1. Sabrina Ferdousi
November 15, 2011

2. Introducing Waste Concern
Waste Concern Group is a Social Business
Enterprise (SBE) with the motto “Waste is a
Resource”
 Waste handling capacity 700 ton/day
and 50,000 ton fertilizer/year
 Serve the municipality with alternative
waste disposal
 Provide quality compost
 Want to ensure the easiest and secured
communication and transection with
customers

3. Current Situation
Communication Transection
 Transection is done by
 Through its website
an authorised person
 Through phone
physically going to the
 Through postal mail bank
 Contact in person  Most people/customers
do not have private
bank account
Company can not reach to the mass people, loosing
opportunities

4. Proposal
In June, 2011 bank offers the easiest, secured
& affordable mobile banking services.
So we can
 Introduce M-commerce
 Provide product ordering service through
mobile SMS options
 Offer transection by mobile banking

5. Product Ordering Service
1. Fixed SMS number will be assigned for the
industry from mobile service provider
2. Industry and consumer will able to
communicate directly through the fixed
number with SMS and reply options under
unique server
3. Business account will be created for
mobile banking transaction

6. Working process
Transfer money
• A mobile • Industry reply
banking user • Choose an a
option confirmation
sms
Sends sms to the
Transection
industry provided
completed
number

7. SWOT Analysis
Strength Opportunity
1. 99% mobile network coverage 1. Can reach to most mobile users
2.Most private banks offer m- 2. Can transform bank customers
banking to consumers
3. Less server space 3. Negligible cost
4. No competitor 4. Larger market
5. Eco friendly , more versatile than 5. Huge return over investment
any other energy source

8. SWOT Analysis
Weakness Threat
1. % of organic waste decreasing 1. Longevity uncertain
2.Theoretically huge prospects. 2. Unknown threats
Practically not tested in this way
3. Unauthorized mobile user 3.Server overloaded
4. Government owned public 4.Corresponding customers will be
banks are not involved skipped
5.Competitive but non co- 5. Collaborative decision making
operative environment will be vulnerable

9. Financial Situation at the Initial
Stage 3.45
2.38
2.05
in Million CAD
Fixed Cost Operational Income/Year
Cost/Year
Pay back period of the investment was 23 months

10. Estimated Cost
Fixed cost Amount Sales in Profit (in Million)
Million
Computer equipment $2600
Yearly Operational Cost
Webhosting $308
SMS servicing $4800
Maintenance
Operator Payroll 2 X 12 X$180 $4320
IT Payroll 2X 12X $330 $7920
Subtotal $12240
Total cost $20000
Yearly Interest Rate 18% $3600
1st Year total cost (with interest) $23600 $4.45 $-0.02683
2nd Year total cost (with interest) $21596 $4.45
$2.021622
3rd Year total cost (No Interest) $17348 $4.45 $2.052700

11. Cost-Income Analysis
$4.45
Fixed $3.45
Cost Opt.
0% Cost/Yr
1%
Before After
Yearly income in Million
CAD
Income increases 28%

12. Net Profit for 3 Years
$2.02 $2.05
$-0.03
1st yr 2nd yr 3rd yr
Net profit in Million CAD

13. Promotional Strategy
Before starting this service we can
 Advertise in our website
 Inform about the service to the customers
by face to face contact
 Promote the Banks and Mobile service
providers to inform their customers

14. Snapshot of opportunities
Electricity: 1 m3 biogas gives
about 2 kWh of useable
electricity
Biogas:1 ton organic waste
gives 20 m3 to 800 m3 of
biogas (depends on waste
quality, design)
Fertilizer:1 ton organic waste
gives ¼ ton compost
• 16 times larger than present lacking
By 2025: 1692 • A nuclear power plant by 2018 will
MWh electricity generate 2000 MWh.

15. References
 http://www.wasteconcern.org/database.ht
ml
 http://www.bfa-fertilizer.org/Resources.html
 http://www.moa.gov.bd/statistics/bag.htm
 http://en.wikipedia.org/wiki/List_of_countries
_by_number_of_mobile_phones_in_use
 http://www.btrc.gov.bd/newsandevents/m
obile_phone_subscribers.php
 http://www.prweb.com/releases/BRAC/mo
bile-banking/prweb8660908.htm

17. Milestones of the project
 Managing Waste from the Dhaka City Corporation
(DCC) area = 700 tons/day;
 Production of Compost = 50,000 tons/year;
 Reduction of Green House Gas = 89,000 tons of
CO2
 Job Creation for the Urban Poor = 800 nos.;
 Project Cost = 12 million Euro.(16.62 million CAD)
 Clean Dhaka Ward Contest Award 2009
 Environment Award 2007
 Global Tech Museum Award 2003
 UNDP The 2002 'Race against Poverty' Award