The document provides information on various aspects of digital marketing including statistics, strategies, and budgets for key digital marketing channels. It includes sections on email marketing, pay-per-click advertising, search engine optimization, display advertising, and social media marketing. Each section provides data on the channel's effectiveness and recommendations or examples of budgets, metrics, and strategies that can be used.
2. 2
Content
Digital Marketing Key Statistics
Digital Marketing ROI Report
Digital Marketing Summary Dashboard
Roadmap to Digital Marketing Strategy
Digital Marketing Strategy Framework
ROI on Digital Marketing
Previous Year’s Digital Marketing Channels
Digital Marketing Channels
Elements of Digital Marketing
3. 3
Content
Digital Marketing Key Statistics
Digital Marketing ROI Report
Digital Marketing Summary Dashboard
Roadmap to Digital Marketing Strategy
Digital Marketing Strategy Framework
ROI on Digital Marketing
Previous Year’s Digital Marketing Channels
Digital Marketing Channels
Elements of Digital Marketing
4. Digital Marketing Key Statistics
4
Digital Around the World in 2019
Key statistical indicators world’s internet, mobile, and social media users
Total
Population
7.5
Billion
55%
Internet
Users
7.6
Billion
54%
Active Social
Media users
7.7
Billion
53%
Unique Mobile
Users
7.8
Billion
52%
Active Mobile
Social Users
7.9
Billion
51%
We have listed
digital marketing
trends worldwide.
user can alter as
per their
requirement.
5. 5
Elements of Digital Marketing
Paid
Marketing
Reporting
Mobile
Marketing
Organic
Marketing
•Content Marketing
•Social Media
•Email Marketing
•Your Text Here
•Your Text Here
•Pay Per Click
•Display Ads
•Social Media
•Email Marketing
•Your Text Here
•ORM
•Analytics
•Mobile Apps
•Your Text Here
This slide shows
four marketing
elements and their
sub channels.
User can select
accordingly.
8. 8
Email Marketing Statistics
83%
Sign up for email on
brand websites.
73%
Sign up expecting
discounts.
3 X higher
Email marketing:
Conversion rate than
social media.
92%
Of people check
their email daily.
$ 45.25%
Average return for
every $1 spent on
email marketing.
This slide covers
the vital statistics
related to use of
email marketing as
a channel.
9. Email Marketing Strategies
9
Full metrics
reporting
Your Text Here
CRM
integration
Your Text Here
Website
integration
Your Text Here
List segmentation &
targeted emails
Your Text Here
Contact list
management
Your Text Here
Professionally designed
landing pages
Your Text Here
Professional
designed emails
Your Text Here
Define
KPIs
Your Text Here
Campaign
objective
Your Text Here
Email
Marketing
Strategy
Powerful
strategies to fine
tune your email
marketing. User
can alter as per
their requirement.
10. 10
Email Marketing Budget
Up to 100,000 emails
$1 for 333 emails
$0.003 per recipient
Up to 350,000 emails
$1 for 500 emails
$0.002 per recipient
From 350,000+ emails
$1 for 1000 emails
$0.001 per recipient
This slide gives
you the
information about
the budget and
expenses related
to email marketing.
11. 11
Email Marketing Recently Sent Emails
Sent Open Clicks Bounces Unsubs
Weekly Newsletter
Jul 22nd 2015 9:00:00am
4,480
950
20.6%
70
7.5%
30 20
Summer Promo
Jul 19th 2015 9:00:00am
4,450
930
20.9%
70
7.5%
25 30
Daily Customer Update Emp
Jul 15th 2015 8:00:00am
4,230
890
20.5%
50
4.5%
30 30
Your Text Here 4,270
910
21.5%
80
8.6%
40 35
Your Text Here 3,390
944
23.8%
50
5.0%
20 25
Your Text Here 4,150
880
21.6%
110
11.8%
30 25
Email Marketing Dashboard
0
1000
2000
3000
4000
5000
Email Marketing List Health
Subscribers
5,650
Day: – Week: +259
0
500
1000
2,300
Day: -73 Week: -78
Direct Sessions
Google Analytics Top Sources by Medium
2,580
Day:-102 Week: -73
Organic Sessions
15
Day:-1 Week:-
Paid Sessions
2,090
Day: -75 Week: -80
Referral Sessions
0
500
1000
1500
Jan Feb Mar Apr May June July Aug Sep Oct Nov Dec Jan Feb Mar Apr May June July Aug Sep Oct Nov
Session
8,150
Day: -140 Week: -380
Google Analytics Total Sessions
13. 13
Pay Per Click (PPC) Statistics
65% of B2B companies have
acquired a customer through
LinkedIn paid ads.
One company increased their
PPC ROI by 2.5 times with
Facebook remarketing.
Search ads can increase brand
awareness by 80%.
On average, 41% of clicks go
to the top 3 paid ads on the
search results page.
