1.
The Mobile Landscape,
Mobile Literacy, and
Libraries 2014
Online Northwest Lightning Talk
February 7, 2014
Laura Zeigen, User Experience Librarian, OHSU
Robin Ashford, Ref & E-Learning Librarian, GFU
Some rights reserved by marcbi91

2.
A few stats on why
mobile matters
by sea turtle on flickr

3.
Pew Internet Report, June 2013
56% of All American Adults Are
Now Smartphone Owners
60%
40%
20%
Percentage of U.S.
Adults Who Own
Smartphones
0%
35% 2011
46% 2012
56% 2013
http://pewinternet.org/Reports/2013/Cell-Internet.aspx

4.
Multi-Platform Consumption Is
Today’s New Reality
More than 1 in 3 minutes online (37 percent)
is now spent beyond the PC
http://www.comscore.com/Insights/Presentations_and_Whitepapers/2013/2013_Mobile_Future_in_Focus
http://www.w3c.fr/wp-content/uploads/2013/06/devices_lyza.jpg

5.
Educause ECAR 2013 Study - Undergraduates
- Majority own 3 or more Internet capable
devices - Ownership of smartphones (76%) &
tablets (31%) jumped the most in 2012-2013
http://www.educause.edu/library/resources/ecar-study-undergraduate-students-and-information-technology-2013

6.
Survey Results
OR, WA, ID
Libraries
http://www.flickr.com/photos/nostri-imago/2994298612/sizes/o/

7.
More academic libraries from Oregon
and more public libraries from
Washington were represented in 2014

8.
Mobile Presence
Academic – 53%
currently have and
30% plan to soon
Public - 63%
currently have and
11% plan to soon
http://www.flickr.com/photos/ifmuth/5832957183/sizes/l/

9.
More types of info offered via mobile
http://s3.freefoto.com/images/1043/31/1043_31_10_web.jpg

10.
More change

11.
Slight increase or about the same
http://www.flickr.com/photos/caribb/4310691752/sizes/l/

12.
What does it mean
http://farm3.staticflickr.com/2120/2144933705_1894d5d079_o.jpg

13.
Changing Mobile Landscape
New and Soon
http://www.tuvie.com/limbo-flexible-smartphone-concept-by-jeabyun-yeon//
OLED Wikipedia
http://goo.gl/Rx2DHS

14.
Contact
Robin Ashford, MSLIS
Ref & E-Learning Librarian
George Fox University
rashford@georgefox.edu
https://twitter.com/rashford
Laura Zeigen, MA, MLIS, AHIP
User Experience Librarian
Oregon Health & Science University
zeigenl@ohsu.edu