Players
Player 1 Player 2 Player 3
Player 4 Player 5 Player 6
Trends
Increased consumer base
Increased Advanced Features,
Applications and digital experience
Introduction and Availability of Next
Generation Cellular Networks
Huge Wireless Subscriber Base
Wearable devices are too expensive for
consumer take-up
Customer loyalty with existing app
ecosystems
Inflexibility in terms of wearing options
for users
India could soon become an important market for wearable technology such as smart
watches and fitness monitors, driven by consumer interests in these latest gadgets and the
increasing spending on consumer durables
In the next x years, India could well be transacting more than INR x mn market size in this
area
Advance Camera and GPS focused
Ergonomic, Easy to Use
Longer Battery Life
Hands-free monitoring
Cloud Storage
Data Security
High Internal Memory
Ergonomic, and Design
WEARABLE DEVICE MARKET IN INDIA 2015.PPT
4. 4
SAMPLE
Wearable Technology is an immensely useful innovation of
this generation
WEARABLE DEVICE MARKET IN INDIA 2015.PPT
Wearable Device Applications Description
Introduction
5. 5
SAMPLE
Google Glass and the iWatch are expected to be dominant
products in future market of Wearable Technology
Market Overview – Global (1/1)
WEARABLE DEVICE MARKET IN INDIA 2015.PPT
Global Wearable Computing Device Market to witness x% CAGR between 2014 to 2019
Wearable Device – Market Size and Growth (Shipment)
• Global wearable computing device market revenue is expected to grow at a CAGR of x% during the forecast period
• In addition, in terms of shipments this market is expected to reach over x mn units by 2020
• India is craving more personalized digital experiences, the country’s consumers are willing to pay for and use consumer electronics
devices , including wearable technologies
0
INR bn
X%
2018e 2019e2017e2016e2015e2014
6. 6
Drivers and Challenges – Summary
Drivers
Increased Consumer Base Due to
Constant Rise in Disposable Income
Increased Advanced Features,
Applications and Digital Experience
Introduction and Availability of Next
Generation Cellular Networks
Huge Wireless Subscriber Base
Challenges
Wearable devices are too expensive
for consumer take-up
Customer loyalty with existing app
ecosystems
Inflexibility in terms of wearing
options for users
WEARABLE DEVICE MARKET IN INDIA 2015.PPT
7. 7
SAMPLEPorter’s Five Forces Analysis
Competitive Rivalry Bargaining Power of Buyers
Threat of New Entrants
Impact
High
Impact
Medium
Impact
High
Bargaining Power of Suppliers
Impact
Low
Threat of Substitutes
Impact
High
WEARABLE DEVICE MARKET IN INDIA 2015.PPT
8. 8
Key People
Products and Services
Company Information Offices and Centres – India
Corporate Address
Tel No.
Fax No.
website
Year of Incorporation
Name Designation
Person 1
Person 2
Person 3
Private: Domestic Company – Player 1 (1/5)
Head Office
Category Products
Wearable Devices
WEARABLE DEVICE MARKET IN INDIA 2015.PPT
9. 9
Shareholders of the Company Ownership Structure
Name No. of Shares held
P X1
Q X2
Total X3
Note: Shareholding pattern as on AGM dated 30th Sept 2014
Foreign holdings
Private: Domestic Company – Player 1 (2/5)
WEARABLE DEVICE MARKET IN INDIA 2015.PPT
10. 10
SAMPLEFinancial Snapshot Key Ratios
Financial Summary
Private: Domestic Company – Player 1 (3/5)
• Company earned a net profit of INR y4 bn in FY 20.., as
compared to net profit of INR y3 bn in FY 20..
• It reported total Income of INR x4 bn in FY 20.., as
compared to INR x3 bn in FY 20..
• It earned an operating margin of k% in FY 20.., an
decrease of m percentage points over FY 20..
• The company reported debt to equity ratio of v% in FY
20.., an decrease of n % over FY 20..
Improved Decline
Particulars
y-o-y change
(2014-13)
2014 2013 2012 2011
Profitability Ratios
Operating Margin
Net Margin
Profit Before Tax Margin
Return on Equity
Return on Capital Employed
Return on Working Capital
Return on Assets
Return on Fixed Assets
Cost Ratios
Operating costs (% of Sales)
Administration costs (% of
Sales)
Interest costs (% of Sales)
Liquidity Ratios
Current Ratio
Cash Ratio
Leverage Ratios
Debt to Equity Ratio
Debt to Capital Ratio
Interest Coverage Ratio
Efficiency Ratios
Fixed Asset Turnover
Asset Turnover
Current Asset Turnover
Working Capital Turnover
Capital Employed Turnover
b1
b2
b3
b4
0
a1
a2
a3
a4
a5
0
Profit
INR bn
Revenue
INR bn
20..
x4
y4
20..
x3
y3
20..
x2
y2
20..
x1
y1
Profit / LossRevenue
WEARABLE DEVICE MARKET IN INDIA 2015.PPT
11. 11
SAMPLE
Private: Domestic Company – Player 1 (4/5)
Business Highlights
Description Details
Overview
Brief Product Portfolio
WEARABLE DEVICE MARKET IN INDIA 2015.PPT
12. 12
Private: Domestic Company –Player 1 (5/5) – SWOT Analysis
TO
WS
WEARABLE DEVICE MARKET IN INDIA 2015.PPT
SAMPLE
13. 13
SAMPLEStrategic Recommendations (1/2)
x y
• Wearable Device manufacturers can improve their product consumption focusing on the following:
WEARABLE DEVICE MARKET IN INDIA 2015.PPT
14. 14
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Wearable Device Market in India 2015 – India report is a part of Netscribes’ Technology
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WEARABLE DEVICE MARKET IN INDIA 2015.PPT