1. SHAWN J. MEADE
9824 Mahogany Run | Ijamsville, MD 21754
(301) 401.4507 | shawnjmeade@gmail.com
BUSINESS DEVELOPMENT | SALES & MARKETING | BRAND DEVELOPMENT
Accomplished professional with progressive experience driving operations forward with proven track record of creating
innovative business development plans and engaging sales and marketing initiatives. Thrives in high-volume environments
with the ability to optimize ever-changing business needs, improve outreach and continuously drive profitability.
Excels at identifying and capturing opportunities, building operations from the ground-up and effectively steering overall
vision. Adept at cultivating partnerships and building lasting relationships across all business sectors, including executive-
level communications within Fortune 500 organizations. Ability to achieve long-lasting revenue gains as well as align and
execute corporate financial business objectives.
Areas of Expertise:
Revenue Generation – Brand Marketing – Account Management – Channel Development – Communications – Negotiations
Leadership – Business Development – Performance Management – System Development – Analysis – Process Improvement
Strategic Planning – Product Specifications – Client Relations – Vendor Relations – Sales Management – Brand Management
PROFESSIONAL EXPERIENCE
HEALTHMARKETS INSURANCE AGENCY – Ijamsville, MD 2015 to Present
Leader life, health, retirement and long-term care insurance provider of small businesses, families, and individuals.
Insurance Agent
Direct business developed efforts and support client insurance needs while working with nationally recognized insurance
companies for clients throughout Maryland, Pennsylvania, Virginia, West Virginia, and the District of Columbia (DC),
including Health Insurance, Medicare, Life Insurance, Dental Insurance, Vision Insurance, Disability Insurance, Accident
Insurance, Critical Illness Insurance, Cancer Insurance, Annuity, Long Term Care Insurance, and Wellness Programs.
Notable Achievements:
• Successfully close new sales prospects and develop new business generation plans for the North East region to
effectively lower premiums and increase sales YoY.
• Design and lead product knowledge seminars to increase outreach, deepen client product knowledge and increase
territory sales.
• Achieved Quickstart award as the 9th ranked new agent (out of 800+) to qualify for recognition trip to Celebration.
• Collaborated as a key team member to win Top Agency Team of the Year Mid-Atlantic for the entire country.
PRIVATE LABEL NUTRACEUTICALS LLC – Greater Atlanta Area 2013 to 2016
Industry Leader in Supplement Manufacturing and Product Fulfillment.
Director of Business Development – Life Sciences
Led business development and steered strategic decision-making of over 200 products with the highly regarded house
brand, MäritzMayer Laboratories for this FDA registered, OTC licensed, and GPM certified manufacturing organization.
Specifically drove corporate growth, global business development, commercial, and strategy across business units through
the identification, initiation, and successful implementation of manufacturing: Capsules, Tablets, Soft-Gels, Creams, Liquids,
Juices, Gels, Topical Patches, and Powders, among others.
Notable Achievements:
• Directly managed and grew key relationships with diverse group of partners throughout North America, Europe,
and Asia.

2. • Collaborated with a high-performance, high-revenue growth group, while establishing, deepening and expanding
relationships with new and existing clients resulting in driving growth, tactically developing innovative business
plans and winning sales strategies.
• Singlehandedly generated additional revenue in new business by recognizing client needs, including overseeing all
stages of contract negotiations from statement of work (SOW) to contract execution.
SHAWN J. MEADE | shawnjmeade@gmail.com | Page 2
SNOLIFE – Eagle, CO 2011 to 2016
A modern layering, accessory, and apparel brand focused on an active lifestyle in cold climates based in Eagle, CO with
distribution in Vail, CO and Jacksonville FL.
Chief Operations Officer
Spearheaded and launched company from the ground-up in collaboration with a partner in 2011. Tactically positioned
company with other successful outdoor active lifestyle brands. Oversee a 100K operating budget and full scope of P&L
responsibilities within the US and Canada while leading a diverse team of 12 direct reports. Directly created engaging
website and web-store, developed new brand designs, organized distribution channels and coordinated logistics, and
determined all conference shows, as well as the hiring of sales reps and other key positions
Notable Achievements
• Captured increased market-share through developing multifaceted and robust products targeted at an ever-
demanding clientele while simultaneously expanding channels across growing territories.
• Launched a highly successful streamlined web-store through Shopatron.
• Directly launched 2 design lines for each of the past 2 selling seasons.
• Seamlessly coordinated the alignment of sales reps within specific targeted regions.
ROCK CREEK ACADEMY, INC. – Washington, DC 1999 to 2011
Privately owned K-12 educational institution for 260 special-needs students which was sold for profit in 2011.
Chief Executive Officer, Chief Operations Officer
Strategically built the entire institution from the ground-up by developing an innovative 12-month program dedicated to
providing specialized care and education for students bussed out of Southeast D.C. Effectively consolidated and
administered roles of Executive Director, Principal, Chief Compliance Officer, Chief Academic Officer, and HR. Directed a 70
member high performance staff, including pathologist, clinical therapist, and 27 instructors while simultaneously
overseeing 3 different relocations, each to larger location. Recognized for maintaining hands-on administration while
delegating specific duties to executive director and 2 certified school principals.
Notable Achievements
• Ensured highest standards of overall operations through cross-functional supervision across all aspects of the
organization, from Human Resources to maintenance.
• Successfully generated $14M in annual revenue with 15% profit and 85% returned to operating budget.
• Drove double-digit growth year-over-year while averaging between 10% and 15% throughout school history.
• Achieved 71% college and technical postsecondary school completion rate among students graduating from
program.
BUSINESS RESCUE GROUP – Roswell, GA 2002 to 2004
Privately owned management group which was sold for profit in 2004.
Vice President
Led acquisition and turnaround efforts for failing Heavenly Ham franchises in Akron, OH and Newark, NJ. Facilitated
significant improved profitability by rebuilding entire operations and franchise culture from ground-up. Leveraged
extensive marketing, managerial, and operational expertise to steer each franchise through necessary improvements,
including customer service, marketing, staffing, and demographic targeting.
Notable Achievements

3. • Adeptly developed and implemented key online and hands-on training for all employees and management
resulting in realigning organization with expected standards.
• Successfully sold each franchise for profit.
SHAWN J. MEADE | shawnjmeade@gmail.com | Page 3
PARADISE FOODS, INC. – Atlanta, GA 1992 to 2003
Leading franchisor of Heavenly Ham brand national retail stores.
Regional Manager
Actively managed 3 Field Marketing Managers and 70+ individually owned Heavenly Ham franchises in Southeast and
Northeast United States while reporting to the company owners. Oversaw all aspects of division operations, marketing,
finances, and human resources through coordination with independent franchise owners.
Notable Achievements
• Ensured premier standards of brand management by focusing on consistency of product quality and experience.
• Generated consistent growth in same store sales year-over-year.
ADDITIONAL PROFESSIONAL EXPERIENCE WITH PARADISE FOODS, INC.:
Project Manager, 1995 – 2003
West Region Manager, 1997 – 2000
Field Marketing Manager, 1992 – 1997
Additional experience as Manager and Field Services Representative at Paradise Foods, Inc.
EDUCATION
BACHELOR OF SCIENCE (BS), BUSINESS MANAGEMENT – FLORIDA STATE UNIVERSITY