Michal Shargil Ben Sira

Israel Israel

Owner and CEO at i like shivuk

Consumer Products

I possess a great deal of experience in marketing management of FMCG and brands in the retail market, as well as the professional market. As a marketing manager I was responsible for the marketing strategy, building the work plan and budget, executing the plan, interfaces with advertising, PR, promotional and research agencies. My performances were measured by targeting the expected P&L, market shares and brand equity. I lead a number of business development processes and became expert in B2C as well as B2B. I worked in multinational teams in Central and Eastern Europe, as direct subordinate to the CEO of the international company. My work also encompasses managing a team of employees. I...