1. UPLIFT WISCONSIN
Empowering Employment
Mission
The mission of UPLIFT Wisconsin is to help unemployed or under employed men
and women of the armed forces, including their families, by providing career
training and job placement services.

2. 1
Table of Contents page
Outline (flow chart) …………………………………………………………………….…………………………………………….2
Introduction ………………………………………………………………………….………………………………………………….3
Board Members …………………………………………………………………..……………………………………………………4
Who, What, Where, Why …………………………………………………..……………………………………………………..5
Marketing………………………………………………………………………………………………………………………………….8
How …………………………………………………………………………………..……………………………………………………..9
Benefits …………………………………………………………………………….…………………………………………………….11
Administration (flow chart) ………………………………………..……………………………………………………………12
Module Descriptions …………………………………………………..…………………………………………………………..13
Accountability (flow chart) ………………………………………..…………………………………………………………….14
Curriculum Research ……………………………………………..………………………………………………………………..15
Feasibility ……………………………………………………………..…………………………………………………………………16
Future Employer/Employee Training …………….…..………………………………..……………….…………………17
Partnership ………………………………………………………..……………………………………………………………………18
Copyright© October 25, 2015 by Mr. Scott Woeckener
All rights reserved
8544 W. National Ave, Suite 1 West Allis, Wisconsin 53227

3. 2
Introduction
Empowering Employment
Mission Statement
Goal
Areas of Focus
Board Members
WhyWhat We DoWho We Are
Benefits
Market
Veterans General Public
How
Employer
UPLIFT
Skill Set
Curriculum Candidate
Future

4. 3
Mission Statement
The mission of UPLIFT Wisconsin is to help unemployed or under employed men and women of
the armed forces, including their families, by providing career training and job placement
services.
Goal
Helping individuals overcome obstacles and achieve self-sustainability.
Areas of Focus:
 Homeless veterans
 Physically challenged wounded warriors
 Unemployed or under employed veterans
 Collaborate with prescreen hiring employers
 Certified and accredited training of specific in-demand skill sets
 Administer certified continuing educational credits
 Pre-employment and post-employment mentoring
 100 % give back through services and community support
 All services are provided free of charge
Future Expansion:
 Becoming a self-sustaining organization
 Expansion through hiring of key and certified veterans
 Growth through Certified veterans as instructors allowing us to collaborate with the
general public as candidates
 Offer general public training through our career center

5. 4
Board Members
Scott Woeckener (Chairman)
 President & CEO
 Scott R. Woeckener, Chief Executive Officer, continues to provide his vast 33 years of
corporate training, general management, critical problem solving and entrepreneurial
experience that has successfully turned around multiple failing New Automobile
Franchise / Dealer Groups since 1982. He has been recognized and awarded “best in
class” President’s Award in retail sales, customer service, employee training and
development by General Motors, Chrysler Corporation and the Ford Motor Corporation.
 Since 1995, he has successfully founded North Star Automotive Group, Inc. This ability
has led to developing long term employee retention and the systems to support leading
organizations around the globe with career, mentoring, and talent development initiatives.
Karen Van Nieuwenhuize (Vice-Chairman)
 Vice-President
 Over 30 years as an educator K-12 in both the public and private sector, analyze and
track student performance, accountability in academics; incorporate a student success
plan in mathematics, curriculum development
 Management of the largest SES provider in WI with experience in accountability,
training, monitoring and assessing employees and students; curriculum development
and specialist; evaluate student performance, collect and analyze student data; written
school performance summary reports; record keeping and completed company invoice
reports
Jeff Garsteki (Treasurer)
John Mesich (Secretary)
Brad Gollman (Board Member)

6. 5
Who We Are
UPLIFT is unlike any other career or educational institution. We are an employer first,
unemployed veteran driven career and job placement center.
UPLIFT utilizes a one-on-one “hands on training” that supports learning strategies and focuses
on specific career growth areas. The accountability related to assessments adds increased
discipline to specific concepts towards job readiness roles as new employees.
Empowering Employment
 Provides Employer First career development opportunities
 Utilizes Proven Processes - Implements a proven training process based on 19 years of
tried and tested experiences
 Common Goals - Ensures all key stakeholders are united behind the career development
initiative
 Maximized Returns – working together generates maximum ROI from our career
development initiative
 Sustained Results –functioning together equals a firm position for sustainability and
generates a lasting impact
We provide:
 Four 90 day modules, each consisting of 480 hours
 Small class size (each module limited to 12 students)
 1 instructor per class individualizing each students’ needs
 Module training focuses on real world “Hands On” application and “on the job training”
 Direct employer involvement throughout training
 Military to Tradesmen (M2T)
 Retail Customer Service and Sales (RCSS)
 Fast Track Apprentice Assessment (FTAA)
 Daily assessments and accountability
 Results orientated instructional methodologies
Our Values
Our core values are the driving force behind our actions – the way we operate as a team,
approach business relationships and achieve results for our students. We listen and learn first,
then tailor our solutions around the employers’ specific needs.
 Belief in people
 Integration in technology
 Strong focus on quality
 Process oriented approach

