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Development Phases

    As an entrepreneur you are responsible for everything


           The Vicious Cycle


               Hire                                                  Competition
                                                         VISION /
                           TEAM / HR
                                                         MARKET
             Manage                                                    Clients



              Lead                                                   Internationa-
                                                                         lisation


             Dismiss                                                 Adaptation
                                          BUSINESS /
                                          FINNANCE


             Culture        Investors /   Costs        Revenues       Partners
                              Financing


                       Day to Day work                        Time
1
Team / HR

    HR is the stuff you can not learn other then by
                                                              TEAM / HR
    making the experience


                       Get the best
             Hire      Ask for references
                       Train

                       Performance Feedback & Goal Setting
         Manage        Structure
                       Information Management

                       Be yourself
             Lead
                       Principles

                       Early
        Dismiss        Honest
                       Tough but fair

                       It’s there
            Culture    It’s fuzzy
                       It’s myth

2
Business Finance

      It looks nice in the plan but reality is different – and
      it is a lot of work                                        Business /
                                                                  Finance


                        Find them
           Investors    Get them
                        Manage them

                        Identify them
            Costs       Avoid them



                        The blood that keeps you alive
          Revenues      Clear product definition



                        Only few are good
           Partners     They all talk a lot and have no time



                        What can go wrong, will go wrong
            Legal       Plan for the worst
                        Get a professional
3
Vision / Market

    Only the paranoid survive !!
                                                                        Vision /
                                                                        Market



                        They are there to kill you
        Competition     Few will survive



                        Make them happy
          Clients       But don’t be a slave
                        Make them pay

                        Do it early on but only if you can afford it
         Internatio-    It costs time and money
          nalisation


                        Every day you wake up
         Adaptation     Make the plan and then forget it - ACT
                        Reflect every quarter




4
Lessons learned

       Before you even start with to embark for the journey, think
       about the following:


                  Are you willing to give up your social life for the coming 5
                                            years?

                          Are you willing to be lonely at the top?


                  Do you have the guts to stand up again after you have
                                 been beaten 25 times?


                Are you willing to rarely get positive feedback and only get
                                  problems on your table?



                                     Are you paranoid?

5
Lessons learned




              Entrepreneurship is not a
                     profession

                            -

                  it is a way of living.

6
Omnis Mundi Invest AG
        Unterer Leihof
        Fuhrstrasse 12
CH - 8820 Waedenswil / Zuerich
          Switzerland
  Phone: +49 (0)177-7678861
    www.omnismundi.com
     gh@omnismundi.com

                                 10.12.2007

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Gerald Heydenreich - Serial entrepreneur & investor: Pippa&Jean, OmnisMundi, BuyVIP S.L.

  • 1. Development Phases As an entrepreneur you are responsible for everything The Vicious Cycle Hire Competition VISION / TEAM / HR MARKET Manage Clients Lead Internationa- lisation Dismiss Adaptation BUSINESS / FINNANCE Culture Investors / Costs Revenues Partners Financing Day to Day work Time 1
  • 2. Team / HR HR is the stuff you can not learn other then by TEAM / HR making the experience  Get the best Hire  Ask for references  Train  Performance Feedback & Goal Setting Manage  Structure  Information Management  Be yourself Lead  Principles  Early Dismiss  Honest  Tough but fair  It’s there Culture  It’s fuzzy  It’s myth 2
  • 3. Business Finance It looks nice in the plan but reality is different – and it is a lot of work Business / Finance  Find them Investors  Get them  Manage them  Identify them Costs  Avoid them  The blood that keeps you alive Revenues  Clear product definition  Only few are good Partners  They all talk a lot and have no time  What can go wrong, will go wrong Legal  Plan for the worst  Get a professional 3
  • 4. Vision / Market Only the paranoid survive !! Vision / Market  They are there to kill you Competition  Few will survive  Make them happy Clients  But don’t be a slave  Make them pay  Do it early on but only if you can afford it Internatio-  It costs time and money nalisation  Every day you wake up Adaptation  Make the plan and then forget it - ACT  Reflect every quarter 4
  • 5. Lessons learned Before you even start with to embark for the journey, think about the following: Are you willing to give up your social life for the coming 5 years? Are you willing to be lonely at the top? Do you have the guts to stand up again after you have been beaten 25 times? Are you willing to rarely get positive feedback and only get problems on your table? Are you paranoid? 5
  • 6. Lessons learned Entrepreneurship is not a profession - it is a way of living. 6
  • 7. Omnis Mundi Invest AG Unterer Leihof Fuhrstrasse 12 CH - 8820 Waedenswil / Zuerich Switzerland Phone: +49 (0)177-7678861 www.omnismundi.com gh@omnismundi.com 10.12.2007