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Service Design Breakfast - No guesswork needed - Karri-Pekka Laakso, Reaktor
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Service Design Breakfast
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Karri-Pekka Laakso from Reaktor discusses how service design is done in his company.
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Service Design Breakfast - No guesswork needed - Karri-Pekka Laakso, Reaktor
1.
No guesswork needed
Karri-Pekka Laakso Service Design Breakfast 17.10.2012
2.
© Copyright Reaktor
2012 Service Design Breakfast 17.10.2012
3.
Newton’s iteration © Copyright
Reaktor 2012 Service Design Breakfast 17.10.2012
4.
5.
1 © Copyright Reaktor
2012 Service Design Breakfast 17.10.2012
6.
© Copyright Reaktor
2012 Service Design Breakfast 17.10.2012
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© Copyright Reaktor
2012 Service Design Breakfast 17.10.2012
8.
Karri-Pekka Laakso
1973 Born 1986 Hacking Z80 on Spec 328 1994 IT: Topi admin @ HUT 1996 UI design: teaching @ HUT 1998 MSc (eng), Applied Mathematics 1999 Interacta Design, co-founder 2002 GUIDe, co-developer 2005 => Reaktor © Copyright Reaktor 2012 Service Design Breakfast 17.10.2012
9.
Reaktor
17 UI designers 6 ADs (graphics) 5 Concept Designers 1 Copywriter ~140 top-notch developers Concepting, UI design, graphics and coding are part of practically every project © Copyright Reaktor 2012 Service Design Breakfast 17.10.2012
10.
Technology
Porsche 911 engine © Copyright Reaktor 2012 Service Design Breakfast 17.10.2012
11.
Design © Copyright Reaktor
2012 Service Design Breakfast 17.10.2012
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Reaktor
I’m right here © Copyright Reaktor 2012 Service Design Breakfast 17.10.2012
13.
My Team
Dev Dev Dev UI Dev Coach AD and me: UI © Copyright Reaktor 2012 Service Design Breakfast 17.10.2012
14.
Reaktor is where
we are post-its fridge tables carpet chairs snacks coffee machines © Copyright Reaktor 2012 Service Design Breakfast 17.10.2012
15.
The Designer © Copyright
Reaktor 2012 Service Design Breakfast 17.10.2012
16.
Divine Inspiration © Copyright
Reaktor 2012 Service Design Breakfast 17.10.2012
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The Craftsman © Copyright
Reaktor 2012 Service Design Breakfast 17.10.2012
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A Systematic Method
Newton’s iteration © Copyright Reaktor 2012 Service Design Breakfast 17.10.2012
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A story of
Service Design Starring: © Copyright Reaktor 2012 Service Design Breakfast 17.10.2012
20.
A sellable service
/ product © Copyright Reaktor 2012 Service Design Breakfast 17.10.2012
21.
Guesswork © Copyright Reaktor
2012 Service Design Breakfast 17.10.2012
22.
Bottom-up, not top-down ©
Copyright Reaktor 2012 Service Design Breakfast 17.10.2012
23.
Concept
Where does it hurt? Where’s the money? For whom? © Copyright Reaktor 2012 Service Design Breakfast 17.10.2012
24.
Concept © Copyright Reaktor
2012 Service Design Breakfast 17.10.2012
25.
UI Design
What do they need? How to support them? How should it work? © Copyright Reaktor 2012 Service Design Breakfast 17.10.2012
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UI Design © Copyright
Reaktor 2012 Service Design Breakfast 17.10.2012
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31.
HYKS Silmäpotilas
Glaukooman mittauspäivä Tilanne: HYKSin silmäklinikalle tulee joka päivä 5-10 glaukoomapotilasta päivämittaukseen (3 mittauspistettä: 7:30, 12, 14:30). Potilaat ovat tyypillisesti iäkkäitä. Tapahtuman kulku:! potilaan lääkitystä kysellään (ei välttämättä ole papereissa oikein, on voitu muuttaa merkinnättä puhelimessa tai yksityisellä) (varmistaa, ettei potilas ole laittanut lääkkeitä nyt ennen mittausta) puudutustipat applanaatiota varten nykyisin paine yleensä applanaatiotonometrillä, lähinnä lapsille icarella (siristäjät, pää ei pysy paikallaan) tulokset merkitään heti mittauksen jälkeen millimetripaperille numeroina, mutta käyrät piirretään vasta viimeisen mittauksen jälkeen hälyttävät paineet johtavat heti lääkärikonsultaatioon (< 20 normaali, hälyttävä == ?) lääkäri tulkitsee käyriä myöhemmin ja ottaa tarvittaessa potilaaseen yhteyttä ei nähty, mutta näin kuulemma tehdään: potilas laittaa itse silmätipat ! 1. mittaus ennen tippoja, siksi oltava jo 7:30, koska tippaohje on tyypillisesti 2xvrk, klo 8 ja 20) ! ! => nähdään, miten potilas osaa laittaa tipat ! ! => tarvitseeko opastaa laittamisessa tai tippojen pitämisessä silmässä (punctakompressio eli puristaminen nenänpielestä) ! ! => meneekö lääke silmään © Copyright Reaktor 2012 Service Design Breakfast 17.10.2012
32.
© Copyright Reaktor
2012 Service Design Breakfast 17.10.2012
33.
UI Design © Copyright
Reaktor 2012 Service Design Breakfast 17.10.2012
34.
UI Design © Copyright
Reaktor 2012 Service Design Breakfast 17.10.2012
35.
UI Design © Copyright
Reaktor 2012 Service Design Breakfast 17.10.2012
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Graphics design
How does it look like? How does it feel? © Copyright Reaktor 2012 Service Design Breakfast 17.10.2012
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Graphics design © Copyright
Reaktor 2012 Service Design Breakfast 17.10.2012
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© Copyright Reaktor
2012 Service Design Breakfast 17.10.2012
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© Copyright Reaktor
2012 Service Design Breakfast 17.10.2012
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© Copyright Reaktor
2012 Service Design Breakfast 17.10.2012
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© Copyright Reaktor
2012 Service Design Breakfast 17.10.2012
42.
© Copyright Reaktor
2012 Service Design Breakfast 17.10.2012
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Project (viewpoint of
UI design) Concept design Identify UI design Solve Graphics design Beatify Implementation Build © Copyright Reaktor 2012 Service Design Breakfast 17.10.2012
44.
Outputs (viewpoint of
UI design) Concept design Problem UI design Solution Graphical design Look & feel Implementation The thing © Copyright Reaktor 2012 Service Design Breakfast 17.10.2012
45.
When & what ©
Copyright Reaktor 2012 Service Design Breakfast 17.10.2012
46.
# of your
teams 1 © Copyright Reaktor 2012 Service Design Breakfast 17.10.2012
47.
The Wall © Copyright
Reaktor 2012 Service Design Breakfast 17.10.2012
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The Wall © Copyright
Reaktor 2012 Service Design Breakfast 17.10.2012
49.
The Wall © Copyright
Reaktor 2012 Service Design Breakfast 17.10.2012
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© Copyright Reaktor
2012 Service Design Breakfast 17.10.2012
51.
Newton’s iteration © Copyright
Reaktor 2012 Service Design Breakfast 17.10.2012
52.
53.
1 © Copyright Reaktor
2012 Service Design Breakfast 17.10.2012
54.
© Copyright Reaktor
2012 Service Design Breakfast 17.10.2012
55.
© Copyright Reaktor
2012 Service Design Breakfast 17.10.2012
56.
Thx!
karri@reaktor.fi @kplaakso © Copyright Reaktor 2012 Service Design Breakfast 17.10.2012
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