Personal Information
Organización/Lugar de trabajo
Canada, BC Canada
Ocupación
Author at BE DiFFERENT or be dead
Sector
Apparel / Fashion
Sitio web
www.bedifferentorbedead.com
Acerca de
I am the former EVP and CMO of TELUS, Canada’s most innovative, progressive and successful Telecom Company.
I am the Author of “BE DiFFERENT or be dead: Your Business Survival Guide”, the ground-breaking book recognized by Soundview Executive Book Summaries as “… one of the top business books in the U.S.”
My book is dedicated to showing, in practical and proven ways, how organizations can be unique and survive in our highly uncertain marketplace.
My most recent work “Marketing in The Storm” is a practical lesson on how to morph from traditional marketing to a marketing paradigm necessary for organizations to thrive and survive in today’s violent and unpredictable econo
Etiquetas
be different or be dead
leadership
roy osing
business strategy
competitive advantage
careers
be different
strategy
customer service
stand out
servant leadership
competencies
skills
business success
execution
strategic planning
planning
game plan
strategy process
marketing plan
management
action
success
benchmarking
execute
perfection
differential advantage
competition
marketing
serving customers
customer focus
career progression
leadership development
career
differentiation
different
sales leaderssip
seminars
workshops
vancouver consultant
standout
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