4. DYNAMICS 1M millionaires (USD) 41+ years [missed revolution] 31-41 years [business minded] 12 - 30 years [natural users] 485M users Tier cities Price sensitivity E-commerce Branding Entertainment Lifestyle Average age online: China 24
10. INNOVATION Chinese startups went after the low hanging fruit first - Is the market mature enough for innovation? - Alternative business models, payments methods, verticals Culture and education are moving slowly - Role of University and Government - Strong cultural bias and openness Step-by-step process. - Market constrains = creativity - C2C (Copy-to-China) Micro-innovations Innovation
11. DIMENSIONS BUILT FOR CHINA DEVELOP IN CHINA OPERATE IN CHINA FROM CHINA TO THE WORLD