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How to create effective and
relevant Marketing Online
WWW.CXBOX.IN
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S E R V E B E T T E R
C U S T O M E R E X P E R I E N C E
we build our product & services accessible on all devices across
Global regions
About Us
Wants to become a
pioneer in loyalty
services in APAC Region
Strategic partnerships
with Major platform
developers &
Consultants from europe
region for building global
expertise
Core team incubated
CXBOX from Taipei,
Taiwan in January 2015
Reaching 1 million users
With Tech flexibility, we
can expect to grow our
users by 200%.
Advantages with CXBOX
Cloud based & On premise Solutions
easy to deploy.
Consultants from all global loyalty &
reward companies.
servicing team with regional knowledge
& project management Capabilities.
Multibrand Loyalty Program for Selected
brands in a region
20k+ branded products in reward
catalogue.
Associated all major ecommerce
platforms for redemption vouchers/
Coupons.
50+ years of combined experience of IT
& services
At present, 85% of our
users reliant on our
platform wish they could
make ROI and implement
fulfilment services
through us.
With Over 50 Experts
onboard with CXBOX as
employees & Consultants
Across APAC Regions.
Focus on Industry Experience
Our experience cuts across diverse industries including BFSI /
Manufacturing / Retail / Telecom / Consumer Goods / Travel &
Hospitality / Construction / Real Estate / Entertainment &
Healthcare.
STRATEGIC CONSULTING, PROJECT MANAGEMENT SERVICES, TECHNOLOGY,
CREATIVE AND OPERATIONAL SUPPORT SERVICES.
Customer Loyalty Programs
Channel Loyalty Programs
www.cxbox.in
1
2
WHAT WE DO
Employee Engagement
Rewards Fulfilment
3
4
Making
the most
out of the
CXBOX
Take advantage
of the tools available.
Communication channels
Automated customer Engagement
Seamless ecommerce &
MCommerce Integration
Analytic tools and reporting
Tailor-made user Segmentations
WWW.CXBOX.IN
Customer Login on Mobile
App/Mobile Site
Customers Login on Website
or Landing Page
CX Member BOX
Client Branch Login
Client Headquarters Login
CX Client BOX CX Clientelling
Add Preferred Product
Store Employee Login
Enroll New members &
Members Data
Campaigns
Loyalty
Communication
Ecommerce
Scial Media
POS
ERP
Retargeting
Seasonal
Traditional
Recurring
Tier Based Programs
Coupons & Gifts
Points Based Programs
VIP Member Club
Email
Whatsapp
SMS
Push Notifications
Where
to start
POS Machines, Billing Systems,
Hospital Managment systems,SAP,
Salesforce etc..
Connet with your
Existing IT
framework
Analyse Loyalty Metrics
Design Earn and Burn Rule.
Set Discounts,Coupons & Gifts
Design Loyalty
Framework
Integrate Multiple Communications
Channels and Automate
Campaigns
Campaigns on
target audience
Spend More to Earn
More Points
Points Based
Program
tier program is
based on levels of
loyalty as
Gold,Silver &
Platinum
Tier Based
Program
monthly or annual
fee to join your VIP
member club with
access to special
services, discounts
or Gifts
VIP Club
Program
Coupon Generator
to generate
coupons and
Coupons
redemption centre
to track Coupons
redemption history
Coupons
Gift Tracker to
assign Gifts and
Gift redemption
centre to track
Gifts redemption
history
Gifts
Loyalty Engine
Few Illustrations on Loyalty
Campaigns
1
2
Your awesome
idea goes here.
Your awesome
idea goes here.
Your awesome
idea goes here. Your awesome
idea goes here.
