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Ebooks: Behind the headlines


            Rita Baladad, Minitex

   Brian R. Kraft, Washington County Library
http://www.startribune.com/lifestyle/146980765.html
Agency Model vs. Traditional/Wholesale Model

                                                  Amazon to customer

Agency model   “Big Six” publishers   $5.00
                                                                        $5.00, publisher
               to                                  Apple to customer      and distributor
               Amazon, Apple, Barn                                          split profit
               es & Noble, other
               distributors                        Barnes & Noble to
                                                   customer




                                              Amazon to customer       $4.00
               “Big Six” publishers   $5.00
 Traditional   to Amazon, Apple,              Apple to customer        $6.00
   model       Barnes & Noble,
               other distributors             Barnes & Noble to        $6.00
                                              customer
                                                                           distributor
                                                                          keeps profit
                                                                            (or loss)
http://gigaom.com/2012/04/11/the-e-book-wars-who-is-less-evil-amazon-or-book-publishers/
http://www.digitalbookworld.com/2012/consumers-upset-and-confused-over-e-book-
                     pricing/?et_mid=551778&rid=188482864
http://librarianbyday.net/2012/03/07/should-libraries-get-out-of-the-ebook-business/
Purchasing an eBook from Online Bookstore


Search                         Download via
Store    Purchase title
                               WiFi




                          Customer owns the title.
Accessing an eBook from a Public Library

                 Checked out –
                 place hold




                                      Kindle
Search                                          Download      Unless
eBook                                           via WiFi      Penguin, via USB
Catalog          Available –
                 checkout in                    EPUB,PDF



                                      eReader
                                                              Open in Adobe
                 Kindle, PDF, EPU               download to   Digital Editions   Transfer to
                 B                              computer                         device via USB

                                                              Download to
                                      Tablet
                                                Open app      tablet




    Library leases the title & allows users to read through Digital Rights Management.
The Major Publishers
The Major Publishers
Working with Public Libraries
The Major Publishers
Working with Public Libraries

                 Tripled prices in March




                  Limits Checkouts to 26
http://srpubliclibrary.org/whatsnew/did-you-know-your-library-cant-buy-ebooks-from-many-publishe.html
http://douglascountylibraries.org/content/ebooks-and-DCL
Pew Internet & American Life Project: The rise of e-reading
Published April 4, 2012




  http://libraries.pewinternet.org/2012/04/04/the-rise-of-e-reading/
December 2011
                                 17%
Adults reading eBooks
                             February 2012
                                 21%


     Total Adults who      Read eContent (books,
   own eReader or Tablet   magazines, newspaper)
          29%                     43%
eBooks vs. Print


  eBooks preferred             print preferred
    While traveling           Reading with children
Want a title to read now    Sharing with family/friends




                 50/50 Reading in bed
Average eBook reader

• Reads more books (both eBooks and print)
• Spends more time reading
• Is under the age of 50
• Has some college education
• Earns household income $50,000+
• Purchases books rather than borrows
When looking for a particular
   ebook, where do you go first?


     75%                  12%
Online bookstore       Public library
 or website
http://www.newstimes.com/opinion/article/Keith-Miller-Why-need-new-library-when-e-books-3396818.php
Questions to ponder as we go forward
 Will everyone own a device in the future?
 Can everyone afford to purchase all the eBooks they read?
 Can libraries continue to offer books for those who cannot?
 How long before most books are only available as eBooks?
 Will the publishers work with libraries?
 Will libraries own or just lease content?
 Will Digital Rights Management continue?
Questions?
Thanks!

         Rita Baladad, Minitex
         balad001@umn.edu

Brian R. Kraft, Washington County Library
    brian.kraft@co.washington.mn.us

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EQS 2012 Ebooks: Behind the Headlines