Part of the Mobile Communications Resource Center, this is one of several presentations created by Michael Hanley for Ball State University's College of Communication, Information and Media. All rights are reserved.
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Mobile: Location Privacy and Apps_Michael Hanley
1. Mobile Privacy and Apps
New Legislation:
Location Privacy
and Apps
Class 7
2. Mobile Privacy and Apps
Location Privacy Protection Act
Introduced in Congress in June 2011 to address
voluntary location tracking of electronic
communications devices.
Covers these issues:
1. Voluntary location tracking of electronic
communications devices
A covered entity may not knowingly collect, receive, record,
obtain, or disclose to a nongovernmental individual or entity the
geolocation information from an electronic communications
device without the express authorization of the individual that is
using the electronic communications device.
3. Mobile Privacy and Apps
Location Privacy Protection Act
2. Geolocation information used in interstate
domestic violence or stalking
A covered entity that knowingly and willfully discloses
geolocation information about an individual to another
individual
3. Sale of geolocation information of young children
Any person who knowingly and willfully sells the geolocation
information of not less than 1,000 children under 11 years of age
shall be fined under this title, imprisoned for not more 2 years,
or both.
4. Mobile Privacy and Apps
Geolocation Privacy and
Surveillance Act
Introduced in Congress in June 2011.
The GPS Act would require federal, state, and local
authorities to cite probable cause and obtain a
warrant from a judge before conducting GPS-enabled
surveillance, such as the secret placement of
tracking devices on the cars of suspected terrorists
and criminals. It would also require a warrant to
obtain tracking data about individuals from wireless
companies.
In addition, the GPS Act would prohibit businesses
from disclosing geographical tracking data about its
customers to other companies without the
customers' permission.
5. Mobile Privacy and Apps
Mobile Device Privacy Act
Introduced in Congress in September 2012
Motivated by Carrier IQ controversy
- Carrier IQ software on smartphones and other devices
tracks user keystrokes, location and text messages without
their knowledge or consent.
- Was used on many smartphones and carrier systems
- Most cell phone manufactureres and cell phone
carriers have now discontinued use of Carrier IQ, but not
all.
6. Mobile Privacy and Apps
Mobile Device Privacy Act
The “Mobile Device Privacy Act” protects
consumers by requiring:
Disclosure of mobile telephone monitoring when a
consumer buys a mobile phone; after sale, if the
carrier, manufacturer, or operating system later
installs monitoring software; and if a consumer
downloads an app and that app contains monitoring
software
The disclosure includes the fact that the monitoring
software has been installed on the phone, the types
of information that are collected, the identity of the
parties to which the information is transmitted, and
how such information will be used
7. Mobile Privacy and Apps
Mobile Device Privacy Act
The “Mobile Device Privacy Act” protects
consumers by requiring:
Consumer consent before monitoring software
begins collecting and transmitting information
The party receiving the personal information must
have policies in place to secure the information
Agreements on information transmission must be
filed at the Federal Trade Commission (FTC) and
Federal Communications Commission (FCC)
An enforcement regime for the FTC and FCC, along
with State AG enforcement and a private right of
action
Notas del editor
The Mobile Ecosystem: Players and Playing Field
--The Initiative Owner or their Marketing Agency/Ad Agency create the mobile initiative idea and specifications
--The Application Service Provider (ASP) provides the mobile software and hardware back end technology, mobile management services, and mobile expertise in helping create, develop and manage mobile initiatives
--The Network Aggregator’s main function is to provide a single point connection to the multiple wireless carriers
--The Wireless Carriers: The “pipe” that carries the mobile messages/content (Cingular, Verizon, T-Mobile, Sprint/Nextel et al.)
Yellow arrows represent the actual text or content messages sent and received through the system. Via their cell phones, consumers communicate through the carriers/aggregator to the application provider who processes their communication. The ASP responds back through the aggregator/carriers back to the consumer.
The Carrier “Walled Garden”
Since the carriers own the wireless “pipe”, in some instances they will control or prohibit the distribution of messages or content to their subscribers that does not originate from them. Some carriers only allow mobile content (ringtones, wallpapers, video, music etc.) to be downloaded through them, and do not allow any third party to directly offer content to their subscribers–hence the “walled garden”.
The Mobile Ecosystem: Players and Playing Field
--The Initiative Owner or their Marketing Agency/Ad Agency create the mobile initiative idea and specifications
--The Application Service Provider (ASP) provides the mobile software and hardware back end technology, mobile management services, and mobile expertise in helping create, develop and manage mobile initiatives
--The Network Aggregator’s main function is to provide a single point connection to the multiple wireless carriers
--The Wireless Carriers: The “pipe” that carries the mobile messages/content (Cingular, Verizon, T-Mobile, Sprint/Nextel et al.)
Yellow arrows represent the actual text or content messages sent and received through the system. Via their cell phones, consumers communicate through the carriers/aggregator to the application provider who processes their communication. The ASP responds back through the aggregator/carriers back to the consumer.
