1. BLOGGING FOR BEGINNERS
Blogging for beginners
@ U3AC

2. Web logs aka blogs
“Web logs or blogs as they are commonly known,
are personal online diaries” [...]
“Nardi et al. (2004), as cited by Jansen et al. (2009),
found five reasons why people choose to blog:
• documenting their lives
• providing commentary and opinions
• expressing deeply held emotions
• articulating ideas through writing
• forming and maintaining communities.” [...]
Other reasons: psychological issues (such as self-
esteem), getting feedback, DIY publishing platform,
business (marketing ).
Source: Chris Fill, Marketing Communications

3. BLOGGING FOR FUN
Think about what you want to blog about:
pets, a hobby, personal views, an online diary,
etc. If you have too many ideas or interests for
one blog, consider starting two (or more!) or
finding a linking theme.
www.prettyandfun.com/
www.themodestman.com/
A fun blog can be a great learning tool to build confidence with digital
platforms and might provide you with a writing portfolio or a product
testing platform. If you use Blogger, you can monetise a fun blog but
income is usually low. A recommended blogging platform for a more
‘professional’ blog is Wordpress.

4. BLOGGING FOR FUN

5. ww12.mamabblog.com/
No. 1 in Top 50 Product Blogs in Cision. UK influential parent
blogging collectives: Britmums, Mumsnet, Gransnet. Sites
started by women for women and now open to dads and
grandads too.
BLOGGING FOR FUN
www.saga.co.uk/magazine/technology/internet/communications/ov
er-50s-bloggers

6. Charities & non-profits
A LinkedIn group from the Institute of
Fundraising is a free discussion forum
for all charities (big and smalls) and
community groups, including those with
little or no experience. The aim is to
establish and share best practice in
community fundraising and provide
networking opportunities.
BLOGGING FOR FUNDS

7. BLOGGING FOR FUNDS
www.vuelio.com/uk/social-media-index/charity-blogs-uk-top-10/

8. You can still use a free blogging platform, but having your own hosting space is best,
especially if you want to carry third parties’ advertising. You have more control on your
content as free providers can shut down your blog at any time. Wordpress is recommended.
Must read: www.theguardian.com/money/series/how-to-build-a-profitable-blog
BLOGGING FOR FEES