2. ABOUTus
A branding strategists firm specializing in understanding client and market understanding of the brand.
Founded in Jordan nine years ago to enriching brand experiences.
Offering a seamlessly integrated Brand + Digital, which enables us to deliver new brand and product names and brand
proposition projects quickly, seamlessly and cost effectively.
We approach even digital projects from a brand perspective to ensure that all the brand assets we create are available,
registerable and can be protected in all the markets and media our clients operate in.
The sky’s our point of view
.
3. ourSERVICES
We are a brand consultancy create and capture value for our consulting clients, we also practise what we preach: combining
our brand, technology and intellectual property know-how in unconventional risk-reward relationships; or backing our ideas
by launching our own ventures.
Getting our clients away from the box
Brand Custodianship
• Brand Audit & Strategy
• Naming & Identity Development
• Visual Standards Development
• Brand Asset Management
• Language Style Guides
• Brand deployment
Graphic Design Support
• Collateral Design & Production
• Direct & Proximity Marketing
• Channel Marketing Tools
• Signage & POP Support
• Packaging Design
• Event Branding
• Film & Radio Production
• Sensorial Branding
Media Services
• Media Strategy & Plans
• Media Buying
Online & Digital
• Rich Media Marketing Tools
• Mobile & Tablet Apps
• Website & Microsite Design
• Online Banners
• HTML Mailers & Broadcasting
• Database Management
• Social Dialogue & Marketing
• Flash Animated Platforms
• Augmented Reality
Creative Development
• Online
• Print Advertising
• Radio Scripts
• Outdoor & Ambient
• TV Commercials
• Photography
4. main Clients, Brands & Activates:
Grameen-Jameel Microfinance Ltd.
Branding, Event activation, BTL, 2013 to present
Coffeol
Branding, BTL, Online 2014 to present
Cesare Paciotti
Branding, BTL, 2014 to present
Givori
Branding, 2014 to present
Absheron Group
Branding, BTL, Online 2014 to present
Zain Telecom
Mall activation roaming media, 2010 to present
Grand Stores Digital – Nikon, Fujifilm, Samsonite
Creative, Production, Direct promotions, 2009 to present
Arab Bank
Web banner flash animation design, 2010
Kimberly-Clarks – Huggies, Kotex
Direct promotions, 2010
Johnson and Johnson – Clean & Clear, Johnson’s baby, Listerine, OneTouch, RoC, Splenda
Creative, Production, Direct promotions, 2007 to 2011
LG Electronics
Creative, 2008
Injaz – Injaz Career Exhibition, Injaz Youth Career day
Event Management, production, 2010
5. The average person sees millions of images throughout his or her
lifetime, which means that your logo needs to stand out and make an
immediate impact. Our design team knows the right questions to ask
when it comes to designing a logo that fits your product or service
perfectly. You’ll have input at each stage of the process, so the final
logo isn’t just something you’ll tolerate; it’s something you’ll love and
want printed on everything you own.
6. Once we understand and appreciate the spirit of your brand, we
work to capture it aesthetically in an engaging, effective, memorable
way that draws people in and inspires action. People judge books by
their covers, and they WILL judge your company or organization
based on what they see. Our job is to make sure that what they see
effectively reflects your brand – from its personality to its core
message and calls to action – with a final product that’s bold, beauti-
ful, and only sparingly includes animated unicorn GIFs.
Introduction
Jordan Catering Supplies, established in 1988,
has a leading position in Jordan’s industrial
kitchen and laundry equipment sector. Our com-
pany is specialized in supplying hospitals, hotels
and restaurants with necessary kitchen and laun-
dry equipment and items they need.
Jordan Catering Supplies, Jordan’s opening
window that produces and supplies whatever is
essential for a professional kitchen and laundry.
The kitchens and laundries of hundreds of
select
establishments
and plants, carried
through from initial project to completion, bear
evidence
to the excellence
in quality and
services provided by us and our true expertise in
this domain.
We import all necessary equipment for industrial
kitchen and laundry. We represent the Italian
company
for kitchen equipment and
the Spanish company
for laundry
equipment (as exclusive agents in Jordan); as
we are authorized dealers for many reputable
international based companies.
Industrial
Kitchen and Laundry
Equipment
7. Print is not dead. Flyers, direct mail, and print advertising still work,
if you know what you’re doing. Our team of graphic designers will
listen to the story you want to tell and work with you to craft a visual
message that is compelling, targeted, and memorable. We’ll also
brainstorm unique print pieces and designed promotional items that
coincide with your overall goals, catapulting your company into
people’s hearts and minds.
try and say
“sushi ga tabetai desu”
8. Marketing sounds so sales-y. Good thing we’re a branding company.
We approach marketing with ideas on not only how you can sell a
product, but how you can build a brand. The words you use, stories
you tell, and experiences you create are all marketing (and
branding) opportunities. Use them wisely and you’ll create loyalty,
build relationships, and become rich and famous. We’ll help you
determine what to say and when to say it, so you’ll know you’re
making the biggest and best impact.
9. What story are you telling? To whom? When? Why? Communicating,
and communicating well, takes intentionality. Online or offline, press
release or blog post, our team can develop effective and proven
copywriting and branding strategies that tell your story in a compel-
ling way, allowing more people to not just hear about your product or
service, but to understand it, engage with it, and most importantly,
share it.
&
10. We work with both media owners and advertisers, To deliver
complete global media solutions – from developing cross-country
media plans through to handling the campaign logistics and
measuring the outcomes.
11. A two wheels vehicle covered with a powerful advertising space
ensuring that your products are the center of attention.
Visual size:
140cm X 140cm
12. A small movable billboard worn by promoters Roaming around the
targeted area
Visual size:
Back 160 cm X 60 cm
Front 42 cm X 60 cm
13. A promotional message pops out from the promoter back on a flag
shape
Visual size:
85 cm X 45 cm
14. The closest TV commercial played in audiovisual mode around
the targeted people at the targeted place.
15. Innovative shapes using the regular globular shape to any
customize shape of balloon, according to the client logo or the
concept layout
16. Embracing products and services for software used in iOS and
android, to be a tool for mobile and online communications
17. Creating a motion graphic video for TVC, company documen-
tary, infographic presentations and Online viral videos.
18. ClientsatisFACTion
Challenge
INJAZ Link2Job City 2009 recruited our company to organize and develop the job fair exhibition, The plan is to open doors to
thousands of job seekers from all around the Kingdom on April 22nd- 23rd 2009.
Results
The Opening Ceremony took place under the Patronage of H.E. the Minster of Higher Education and Scientific Research,
Professor Waleed Maani, with the presence and support of H.R.H Prince Raad Bin Zaid.
During both days of Link2Job City 2009, More than 24,000 job seekers participate, more than 80 companies from various
sectors were present and more than 2,500 jobs were available. 24,602 job seekers circulated their CV's, whereas more than
3,852 benefited from the training workshops that were given by top professionals in addition to 582 job seekers benefiting
from free CV consultancy given.
In result to our effort INJAZ was to hand us all of the events followed in that year.
19. continuesRelation
Challenge
Zain Telecom in Jordan needed to target youth with Zain Max Campaign, the traditional media was not the solution as they
tried it for many time.
Solution
As I approached to them with roaming media, to solve this problem and presented the solution with direct communication
method, using ambient media.
Result
Number of requests to the new offers targeted for youth was registered, that was appearing to them from day one of the
campaign in Zain mall point of sales, the awareness was increased in the same area.
In result Zain Telecom is requesting us to use our media frequently in each campaign launched and
in all cities of Jordan.