Customer success teams help customers get value from products and build lasting relationships. There is high demand for customer success roles, with over 300,000 positions available. When hiring for a customer success team, look for people with backgrounds in support, services, account management, marketing or lifecycle management who have experience relevant to the company's products. It is also important to hire a diverse group with strong customer relations skills, growth potential, passion for customers, and interpersonal prowess as well as domain expertise matching the customers they will support.
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How to Hire for Customer Success
1.
2. Customer Success
enables customers to gain
value from your product
Helps cultivate
lasting customer
relationships
Explosive growth of
customer success
teams in both small &
large companies
Positions in Customer
success upwards of
300,000
Need to hire the right
people in customer
success team
4. People with a
background in support,
service, account
management,
marketing or life cycle
management
This is a natural pivot, and will
not require as much training to
get up to speed
5. HIRE
A DIVERSE group of employees
People with a passion for
customer relations, growth
potential, interest in
learning
6. MATCH
Customer to a CSM with knowledge /skills that mesh
Domain expertise just as
important as emotional
intelligence
Domain Expertise
Interpersonal
Prowess
Work History
7. Especially relevant for
technical products or
requiring technical knowhow
to deploy
Facilitates reuse of
redundant resources in other
departments
Hire people who are
positive & proactive
8. Consider all the key elements
required to put together a
successful CS organization
Focus on hiring people with
the right experience &
the right temperament
Hire people with
good inter-personal
skills & industry
knowledge