Marketing is undergoing a VR and AR makeover. The slides include some platforms, use-cases, and research we've done. Hope this gets you up-to-speed with the current trends in the XR world.

1. Experiential marketing
solutions in AR and VR

2. Differentiation and innovation are constant denominators
while designing an experience

3. Global VR Market

4. Over 9.2 million VR headsets shipped
globally in 2016
VR to reach 171M users by 2018.
VR market is expected to grow in India with a
CAGR of 60% between 2016-20.

7. Know the psyche of
our consumers

8. Millennials
87% of Virtual reality viewers
fall in the age group of 18-40.

9. Millennials - The Futurists
Research indicates, over 71% of Generation Z (ages 10-17)
and 58% of Millennials (ages 18-34) described VR as
“awesome”.

10. VR as a medium increases the attention span of a viewer to 98% as
opposed to 27% on the flat screen.

11. Varied Possibilities and
treatments for brands

13. VR Production
Brand awareness is driven by Recollection.
Recollection is driven by VR Experiences.

15. Our narratives are primarily centred around
Interactivity
Emotivity
Heightening overall user-experience
Engaging storytelling

16. CGI in VR
Graphics add immersion to reality

17. Put potential buyers inside any
space you like, from anywhere in
the world and visually
communicate your brands features.

18. Statistics
Flowcharts
Data Visualisation
Transitions

19. VR Walkthrough
Exploring brands services and products requires keen attention to detail.
Attention is guided in a VR experience through engaging narratives.

20. Documentaries
Product launches
Training Videos
Explaining technology
Walkthrough Live Event

21. Making of..
To connect with a brand, knowing its story is important.
We present stories from make to bake.

22. A product
A service
Brand Identity

23. VH1 Supersonic 2017

24. Augmented Reality
Enhancing consumer experience and brand recognition.

25. Brands are incorporating AR experiences to redirect the
user to additional web content, product videos, coupons
etc.

27. AR Kit
AR Core
Google Tango
AR Apps

28. Interactive VR
We design interactive ecosystems where
users can control and guide their way

29. VR Apps
VR interactive walkthroughs
Interactive VR in Advertising

31. VR for events
VR attracts audiences to events.
LIVE STREAMING
POST-ENGAGEMENT EXPERIENCES

32. App and App
development
Designing user interface in AR and VR requires a completely new approach.

33. Distribution
We help brands choose the right platform to showcase their experiences.

34. VR Campaigns
YouTube
Facebook
Oculus, HTC VIVE
Google Cardboard
Apps on IOS and Android
Web Deployment

35. Which brand would
you engage next?