SAP and KloudData presented at CloudExpo East 2013 Agenda: SAP HANA Cloud Platform KloudData Overview SAP HANA Cloud Applications Partner Program

1. © 2013 SAP AG. All rights reserved. 1
Leverage the 17B Cloud Applications Market with
SAP's HANA Cloud Applications Partner Program
Aharon Weiner, SAP
June 13, 2013

2. © 2013 SAP AG. All rights reserved. 2
Software-as-a-Service market - a big opportunity growing fast
1: Market opportunity in 2013 and Market growth 2012-2016 - Source: Gartner, Forecast Overview: Public Cloud Services, Worldwide, 2011-2016, 2Q12 Update
2: 2010-2014 – Source: IDC, Goldman Sachs research estimates
0
5
10
15
20
25
30
2012 2013 2014 2015 2016
US$-Billions
Market Size: Cloud Application Services
(SaaS)
 $US 17B Market Opportunity1
 17,4% CAGR2
 4 times higher growth of
cloud applications market
compared to on-premise
applications market

3. © 2013 SAP AG. All rights reserved. 3
PEOPLE CUSTOMER MONEY SUPPLIER
SAP in the Cloud
SAP HANA CLOUD PLATFORM
Application Development | Integration | Database and Analytics | Foundation
LINE OF BUSINESS CLOUD APPLICATIONS
BUSINESS NETWORK BUSINESS TO BUSINESS COLLABORATION
SOCIAL PEOPLE TO PEOPLE COLLABORATION
Cloud
Suites
Cloud
Marketplace
Business Suite NetWeaver BW
MANAGED CLOUD
Powered by SAP HANA
© 2013 SAP AG or an SAP affiliate company. All rights reserved.

4. © 2013 SAP AG. All rights reserved. 4
PEOPLE
Core HR Cloud
• Employee Central
(EC)
• EC Payroll
Performance Cloud
• Performance & Goals
• Compensation
• Succession &
Development
Learning Cloud
Recruiting Cloud
HR Analytics Cloud
• Workforce Analytics
• Workforce Planning
SAP Cloud Applications
CUSTOMER
Customer Cloud
• Cloud for Sales
• Cloud for Service
• Cloud for Marketing
• Cloud for Social
Engagement
• Social Media Analytics
by Netbase
MONEY
 Financial Cloud
• Cloud for Financials
• Cloud for Travel
• Invoice Pro (Ariba)
• Business ByDesign
• Business One Cloud
• Sales & Operations
Planning
SUPPLIER
Sourcing Cloud
• Sourcing Pro
• Discovery
• Contract Pro
• Supplier Info
Management
Procurement Cloud
• Procure to Pay Pro
• Services Procurement
• Procurement Content
Spend Analytics Cloud
• Spend Visibility
SOCIAL COLLABORATION WITH SAP JAM
BUSINESS COLLABORATION WITH THE ARIBA NETWORK
LINES OF BUSINESS CLOUD APPS
© 2013 SAP AG or an SAP affiliate company. All rights reserved.

5. © 2013 SAP AG. All rights reserved. 5
SAP HANA Cloud platform
SAP HANA App Services
Native HANA | Java (NW Cloud) | Portal | Mobile | Collaboration | Integration | HTML5
SAP HANA DB Services
In-Memory | Transactions | Analytics | Text | Predictive | Planning
SAP HANA Cloud
SAP HANA Cloud Infrastructure Layer
SAP Cloud | Public Cloud – SAP HANA One on AWS | Telco / Hosting Partners Cloud

6. KloudData Overview

7. KloudData Overview
KloudData is a specialized SAP Partner focused on Analytics, Enterprise
Mobility, ERP and Cloud Implementation.
ERP Analytics Mobility

8. Team of 200+
KloudData Overview Cont.
HQ at Silicon Valley, CA
Other locations:
Columbia, MD
Nagpur and Pune, India
80+
customers
100%
reference-able
“KloudData delivered quick value, with high
quality reports and dashboards using SAP
Rapid Marts. Our SAP investment became
productive for decision makers in record time
with KloudData outstanding consulting services
. This deployment has been very cost effective
too.”
Patrick Rimroth, General Manager, Mizuho OSI