Referral Campaigns to Invite Members for
any business vertical
Set Campaign Rules and Automate
Lifecycle
Retargeting
Seasonal
Traditional
Member Registration
Points Earning
Points Burning
Tier Upgradation
Tier Downgradation
Wishes
Monthly Campaigns
Daily Campaigns
Member Campaigns
VIP Campaigns
Festival Campaigns
Events Based
Campaigns
Product Based
Campaigns
Prospect Campaigns
Onetime Buyers
Lapsing Members
Sleeping Members
Our Loyalty Approach
GENERAL
SEGEMENTATION
Customer Data driven
Segmentation
PRODUCT SEGEMENTATION
Product based communication
LOYALTY
SEGEMENTATION
Loyalty Based Approach
Location
25%
Gender
20%
Product
20%
Registration Channel
20%
Age
15%
Lifecycle
30%
Insights
28%
Tiers
22%
Points
20%
Interested Products
35%
CrossSell & UpSell
35%
Purchase Products
30%
Loyalty over Traditional Purchase
Consideration Purchase Loyalty
Awareness
Promote Website
Social Networks
Publish Content
Loyalty
Loop
Site Visitors
Inbound Links
Fans & Followers
Actual Client
Ratio
Time on Site
Leads
Business Conversion
Orders
Revenue
Average Order Value
Repeat Purchase
Referrals
Reviews & Feedback
Customer Satisfaction
Traffic Analysis
Free Trail
Relevant Content
Remarketing
Products & price
Easy Purchase
Process
Social Media
Engagement
Email, SMS &
Notifications for loyal
customer Benefits
ACTIONS
MEASURE
SMS EMAIL
PUSH Notifications
Outbound Calls Whatsapp
Communication Channels
Effective Communication Plan For Existing Customers
Increase Footfalls
Customer Retention
Increase Cart Value
Personal Connect
Understand More about
End-users
New Referrals
Our Business Target
Good Program Management matters
Strategic Consulting & Program Implmentation Support
Successful companies are
consistent with Loyalty
Programs
Increasing customer retention helps boost profits
simply because loyal customers already have trust
Want to increase sales and conversion
Loyal customers spend 67% more on average than
new ones.
Retain existing customers
Create Brand Advocates.
Increase Customer Lifetime Value
Build personal relationships.
Interacting with followers
Get Professional Loyalty Rewards Fulfillment Solution to grow your
business.
We help you to engage your participants with customizable services
according to your business needs.
Fastest fulfilment company in APAC Region.
Enable rewards catalogue in less than 15 days.
Reward Fulfillment Services
Launch industry's first collaboration feature
We focus on providing excellent services to fulfill the desires of your members
quickly with high-quality rewards.
Channel
loyalty
Services
1
2
3
INCREASED DISTRIBUTION
INCREASE BRAND RECOGNITION AND
PRESTIGE
KNOCK ON LOYALTY WITH RETAILERS
Our values
Honesty & Transparency
Reliability & Responsibility
Discipline & Perseverance
Contact Us
We'd love to talk about
all things marketing.
Phone Number
95 5599 5599
Email Address
ia@cxbox.in
Website
www.cxbox.in
Global APAC Locations
Taiwan India Malaysia
The best marketing
doesn't feel like marketing.
Tom Fishburne

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Customer Loyalty programs proposal in India - CXBOX

  • 1. How to create effective and relevant Marketing Online WWW.CXBOX.IN C O L L E C T , S E G M E N T A N D T A R G E T S E R V E B E T T E R C U S T O M E R E X P E R I E N C E
  • 2. we build our product & services accessible on all devices across Global regions About Us Wants to become a pioneer in loyalty services in APAC Region Strategic partnerships with Major platform developers & Consultants from europe region for building global expertise Core team incubated CXBOX from Taipei, Taiwan in January 2015 Reaching 1 million users With Tech flexibility, we can expect to grow our users by 200%. Advantages with CXBOX Cloud based & On premise Solutions easy to deploy. Consultants from all global loyalty & reward companies. servicing team with regional knowledge & project management Capabilities. Multibrand Loyalty Program for Selected brands in a region 20k+ branded products in reward catalogue. Associated all major ecommerce platforms for redemption vouchers/ Coupons. 50+ years of combined experience of IT & services At present, 85% of our users reliant on our platform wish they could make ROI and implement fulfilment services through us. With Over 50 Experts onboard with CXBOX as employees & Consultants Across APAC Regions.
  • 3. Focus on Industry Experience Our experience cuts across diverse industries including BFSI / Manufacturing / Retail / Telecom / Consumer Goods / Travel & Hospitality / Construction / Real Estate / Entertainment & Healthcare. STRATEGIC CONSULTING, PROJECT MANAGEMENT SERVICES, TECHNOLOGY, CREATIVE AND OPERATIONAL SUPPORT SERVICES.