7. 6
What We Do
UPLIFT is a full future oriented career center.
 Benefits to the community
 reduces unemployment
 Increases labor workforce
 Benefits to businesses
 Increases business revenue
 Increases number of employees
 Increases fulfillment of local demand of products and services
 Benefits to underemployed and unemployed
 Provides necessary training
 Produces skilled laborers
 Produces new business owners
 Leads to fulfillment of apprenticeships
We train dedicated, goal orientated participants. We are not a college, a school or a training
institution. UPLIFT is a career center with site specific modules, instructors and placement
goals. UPLIFT is performance driven and results orientated based on successful completion of
career module and job placement.
 Candidate screening and evaluation process include academics and prior experience
knowledge
 Successful completion of skill set module results in a certificate of completion

8. 7
Why
 Current unemployment among veterans at all-
time high (10% nationally) (7.6% WI
jsonline.com 2014)
 Majority of veterans unemployed are millennial
veterans; between 18-24 year olds -573,000
(2014)
 Military down-sizing adds 10,000 unemployed
veterans to the workforce
 Minority unemployment in Milwaukee is a high
as 78%

9. 8
Marketing
“By Veterans, for Veterans in collaboration with employers hiring veterans”
Veterans
Our Employer first veteran job training services pre-screens applicants based on MOS (Military
occupation of Service) and matches them with employer’ immediate needs. Each program
trains and provide gainful employment opportunities to over 128 returning men and women of
the armed forces.
UPLIFT Wisconsin recognizes that returning military personnel have a specific (MOS) Military
Occupation of Service skill sets but find it extremely difficult to transition back to civilian life.
Their overall success requires a variety of real world life skills assessments, critical thinking
evaluations, resume transition process and direct employer critiquing of hiring expectations and
continuous mentoring support.
UPLIFT’s job readiness activities are designed to assess, address and successfully complete short
and long-term employment goals. However, team roll playing is key to clear insight of what it
takes to become an immediate asset and productive employee.
General Public
Several hundreds of men and women have a limited education, few skills, and lack a strong
work ethic necessary to hold a job. All too often these individuals come from families who have
been on welfare for years, and rarely did their parents or peers stress the importance of
responsibility and self-sufficiency.

10. 9
How
Employer
CandidatesCurriculum
UPLIFT
Skill Sets

11. 10
Employer
 Pre-screened employers
 Prerequisites
 Wants and needs
 In demand skill sets required
Curriculum
 3 proprietary programs
 Each program encompasses 4 modules
 Each module’s curriculum is certified, accredited or both
 Curriculum currently used throughout the US and internationally
 Both written, on-line and hands on learning
 Job readiness including pre- and post-employment, critical thinking and life skill
 Fast track apprenticeship assessment center for time served in experienced field
Candidates
 Pre-screened candidates
 Immediate focus on veterans
 Wounded warriors
 Unemployed or underemployed
UPLIFT Skill Sets
 Provide the tools and technology to bring candidates into the 21st century
 The fulfillment center matching employers with veterans and their military experiences
 Provide leadership and continuing support before, during and after completion
 Provide mentors and role models for the candidates and the public
 Daily assessments
 Accountability and real time results via interactive live stream of progress
 On premise and in the field OJT with employers
Entrepreneurship
“Out of the 27 Million Businesses throughout the United States.
22 Million Businesses are NO Employee Employers.” Dept. of Labor

12. 11
Benefits
 High quality work force
 Customized training programs
 Technology expertise
 Proprietary process
 In demand skill set to meet employer specific needs
 Hands-on experience more valuable than classroom training
 Plays a huge role in career advancement
 Places a candidate ahead of the competition
 Candidate is more diverse in skills set
 Candidate possesses a broad set of skills set
 Candidate is well prepared to handle a recession; more than someone without
additional training
Employers
 A pipeline of quality candidates for entry-level positions
 An opportunity to select, train and influence the best and brightest
 Ability to pre-screen students prior to full time offer
 Ability to influence training for future apprenticeships
 Employer first build program
 Repeat ability of in-demand skill set
Students
 Meaningful work experience related to field of study
 Exposure to real world scenarios
 Receive academic credit
 Learn of professional, social and volunteer activities for networking
 Training in latest technology
 Applied application provides experience and verifies competency
UPLIFT Wisconsin
 Educating for and learning of future employment needs
 Interaction with employers, addressing training demands
 Serving veterans and their families-a partial repayment for a service debt
 Developing a synergy of addressing business’ and labors’ future needs
 Performance based outcome
 Results orientated methodologies

13. 12
Administration
Director-Digital Media Director-Tradesmen
Director-
Retail Customer
Service and Sales
Board Members
Administration
Certified
Instructors
Certified
Instructors
Certified
Instructors
Certified
Instructors
(1)
Certified
Instructors
(4)
Certified
Instructors
(2)
Certified
Instructors
(3)

