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Social CRM
1.
Top Tips for
a strong Social CRM Strategy Duncan Wood @sageukcrm
2.
ACT! Sage CRM
SalesLogix Sage and CRM
3.
Have a conversation
4.
Where do you
put it on Covey (7 Habits)?
5.
6.
7.
Social stories –
legends and lessons
8.
Customer as hero
http://bit.ly/KachiWachi
9.
10.
When it goes
wrong – Eurostar http://bit.ly/EuroStar2009
11.
Sage CRM Solutions
– Social Media Tips Six tips, based on our work so far
12.
Social media Tip
1 Understand the activity on your site traffic statistics before you do anything else. Choose appropriate metrics
13.
Social media Tip
2 Don’t feel you need to use every Social Media channel either. Be selective.
14.
Social media Tip
3 Get comfortable with it yourself. Use it in your personal life. Then set up the official channels for your business.
15.
Social media Tip
4 Empower your people to be able to react quickly without layers of ‘approval’ Publish basic guidelines
16.
Social media Tip
5 Define your level of engagement according to your ability to support it. It needs the support of the entire business.
17.
18.
Where might it
be going?
19.
Have a conversation
20.
Top Tips for
a strong Social CRM Strategy Duncan Wood @sageukcrm
Notas del editor
"We are not a company with a community. We are a company that could not exist without its community." Robert Hern
"We are not a company with a community. We are a company that could not exist without its community." Robert Hern
We did some surveys not long ago to guide our work – will share our findings that now guide our SM strategy
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