  • 4. Customer Loyalty Programs Channel Loyalty Programs www.cxbox.in 1 2 WHAT WE DO Employee Engagement Rewards Fulfilment 3 4
  • 5. Making the most out of the CXBOX Take advantage of the tools available. Communication channels Automated customer Engagement Seamless ecommerce & MCommerce Integration Analytic tools and reporting Tailor-made user Segmentations WWW.CXBOX.IN
  • 6. Customer Login on Mobile App/Mobile Site Customers Login on Website or Landing Page CX Member BOX Client Branch Login Client Headquarters Login CX Client BOX CX Clientelling Add Preferred Product Store Employee Login Enroll New members &
  • 7. Members Data Campaigns Loyalty Communication Ecommerce Scial Media POS ERP Retargeting Seasonal Traditional Recurring Tier Based Programs Coupons & Gifts Points Based Programs VIP Member Club Email Whatsapp SMS Push Notifications
  • 8. Where to start POS Machines, Billing Systems, Hospital Managment systems,SAP, Salesforce etc.. Connet with your Existing IT framework Analyse Loyalty Metrics Design Earn and Burn Rule. Set Discounts,Coupons & Gifts Design Loyalty Framework Integrate Multiple Communications Channels and Automate Campaigns Campaigns on target audience
  • 9. Spend More to Earn More Points Points Based Program tier program is based on levels of loyalty as Gold,Silver & Platinum Tier Based Program monthly or annual fee to join your VIP member club with access to special services, discounts or Gifts VIP Club Program Coupon Generator to generate coupons and Coupons redemption centre to track Coupons redemption history Coupons Gift Tracker to assign Gifts and Gift redemption centre to track Gifts redemption history Gifts Loyalty Engine Few Illustrations on Loyalty
  • 10. Campaigns 1 2 Your awesome idea goes here. Your awesome idea goes here. Your awesome idea goes here. Your awesome idea goes here. Referral Campaigns to Invite Members for any business vertical Set Campaign Rules and Automate Lifecycle Retargeting Seasonal Traditional Member Registration Points Earning Points Burning Tier Upgradation Tier Downgradation Wishes Monthly Campaigns Daily Campaigns Member Campaigns VIP Campaigns Festival Campaigns Events Based Campaigns Product Based Campaigns Prospect Campaigns Onetime Buyers Lapsing Members Sleeping Members
  • 11. Our Loyalty Approach GENERAL SEGEMENTATION Customer Data driven Segmentation PRODUCT SEGEMENTATION Product based communication LOYALTY SEGEMENTATION Loyalty Based Approach Location 25% Gender 20% Product 20% Registration Channel 20% Age 15% Lifecycle 30% Insights 28% Tiers 22% Points 20% Interested Products 35% CrossSell & UpSell 35% Purchase Products 30%
  • 12. Loyalty over Traditional Purchase Consideration Purchase Loyalty Awareness Promote Website Social Networks Publish Content Loyalty Loop Site Visitors Inbound Links Fans & Followers Actual Client Ratio Time on Site Leads Business Conversion Orders Revenue Average Order Value Repeat Purchase Referrals Reviews & Feedback Customer Satisfaction Traffic Analysis Free Trail Relevant Content Remarketing Products & price Easy Purchase Process Social Media Engagement Email, SMS & Notifications for loyal customer Benefits ACTIONS MEASURE
  • 13. SMS EMAIL PUSH Notifications Outbound Calls Whatsapp Communication Channels Effective Communication Plan For Existing Customers
  • 14. Increase Footfalls Customer Retention Increase Cart Value Personal Connect Understand More about End-users New Referrals Our Business Target
  • 15. Good Program Management matters Strategic Consulting & Program Implmentation Support
  • 16. Successful companies are consistent with Loyalty Programs Increasing customer retention helps boost profits simply because loyal customers already have trust Want to increase sales and conversion Loyal customers spend 67% more on average than new ones. Retain existing customers Create Brand Advocates. Increase Customer Lifetime Value Build personal relationships. Interacting with followers
  • 17. Get Professional Loyalty Rewards Fulfillment Solution to grow your business. We help you to engage your participants with customizable services according to your business needs. Fastest fulfilment company in APAC Region. Enable rewards catalogue in less than 15 days. Reward Fulfillment Services Launch industry's first collaboration feature We focus on providing excellent services to fulfill the desires of your members quickly with high-quality rewards.
  • 18. Channel loyalty Services 1 2 3 INCREASED DISTRIBUTION INCREASE BRAND RECOGNITION AND PRESTIGE KNOCK ON LOYALTY WITH RETAILERS
  • 19. Our values Honesty & Transparency Reliability & Responsibility Discipline & Perseverance
  • 20. Contact Us We'd love to talk about all things marketing. Phone Number 95 5599 5599 Email Address ia@cxbox.in Website www.cxbox.in Global APAC Locations Taiwan India Malaysia
  • 21. The best marketing doesn't feel like marketing. Tom Fishburne