1. Suvra Sankar Bhattacharjee
No.11, 3rd
Cross Street Email: ss_bhatta@yahoo.com
M.E.S. Road, Tambaram East, Chennai 600 059 Ph. +91 99400 11715
Professional Synopsis
 An astute & result oriented professional with over 23 years of experience in managing a wide spectrum of
operations entailing marketing, corporate communication, client servicing, PR, event management & product
launches.
 Currently associated with Brandgalli. Gained insightful in various operational aspects of initiating a new
venture, new business generation, client servicing, media functionalities in brand, OOH, print, events and
seminars, . Developed conceptual skills required to design complete brand strategies.
 Deft in managing operating systems business, budgeting revenue targets and ensuring adherence to the same,
brand communication strategy.
 Demonstrated ability to work independently or cooperatively as part of a team to meet project deadlines.
 Recipient of Awards, Appreciation & Recognition.
 An effective communicator & team leader with strong analytical, problem solving & organizational abilities.
Possess a flexible & detail oriented attitude.
Core Competencies
- Strategy Planning - Brand Management - Account Management
- Business Development - CRM - Event Management
- Media Planning - Product Launches - Team Leadership
Skills Set
 Keen understanding of the entire gamut of the media business as a planner and strategist.
 Out of the Box Thinker with technical savoir-faire, strong on concept selling & people skills.
 Adept at swiftly ramping up projects, with cross functional skills & special delivery mechanism
 Creating synergies between Marketing, Strategy and Technology teams.
 Mapping Client’s requirements and architecting new solutions.
 Conceptualizing bold growth initiatives, creating innovative product concepts and pioneering entry into new &
challenging territories.
 Clear understanding of leading edge technologies to develop domain expertise and create new business
opportunities in Corporate Marketing, Communication, Media and related services.
Career Highlights
Jun'14 launched Brandgalli
 Launched Brandgalli, a dream which I had nurtured over a period of my career path
 Brandgalli specializes in brand identity through signage through designing, planning and fabrication.
 Acquired the nuances of starting a venture from admin to finance, taxation, team building, coordination, new
business generation and profitability.
 Overcoming challenges and obstacles.
 Clientele included Taj Group of Hotels, Apollo Tyres, Travel Food Services, Ginger Hotels, Daiwik Hotels.
Jun'02-March’11 with Outdoor Advertising Professionals as Vice President South and April’11-May’14
as National Head Signage for TouchPoint Consultancy
 Was promoted as VP:South and National Head Signage for TouchPoint, which specializes in “Environmental
Branding in Retails Spaces” through the concept of “3D Rendering” and “Shopper’s Marketing” and also
nationally spearheading the signage division and liaisoning with fabricators based in India,
Bangkok and China.
 Heading the operations with profit accountability.
 Exploring marketing avenues and devising / executing strategies for key accounts.
 Building a Team and driving growth for the region.
 Played a key role in accomplishing substantial growth for OAP, to be one of the largest outdoor agency with a
PAN India presence.
 Functioning as In-charge of big corporate clients like Taj, Airtel, Touchtel, Pepe, VIP Industries, Sony,
CavinKare, Telco, Modi Lottery, Onida, Tata, MTV, Oyzterbay, Crocodile, McDowell’s, Deccan Chronicle,
Tourism Malaysia & MetLife.

2. Feb'01-Jun'02 with Primesite (A div. of Mudra Communications Pvt. Ltd.) as Branch Head; The company
is one of the leading advertising agency in the country and handling some of the largest corporate of the country.
Primesite is one of the various companies/divisions of Mudra, which handles the total Out-Of-Home communication
of a client.
 Instrumental in establishing the company as
 One of the largest outdoor agency in the country.
 Profit Center Head
 As Branch Head & Business Manager worked on
 Marketing communications of the largest corporate for TN and Kerala.
 Outdoor publicity from the inception stage for Touchtel, a nascent concept in the market.
 Handled accounts like Maruti, Colgate, Max New York Life Insurance, Rasna, Ebony, HomeTrade, Parry
Nutraceuticals, Kalpadruma, Cartoon Network, Henkel SPIC etc.
Sept'00-Feb'01 with Saturn Portal Private Limited as Branch Head
 Headed the operations for launching the portal catering to city highlights of Mumbai, Delhi, Kolkata and
Chennai.
 Handled the branch operations, i.e., marketing, editorial content of the portal, and administration.
Nov'97-Oct'00 with Express Publications (Madurai) Pvt. Ltd. as Asst. Business Manager
 Functioned as In-charge of marketing/promotions for the magazine Gentleman.
 Entrusted with the responsibility of handling all magazines in the group (Gentleman and 3 other vernaculars)
for the four southern states.
 Part of the Executive Committee of the Cinema Express Awards (Rs. 1.5 crore event) entailing handling of
sponsors, stadium, event manager and doordarshan co-ordination.
Mar'94-Sept'97 with DSJ Communications Ltd.
The Growth Path;
 As Ad Executive (March 1994 to May 1995)
 As Sr. Ad Executive (May 1995 to July 1996)
 As Asst. Advertisement Manager (April 1996-Sept'97)
 Marketed space for Dalal Street Journal through financial & corporate sectors and provided excellent services
to creative agencies, financial institutions and merchant bankers.
 Promoted International Seminars for speakers like Al Ries & Jack Trout, John Philip Jones, Diane Tracy, Krish
Dhanam, Dr. Fred Wierseema.
Aug'93-Feb'94; commenced professional career with NIIT Ltd., Chennai as Management Trainee.
Explored marketing avenues for corporate training programs for software application for NIIT and corporate
training program for sales/ management development programs for NIS.
Educational Credentials
1994 PG Diploma in Sales & Marketing Management from NIS, Chennai
1992 BSc Physics from University of Calcutta
1987 Schooling from St. Paul’s School, Darjeeling
IT Skills: Office Automation & Internet Applications
Professional Enhancements
 Advertising/ Marketing in Financial & Corporate Sectors by Mr. Shripad Kulkarni of M-Ideas.
 Winning Strategies by Krish Dhanam of Zig Ziglar Corp., USA.
 Workshop with Max Hitchins (Hospitality Jungle).
 Workshop on Lateral Thinking by Edward De Bono
Accolades
Academic
 All India National Merit Scholarship, 1981
 Duke of Edinborough Silver Award, 1985

3. Extra Curricular
 1st
in School Marathon, 1981 and 1st
in 1500 mts in School Athletics, 1986
 3
rd
in 800 mts in Inter School Athletics, 1984 and 3
rd
in School Marathon, 1986
 I also was a member of the School Western Orchestra and Indian Music Group.
 Was awarded 1
st
prize in Elocution
 Have been awarded in “Presentation & Demonstration Competition” at NIS.
Articles in National Publications
 Birth of a Brand – AIMA (All India Management Association Magazine) May, 2016
https://www.aima.in/media-centre/publications/Indian-Management-may-2016.html#
(The best salesperson for your business may just be a silent one )
 OAP creates OOH campaign for Deccan Chronicle in Chennai – agency afaqs | July 07, 2009
http://www.afaqs.com/news/story/24418_OAP-creates-OOH-campaign-for-Deccan-Chronicle-
in-Chennai
 Chennai OO(UC)H – network2media | September 16, 2009
http://www.network2media.com/index.php?option=com_content&view=article&id=894
:chennai- oouch&catid=7:guest-column&Itemid=8
 Signage : Impact & Effect – Nucleus | Jan-Feb, 2012
 Way of the Sign III – Artpower International Publishing Co. Ltd., Hongkong, China | Vol 1 & 2
Passport : E8891537
Date of Birth: 31st
May, 1969