9. SAP Solutions
BOBJ
Suite
Sybase
IQ

10. Predict & Respond to
Possible Patient
Emergencies Before Time
with mMR Predictive
Analysis App
Leverage the best in technology,
to deliver the best of care, in the
most efficient and cost-effective
manner with mMR Predictive
Analysis – powered by SAP
HANA
www.klouddata.com
HANA
powered by

11. www.klouddata.com
 To keep track of vital signs of critical care
patients
 Critical information is often not available when
needed
 Integrated with SAP HANA
 3,600x faster reporting, searching and
analytical capabilities
 Monitors real-time vital signs data of patients
consistently
 Alert Warning Bell buzzes if it finds any of the
real-time vital signs data fluctuating
drastically!!!
 Improves efficiency and productivity of nursing
staff to help reduce overall costs of services
 Roles: Nurses, Doctors
 Segment: Healthcare
 Pre-requisites: HIS at back-end, SAP HANA
and SAP Mobile Platform 2.2
 Mobile Device Support: iPad 4.3 & above,
iPhone 4, Android 4.0 & above
Typical Healthcare Challenges
Key Features
Facts & Figures
HANA
powered by

12. Architecture
Built on SAP Mobile Platform 2.2
Available on
SAP Store
www.klouddata.com
HANA
powered by

13.  Simple, usable, real-time info at incredible speeds to
help respond to emergencies from anywhere,
anytime
 Like never-before turnaround time on historical
records processing or predictive analysis on patient
data
 Improve the efficiency and productivity of nursing
staff to help reduce overall cost of service
 Handle huge volumes and wide variety of patient
data from multiple sources – app and devices
 Flexible analytical diagnosis models based on real-
time patient data and comparative algorithms
Business Benefits
www.klouddata.com
HANA
powered by

14. SAP HANA Cloud Applications Partner Program

15. © 2012 SAP AG. All rights reserved. 15
Straightforward & Cost-Effective Partner Program
Resources &
Communities
Attractive Offer at an
Attractive Price
Branding &
Support
 SAP HANA Cloud
Applications Partner
Center
 SAP Community
Network
 Free Sandbox trials
 Managed
Community
Dialogue
SAP HANA Cloud
application starter
pack
10 SAP Application
Development Users, 3 Virtual
Machines,
1GB structured RDBMS, 1
GB SAP HANA, and 10GB
unstructured, storage, 10GB
bandwidth
SAP HANA Cloud
application
certification
 Reach 230,000 SAP
customers and
millions of business
users
Program Fee*
 1.990 € p.a.
Application
Revenue Share
 15%
Certification Fee
 990€ initial/495€
recurring
Sell Through
the SAP Store
SAP-commitment to enable the ecosystem to contribute lion share of platform-based app portfolio
Standardized Partner Contract
HANA Cloud Application Development
Cooperation Agreement
* Offset against application rev shares
A High Impact, High Value Program For Our Partners
SAP HANA Cloud Applications Partner Program

16. © 2013 SAP AG. All rights reserved. 16
SAP Store:
The Destination for Business Mobile Apps and Cloud Applications
Go-to-Market with Your Solutions
• One-stop shop for mobile business apps (on ALL
device platforms) and Cloud Applications
• Enterprise search and categorization
• Embedded in SAP go-to-market channel mix
• Reach millions of business users
• Cutting-edge demand generation activities
• Social commerce and influencer initiatives
• Key events and promotions
• Buy Now – online purchase of mobile apps –
customer discount- and system-assessment
Visit https://store.sap.com

17. © 2013 SAP AG. All rights reserved. 17
Act Now!
Visit the our Partner Center and
Get Started Today! www.saphanacloudappspartnercenter.com
Grow your software business with
SAP
...and take advantage of the $17B cloud
application services market opportunity while
reaching more than 230K SAP customers

18. Thank You!
Contact Information:
Aharon Weiner
Aharon.Weiner@sap.com