The Carrier “Walled Garden”
Since the carriers own the wireless “pipe”, in some instances they will control or prohibit the distribution of messages or content to their subscribers that does not originate from them. Some carriers only allow mobile content (ringtones, wallpapers, video, music etc.) to be downloaded through them, and do not allow any third party to directly offer content to their subscribers–hence the “walled garden”.
The Mobile Ecosystem: Players and Playing Field
--The Initiative Owner or their Marketing Agency/Ad Agency create the mobile initiative idea and specifications
--The Application Service Provider (ASP) provides the mobile software and hardware back end technology, mobile management services, and mobile expertise in helping create, develop and manage mobile initiatives
--The Network Aggregator’s main function is to provide a single point connection to the multiple wireless carriers
--The Wireless Carriers: The “pipe” that carries the mobile messages/content (Cingular, Verizon, T-Mobile, Sprint/Nextel et al.)
Yellow arrows represent the actual text or content messages sent and received through the system. Via their cell phones, consumers communicate through the carriers/aggregator to the application provider who processes their communication. The ASP responds back through the aggregator/carriers back to the consumer.
The Carrier “Walled Garden”
Since the carriers own the wireless “pipe”, in some instances they will control or prohibit the distribution of messages or content to their subscribers that does not originate from them. Some carriers only allow mobile content (ringtones, wallpapers, video, music etc.) to be downloaded through them, and do not allow any third party to directly offer content to their subscribers–hence the “walled garden”.
The Mobile Ecosystem: Players and Playing Field
--The Initiative Owner or their Marketing Agency/Ad Agency create the mobile initiative idea and specifications
--The Application Service Provider (ASP) provides the mobile software and hardware back end technology, mobile management services, and mobile expertise in helping create, develop and manage mobile initiatives
--The Network Aggregator’s main function is to provide a single point connection to the multiple wireless carriers
--The Wireless Carriers: The “pipe” that carries the mobile messages/content (Cingular, Verizon, T-Mobile, Sprint/Nextel et al.)
Yellow arrows represent the actual text or content messages sent and received through the system. Via their cell phones, consumers communicate through the carriers/aggregator to the application provider who processes their communication. The ASP responds back through the aggregator/carriers back to the consumer.
The Carrier “Walled Garden”
Since the carriers own the wireless “pipe”, in some instances they will control or prohibit the distribution of messages or content to their subscribers that does not originate from them. Some carriers only allow mobile content (ringtones, wallpapers, video, music etc.) to be downloaded through them, and do not allow any third party to directly offer content to their subscribers–hence the “walled garden”.
The Mobile Ecosystem: Players and Playing Field
--The Initiative Owner or their Marketing Agency/Ad Agency create the mobile initiative idea and specifications
--The Application Service Provider (ASP) provides the mobile software and hardware back end technology, mobile management services, and mobile expertise in helping create, develop and manage mobile initiatives
--The Network Aggregator’s main function is to provide a single point connection to the multiple wireless carriers
--The Wireless Carriers: The “pipe” that carries the mobile messages/content (Cingular, Verizon, T-Mobile, Sprint/Nextel et al.)
Yellow arrows represent the actual text or content messages sent and received through the system. Via their cell phones, consumers communicate through the carriers/aggregator to the application provider who processes their communication. The ASP responds back through the aggregator/carriers back to the consumer.
The Carrier “Walled Garden”
Since the carriers own the wireless “pipe”, in some instances they will control or prohibit the distribution of messages or content to their subscribers that does not originate from them. Some carriers only allow mobile content (ringtones, wallpapers, video, music etc.) to be downloaded through them, and do not allow any third party to directly offer content to their subscribers–hence the “walled garden”.
The Mobile Ecosystem: Players and Playing Field
--The Initiative Owner or their Marketing Agency/Ad Agency create the mobile initiative idea and specifications
--The Application Service Provider (ASP) provides the mobile software and hardware back end technology, mobile management services, and mobile expertise in helping create, develop and manage mobile initiatives
--The Network Aggregator’s main function is to provide a single point connection to the multiple wireless carriers
--The Wireless Carriers: The “pipe” that carries the mobile messages/content (Cingular, Verizon, T-Mobile, Sprint/Nextel et al.)
Yellow arrows represent the actual text or content messages sent and received through the system. Via their cell phones, consumers communicate through the carriers/aggregator to the application provider who processes their communication. The ASP responds back through the aggregator/carriers back to the consumer.
The Carrier “Walled Garden”
Since the carriers own the wireless “pipe”, in some instances they will control or prohibit the distribution of messages or content to their subscribers that does not originate from them. Some carriers only allow mobile content (ringtones, wallpapers, video, music etc.) to be downloaded through them, and do not allow any third party to directly offer content to their subscribers–hence the “walled garden”.