14. 13
Module Descriptions
All programs and individual modules have its own specific career objectives, and implements
both the employer’s prerequisites and specific skill set. Our staff and mentors will consult and
partner with employers to help: Define skillset objective
 Implements a process that incorporates wants and needs
 Provides customized software with the capabilities needed to meet the objective
 Determines what metrics and analytics are necessary for success measurements
 Provides post-employment mentoring to take each module to greater levels of success
Digital Media
Entrepreneurship Business to Social Enterprise
(EB2SE)
 Accredited Entrepreneurship (PACE)
 Website Design
 Video Production
 Post Production Editing
 Photography
Military to Tradesman (M2T)
 Rough Carpentry
 Heating and Air Conditioning
 Plumbing
 Electrical
 Over 70+ available skill set
Retail Customer Service and Sales (RCSS)
 Customer service
 Retail etiquette
 CSI Customer satisfaction index
 Customer first mind et
 Loss prevention
 Mechanizing
 Order taking/ cashiering
 Problem solving
 Product knowledge
 Positive attitude
 Relationship building
All Modules:
Promote Life Skills and Critical
Thinking
 Program 1: job readiness
 Program 2-support and
pre-employment services
 Program 3: job placement
and post-employment
services
 Resume building
 Job fair
Benefits
 Applied technology
 Listening for
understanding
 Teamwork
 Workplace observation
 Performance
 UPLIFT Career Readiness
Certificate (UCRC)

15. 14
Accountability
Going the Distance-Feasibility
Future Training for
Employers/Employees
Partnership
Great things in business are never
done by one person. They’re done by
a team of people.
-Steve Jobs
Curriculum

16. 15
Curriculum Research
Utilized in:
Academics
o Georgetown University
o Yale University
o USC University of Southern California
o Virginia Tech
o Story Brook University
o BGSU
o Fashion Institute of Technology
o Yakima School District
o Full Sail University
Businesses
o Oxford University Press
o SBS
o Regency Lighting
o Natixis Global Asset Management
o Penton
o Annalect
o PC Construction
Government
o New York Public Library
o EPA
o BCSC (British Columbia Securities Commission)
o Smithsonian Institution
o ESRF
o City of Bloomington
Upon completion of UPLIFT curriculum:
 Individualized concept completion certificates within modules
 Job certificate upon module completion
 employment

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Going the Distance-Feasibility
The Feasibility Study has been 3 years in the making and is perhaps the most crucial tool that
our organization considered when preparing our targeted strategic business plan.
The findings provide a “roadmap” that can only lead to success. Furthermore, there is
tremendous benefits in supporting our cause of supporting and promoting local small
businesses through training those that are living in communities which are in poverty, are
unemployed, are veterans returning from the Armed Forces protecting our nation, and are
those less fortunate or physically challenged that if given a chance could make a difference.
Uplift Multi Media Technologies employer first-build program that involved fast turnaround of
concepts and modules”. Given the rapid pace of change in technology and the fierceness of
competition among tech schools, this strategy is a necessity. Flexibility should be a priority as
well, so that a new system does not become outdated as technology develops. Providing spaces
for teams to function interactively is key. Trainees will be connected to each other, to the
instructor, and to data resources around the world.
Going the Distance
Perhaps now more than ever, small businesses must operate in a highly efficient manner in
every area from accounting to websites and everything in between including communications.
Promotion through social enterprising can focus and evaluate a full scale analysis designed to
strengthen your corporate identity.
Uplift Multi Media Technologies can help small business create marketing programs, outreach
efforts and materials that effectively communicate who they are, what they do and how their
audience can benefit from it.
Recognizing the wide variety of options for digital media, as well as the significant expense
often associated with traditional methods of marketing such as paid advertising and printed
materials.
Our social enterprise network promotes and benefits small businesses with limited resources
more effectively to achieve desired outcomes. By focusing on “relationship marketing,” UPLIFT
Wisconsin strengthens existing relationships and identifies new promotional methods within
the small business community.

18. 17
Future Employer/Employee Training
Employer:
 Daily/weekly live streaming of training candidates
 Guest speaker
 Job requirements
Employee:
 continued training for business integrated advancements
 new equipment
 changing technology
 furthering knowledge in employment
 additional job skills set
 additional concepts within skill set

19. 18
Partnership
To enhance our students’ training experience, we frequently partner with other organizations.
Working closely with leading companies hiring candidates in our various training programs
insures that our students are able to take advantage of best-value solutions using the latest
technologies towards gainful job opportunities.
As employers become a member of our Partner program, businesses gain significant benefits,
including increased revenue, improved productivity, enhanced customer satisfaction and both
customer and employee retention with reduced down time. The partnership plays a crucial
role in helping unemployed veterans find jobs and advance their careers.