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Secrets of success singapore airlines
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2. Singapore Airlines is one of the best air transportation company in the world. Founded in 1972, Singapore Airlines is constantly improving service to its passengers performed by its employees, especially those who served in the cabin that with the name of the Singapore Girl.
3. Singapore Girl became an icon in the service when the plane was on land and in flight. Singapore Girl has a dress uniform of batik kebaya with materials designed by Pierre Balmain, as an icon of Singapore Airlines tradition with a full service hospitality that are characteristic of Asia.
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5. Singapore Airlines to provide ongoing training. This training is intended to form the character of the Singapore Girl is friendly and caring to the passengers. The Singapore Girl training for 15 weeks to form a professional attitude when they work in the cabin. This training emphasizes the human touch, the employee must be able to remember the names of passengers and learn to communicate well and effectively. Training provided on an ongoing basis it has the objective that the Singapore Girl was always going to provide the best service for passengers.
6. Singapore Girl was also taught about the science of marketing is product introduction program of Singapore Airlines in particular. So that they can explain the products to the passengers of Singapore Airlines.
7. Singapore Girl has become a global icon who is successful and has been recognized worldwide. Recognition international already in the can in 1993, when museum Madame Tussaud's wax sculpture displaying a Singapore Girl. Representatives of Madame Tussaud's said international obtained because of the popularity of international travel continues to increase, the Singapore Girl to provide the best service to its passengers.
8. . Singapore Airlines has a lot of new planes, the Boeing 747-400 Mega Top and Air Bus A380. The aircraft used for six years so the engine very good working ability. Singapore Airlines aircraft equipped with many facilities: 1. Telephone service which has international access. 2. Video entertainment facilities interactive so that passengers can access the internet, watching movies, playing video games. 3. Spacious cabin space. High professional attitude. In 2011, Singapore Airlines was awarded the Best Full Service Airline in AsiaOne Peoples Choice Awards 2010 (Singapore) in March 2011. In February 2011, as Best Airline in Travellers World Magazine (Germany).