2. Company established in 2008 dedicated to developing innovative, affordable
accessories and solutions that are designed to make your life easier. All of our
products are designed using state of the art technology that not only looks good, but
more importantly, really works.
Sales relationship with Apple since 2008.
Company partnership with large European electronic manufacturer leading to
strengthened R&D & Executive team in 2012.
For further information about the company and founders visit www.hippih.com
Hippih company background info
3. www.micro-trax.com/statistics
113 lost or stolen devices every minute in the US (29.696.400 cells per year)
Quote from just one UK insurance company
25.000 Smart Phones lost or stolen every month in the UK
From discussions with Vodafone
55.000 Vodafone customers lost their phone in NL in 2012
A few relevant statistics and market insights
4.
5. What is a hipKey? The hipKey is a proximity and movement alarm, witch can secure
and protect users from lost of Smart devices, data and other valuables.
“hipKey™ is a revolutionary new product that helps
you keep an eye on your valuables. Whether keeping
track of your Smartphone, Tablet or even your loved
ones, hipKey™ will help protect the things you love
most. At the push of a button, hipKey™ will save you
time by helping you find your belongings. Simply
attach the device to the item of your choice and
you’re ready to go”
6. hipKey has received the highly prestigious reddot Design Award
2013
Essen, March 2013
red dot award: product design 2013
And the red dot goes to...
Dear Danny van der Poel,
In 2013 the jury of the “red dot award: product design” was once
again looking for the best products and projects of the year – true to
the motto “In search of excellence”. With your elaborate and
innovative design, you have proven your know-how and competed
with the best in your industry.
For this reason, I am delighted to inform you that you are one of the
winners of this year’s “red dot award: product design”. In an
evaluation process lasting several days, you were able to win over
the international expert panel with the design quality of your
product. I congratulate you on your award and your success – also
on behalf of the red dot jurors!
You succeeded against extremely ambitious competitors: This year,
1,865 manufacturers, designers and architects from 54 countries
were hoping to receive the coveted red dot quality seal with their
products and projects. The largest red dot jury of all times had to
test, discuss and evaluate 4,662 works – live and on site. Due to the
consistently high quality of the entries, it was not easy for the 37
renowned professionals to make their decisions. Only the best
products were bestowed with the coveted award for aesthetic forms
and lasting trends.
I am looking forward to welcoming you on 1 July 2013 in Essen and
experiencing an unforgettable evening with you!
With best regards,
13. March 2013; hipKey wins the highly recognized international red dot award in product design.
March 2013; PromZ Promotional Product of the Year 2013 (given at an international trade-fair in Holland)
15 April 2013; Gadling hipKey review – Excellent: http://www.gadling.com/2013/04/15/gadling-gear-review-hipkey-
proximity-and-motion-sensor/
26 March 2013; 5 stars of 5 possible - Excellent: http://smartlifegadget.com/never-lose-your-iphoneipad-or-house-
keys-again-with-hipkey/
4 March 2013; 5 stars of 5 possible - Excellent: http://lazytechguys.com/reviews/hippihs-hipkey-bluetooth-dongle-
review/#.UTZygXzF3KA
1 March 2013; 5 stars of 5 possible - Excellent: http://www.examiner.com/review/sound-the-alarm-ios-gadget-hipkey-
finds-your-valuables
30 Jan 2013; 4,5 Stars out of 6 Stars http://www.laptopmag.com/reviews/accessories/hippih-hipkey-
proximity-alarm.aspx#specs
25 Jan 2013; 3 stars of 3 possible - Excellent: http://www.cultofmac.com/212418/youll-never-lose-your-keys-
iphone-or-kid-again-if-you-buy-the-hipkey-review/
24 Jan 2013; 8.8 of 10 points http://www.macmurmur.com/2013/01/24/hipkey-review/
hipKey is scoring top scores with hands-on Reviews
14. hipKey is very positively profiled in highly acknowledged medias
across Europe and USA
16. Industrial Design
Materials
Specification
• Aluminum ring
• Black A/B covers
• Power Key (clear topcoat)
• Action Key (clear topcoat)
• Speaker metal net
• Bluetooth 4.0
• Buzzer
• Vibrator
•Motion sensor
• Re-Chargeable battery
• Red & green LED lights
• micro USB charger
Product promise
hipkey watches out for the things
and people you care about
Product background
Human nature to forgetful, to be distracted, to be careless.
Especially in stressful situations. That's how we lose or forget
things. Imaging leaving behind your iPhone. What a catastrophe!
HipKey solves this problem. You'd be lost without it.
Hipkey is ultimately an advanced wireless proximity accessory
that will establish a permanent low power connection to your
iPhone or iPad. If you keep hipkey on you, it will always help you
not to forget your iPhone or iPad. However hipkey comes with
many other features. E.g. use hipkey to keep your running child
in range or to protect your camera bag when placed in a pocket.
Or what about monitoring a sleeping child or using hipkey as a
door alarm with its motion sensor. The possibilities are
enormous.
Business
Hipkey is a product to be sold globally. It is made to work with
Bluetooth 4.0 LE Apple iOS, Android and Windows Mobile devices.
Sales channels are: B2C and B2B.
Key Selling Points
• Iconic design made by quality & long lasting materials
• Excellent user experience. Made to be with you at any
time, in the background waiting to warn you when you
are about to leave you iOS device behind.
• Timeless, hipkey be relevant and meeting the
technology and feature requirements for many years to
come.
Key features
Alarm mode:
Warns you if you forget your iPhone or iPad
or if someone attempts to steal it
Child Mode:
Alerts you if your child wanders too far
away from you – very useful in public areas
Motion Mode:
Put hipkey in your bag and you are alerted
if someone moves it. Also handy for
monitoring a sleeping child.
Find Me:
Quickly find your iPhone or iPad or your
keys at any time.
hipKey – one pager
