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Social Media, Service & You
1. Social Media, Service and You
08/05/2010 Webinar Presentation
Given by Rev. Dewi Maile Lim for
Cosmos Tree and C.R.A.S.S.
Monday, November 22, 2010 1
2. Overview:
Purpose of Social Media, Service and You
What's Needed to Participate?
Intro to Twitter
~Setting up your Account (Username, Bio, Key Words)
~Defining Twitter Platform and Tools (d, @, #, Lists)
Intro to HootSuite
~Importing Twitter and Facebook Accounts
~Scheduling Posts
~Shortening Links using 'Shrink It'
Creating your Social Media and Service Action Plan
Monday, November 22, 2010 2
3. Purpose of Social Media, Service and You
To engage and familiarize Area Representatives
of Cosmos Tree, Inc. and C.R.A.S.S. with the basics
of Social Media for the purpose of spreading the
Wealth on Classes, Talks, Tools, Events, The Path of
Soul Transcendence, The Money Workbook, the work
of Our Teacher Dr. Roger B. Lane and the Teachings
He brings forth.
Done online, the effects of this outreach goes from
local and national regions to the global community at
large and is instantaneous. This is Powerful, folks!
Monday, November 22, 2010 3
4. What's Needed to Participate?
~High Speed Internet Connection
~Computer, Laptop or Smart Phone
~Ability to Cut and Paste links, quotes and other info.
from one place to another
~Your chosen 'Handle' (Username) for Twitter
~Quotes from Our Teacher
~Current Events Calendar
~Website links for Cosmos Tree, Spirit Central, Dr.
Roger B. Lane, Podcasts and The Money Workbook
(Appendix 1)
~Social Media Service Action Plan (Appendix 2)
Monday, November 22, 2010 4
5. Twitter
"A discovery engine for finding out what is happening right
now"
Biz Stone, Co-Founder and Creative Director
Monday, November 22, 2010 5
6. Setting Your Twitter Account Up
~Choose a 'Handle' (UserName) that's descriptive yet
unique (Related to your Regional Center or to Meditation of the
Light of the Most High, for example) You will be notified if it's
available.
~Can include dash ( - ) or underscore ( _ ) characters with
letters and numbers (I suggest keeping numbers to a minimum)
~Keep your UserName to 12 Characters or less
~Upload Cosmos Tree Logo or a picture of yourSelf :0)
~Create a Key Word rich bio in 140 Characters or less
(This statement is important as it serves as a first impression for
others visiting your profile and is a factor with whether they will
choose to follow you or not)
Monday, November 22, 2010 6
7. Defining Twitterisms (Platform & Tools)
Twitter is a rich source of information online. Shared posts
span the gamut from pointless babble to the latest news to
pass-on value and the sharing (or selling) of resources
Tweet:140 character posts (mini-blogs) are displayed on user's
profile page and are only seen by subscribers aka followers
@ Replies: A public message sent from one person to another
distinguished from normal updates by the @username pairing
RT: Retweet is a reposting of someone else's Tweet. People
add RT somewhere in the post to indicate part or all of Tweet is
from someone else
DM or d: Direct Message sent privately from one person to
another and only if both are following each other
# (Hashtag): Words or phrases prefixed with a hash symbol,
with multiple words concentrated like #DrRogerBLane. A
person can then search for the term #DrRogerBLane and this
tagged word will appear in the search engine and as a
Trending Topic
Monday, November 22, 2010 7
8. Defining Twitterisms (Platform & Tools)
~Decide which Website you will be directing traffic to and list it
alongside your bio (Can be cosmostree.org, spiritcentral.org,
etc)
~On 'What's Happening' Page Use Search Box and enter Key
Words in to find types of people you would like to follow
Monday, November 22, 2010 8
9. HootSuite
"Manage multiple social networks through one client:
HootSuite"
http://hootsuite.com
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10. What is HootSuite for?
How do I use HootSuite?
Monday, November 22, 2010 10
12. Appendix 2
Social Media Service Action Plan
1. Call in the Light of the Most High and place your Social
Media and Service experience into the Light FTHG.
2. Create Twitter Account at http://twitter.com
-User Name (keep to 12 characters or less)
-Profile Bio (use key words that speak to the focus of
your Twittter account
-Chosen Website Link
3. Post your first Tweet and share the Wealth!
4. Begin search for others and "Follow" them on Twitter
Monday, November 22, 2010 12
13. Suggested Key Words to use for your search: Meditation,
Peace,Joy, Divine, Love, Enlightenment, Consciousness
and Grace
5. Go to http://hootsuite.com to link your Twitter and
Facebook accounts
6. Schedule a Social Media session with Dewi if needed
Monday, November 22, 2010 13
