https://ssimeetup.org/3box-generating-bottoms-up-demand-self-sovereign-identity-danny-zuckerman-webinar-40/ Danny Zuckerman, co-founder of 3Box, will talk about a bottoms-up approach to self-sovereign identity. In addition to the technical advances and standards that enable self-sovereign identity and data interoperability, what are the value propositions that will lead to early adoption? How can we take on the giants of today’s digital identity and data world while self-sovereign solutions are still sub-scale? This talk will focus on the intersection of a long-term vision for self-sovereign identity with market realities and demands today. With a focus on satisfying an emerging set of needs for developers and online businesses, 3Box is creating data storage infrastructure and products that make it appealing for developers to build applications with a self-sovereign architecture. The APIs for distributed storage, profiles and messaging are easy to use in any online app, adding key functionality while reducing developer overhead. This distributed model can be a simply better way to build online apps. Architected around an IPFS-based DID and identity system, 3Box ensures users and developers don’t need to make changes to their identity and authentication model today, easing a transitioning to user-centric and self-sovereign data. It is focused on ensuring interoperable data of all kinds, and working with all types of self-sovereign identity solutions, authentication methods, and decentralized networks. Before founding 3Box, Danny was director of strategy and operations at uPort, a Ethereum blockchain-based self sovereign identity project. He is also the co-author of Identity Theft, a book about defining and rebuilding identity after trauma and life changes. He previously built digital education products at Zearn and consulted with F500 companies as a consultant at Bain & Co.

1. Generating bottoms-up demand
for self sovereign identity
Danny Zuckerman, 3Box Co-Founder
This presentation is released under a Creative Commons license. (CC BY-SA 4.0). SSIMeetup.org

2. 1. Empower global SSI communities
2. Open to everyone interested in SSI
3. All content is shared with CC BY SA
SSIMeetup.org
Alex Preukschat @SSIMeetup @AlexPreukschat
Coordinating Node SSIMeetup.org
https://creativecommons.org/licenses/by-sa/4.0/
SSIMeetup objectives

3. 🚛 We are moving towards a secure,
data-rich, user-centric model for the web
Tomorrow: unified with userToday: app-silo’d and scattered
➔ Distributed, cryptographic security
➔ User-controlled access
➔ Unified store of all data from all sites
● Poor security: Abuses, breaches, etc.
● Control with apps and large platforms, not users
● Inefficient and incomplete picture
This presentation is released under a Creative Commons license. (CC BY-SA 4.0).

4. 🥊 Getting there requires overcoming today’s
web2 realities
On-prem storage
● Highest security control
● Most customizable
● Slow-mover, legacy
Top-5 cloud providers
● Easy setup and scaling
● Reliable, just works
● Affordable
Other cloud providers
● Meet specific needs
● Proven relationships
● Collectively innovative
SSI
● Ethics-driven
● Speculative
builders
illustrative, not to scale
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5. ➔ Effortless onboarding
➔ Convenient, delightful experience
➔ Personalization, relevance, value
➔ Security without a burden
➔ For things to just work
🍽 Serving the needs of our users, now
➔ Acquire and onboard users
➔ Focus on value-add, not infra
➔ Rich data to inform great UX
➔ Simple, low-overhead architecture
➔ For things to just work
Devs ⚒End-users 👆
This presentation is released under a Creative Commons license. (CC BY-SA 4.0).

6. ✨ User accounts and profiles with no new software or signups 💨
☁ Reliable data storage, interoperable across apps 🔁
🙌 Rich social features with a built-in portable social graph 🕸
🛠 Fully-featured serverless apps: faster to build, easier to manage 🚀
🔐 Secure and private by design, without increased risk or burden 👐
3⃣ 3Box: a framework for building
distributed apps (with self-sovereignty)
This presentation is released under a Creative Commons license. (CC BY-SA 4.0).

7. Storage Spaces
For app-specific settings, content, history
(kv store)
🗃 3Box SDK: distributed storage for user
profiles, messages, content, and anything else
Profile Space
For cross-app profile info
(kv store)
Your app
Threads
For shared and social data
(feed-store)
Comments
Metamask
Username
Photo
Twitter verification
...
User-shared content
Github verification
Address
Chat
Friends list
...
This presentation is released under a Creative Commons license. (CC BY-SA 4.0).

8. 🖇3ID system: use existing architecture +
ensure future interoperability
➔ Works with any auth keys: custodial,
user-owned, contract, DKG keys
➔ Network-agnostic: identity system enables
keys across networks
➔ Scalable: IPFS-based DID scales easily,
with blockchain for limited edge cases
➔ Flexible data: storage and access control
across distributed data storage options
This presentation is released under a Creative Commons license. (CC BY-SA 4.0).

9. 🏍 More powerful, half the complexity
● Overwhelming number of tools + sources to integrate
● Reconciliation across many sources of user data
● Liability of protecting against hacks, leaks, errors,
breaking changes, regulations, abuses,...
Tomorrow: simple and focusedToday: complex and hacky
● Streamlined architecture lets dev focus on product
● Single coherent source for user data, identity and
verifications as needed
● Fewer dependencies, liabilities, redundancies, costs
This presentation is released under a Creative Commons license. (CC BY-SA 4.0).

10. More for apps More for wallets
APIs for
🆔 Identity
🔐 Auth
👩 Profiles
📂 Storage
💬 Messaging
IdentityWallet features
Use existing keys 🔑
Native 3ID signing 🖊
Direct link to 3Box data🔗
React native, node.js support📱
Transports between apps, wallets🚌
🚅 Zero-to-live in a day: no lift for users,
flexible and easy for developers
Wallets, Mobile Apps:
IdentityWallet SDK
Web App Developers:
3Box.js SDK
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11. 💧 Zero-to-live in an hour: drop-in plugins to
add social features and context
This presentation is released under a Creative Commons license. (CC BY-SA 4.0).

12. 🎉 Dozens of apps and wallets already
building on 3Box and 3ID
👹
Join us on twitter
This presentation is released under a Creative Commons license. (CC BY-SA 4.0).

13. 👐 Get involved, we’re open (and so is
our code)
➔ Integrate: docs.3box.io
➔ Community: chat.3box.io
➔ Follow: @3boxdb, medium.com/3Box
➔ Code: github.com/3box/3box
➔ Email: info@3box.io
This presentation is released under a Creative Commons license. (CC BY-SA 4.0).

14. 📚 Favorite readings on identity
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15. #BuildBetter
This presentation is released under a Creative Commons license. (CC BY-SA 4.0).