Sarah Howe

Greater New York City Area United States

Digital Content Strategist - Global

Technology / Software / Internet

Joining the Digital Team at ThoughtWorks, I have taken on the role of Global Content Strategist. The key objective of my role is to drive high impact content that aligns with our global messaging and business objectives. Once this content is created, I work with regional marketing teams to optimise or tailor this content for their local markets. Some of my responsibilities include: - Setting and driving the content strategy for the Experience Design and Product Strategy groups - Managing discovery sessions including stakeholder interviews, user-research activities, competitor analysis and content audits - Facilitating content workshops with key stakeholders to review existing conten...