For high commercial intent
searches (someone looking to
buy a product) paid ads get
65% of the click.
The average click-through rate
for an ad in the first position is
7.94%. An average click-
through rate is 2%.
PPC visitors are 50% more likely
to purchase something than
organic visitors.
Listed here are some
of the PPC 2018
statistics showing the
effectiveness of this
medium as a digital
marketing channel.
14. 14
Pay Per Click (PPC) Strategies
Analysis and Feedback
Campaign Assessment
Monitor Performance
Ad Creation
Landing Page Development
Account Set up
Tracking Installation and Testing
Campaign Launch
Keyword Research
Pay Per Click01
02
03
04
05
06
07
08
09
Powerful
strategies to fine
tune your PPC
strategies. User
can alter as per
their requirement.
15. 15
Days Daily Budget ($) Estimated Daily Clicks Estimated Daily Cost ($) Estimated CPC ($)
Monday 70.00 12 58.80 5.85
Tuesday 50.00 9 42.30 5.85
Wednesday 40.00 6 25.80 5.85
Thursday 25.80 4 20.40 5.85
Friday 18.00 3 15.30 5.85
Pay Per Click Budget
This slide shows you the
budget for estimated
daily clicks, costs and
cost per click. User can
alter according to his
requirements .
16. 16
40
25
20
10
5
Master Master Portuguese Master French
40
35
20
10
5
Master Master Portuguese Master French
40
40
20
10
5
Master Master Portuguese Master French
Keywords Visit Bounce Rate
Your Text Here 275 58.50%
Your Text Here 198 58.98%
Your Text Here 150 59.40%
Your Text Here 130 45.68%
Your Text Here 130 56.15%
Your Text Here 125 85.15%
Your Text Here 120 68.15%
Your Text Here 150 55.95%
Your Text Here 98 59.15%
Your Text Here 98 52.20%
Keyword Goal Completions Cost ($)
Your Text Here 4 48.05
Your Text Here 2 8.75
Your Text Here 2 16.15
Your Text Here 2 163.15
Your Text Here 2 19.25
Your Text Here 2 12.00
Your Text Here 2 13.30
Your Text Here 2 99.95
Your Text Here 2 3.55
Your Text Here 2 5.95
Keyword Clicks Impressions($)
Your Text Here 280 19,635
Your Text Here 190 16,366
Your Text Here 130 9,656
Your Text Here 130 11,535
Your Text Here 125 6,850
Your Text Here 325 7,315
Your Text Here 215 6,455
Your Text Here 105 3,980
Your Text Here 95 3,780
Your Text Here 85 4,695
0
500
1000
Jan-01 Jan-02 Jan-03 Jan-04 Jan-05 Jan-06 Jan-07 Jan-08 Jan-09 Jan-10 Jan-11
Click
0
500
1000
Jan-01 Jan-02 Jan-03 Jan-04 Jan-05 Jan-06 Jan-07 Jan-08 Jan-09 Jan-10 Jan-11
Goal CompletionsCTR
0
500
1000
Jan-01 Jan-02 Jan-03 Jan-04 Jan-05 Jan-06 Jan-07 Jan-08 Jan-09 Jan-10 Jan-11
147,670
% of Total 100.00% (147,670)
PPC Impression
2,245
% of Total 84.43% (2,245)
PPC Visit
12
% of Total 44.44% (27)
PPC Goal Completions
Pay Per Click (PPC) Dashboard
18. 18
SEO Statistics
Lead-to-Customer Close through SEO.
-Hubspot March 2019, State of Inbound Marketing.18%
Of internet users globally do research for online products and additionally there are 44% of
these online shoppers started shopping using a search engine.
-Interconnected World: Shopping and Personal Finance, 2019.
65%
Of searchers click on organic result, where in about 79% of these organic clicks
went to the top five results.
-Marketing Sherpa, February 2018.
70%
SEO Leads have a 14.6% close
rate, outbound leads (ex. Direct mail or
print advertising) have a 17% close rate.
Brands relying on inbound
marketing save over $14 for every
new customer acquired.
60% of all organic clicks go to the
organic top 3 search results.
This slide covers
the vital statistics
related to use of
SEO as a digital
marketing channel.
19. 19
SEO Strategies
Keyword Analysis
Information Architecture
Content Development
Search Engine Submission
Linking Analysis & Strategy
Analytics & Reporting
SEO
Strategy
Below are the listed
SEO strategies
presently used by
organization. User
can alter as per their
requirements.
20. 20
Jan-19 Feb-19 Mar-19 TOTAL
SEO Spend (£) 5,250 5,250 5,250 5,250
Conversions 151 153 160 535
Traffic 3,430 3,052 3,117 7,600
AVERAGE CPA
Cost Per
Convocation (£)
50.45 50.45 32.00 35.05
Traffic
2.79 3.12 3.05 £2.95
SEO Monthly Budget
This slide shows
the estimated
monthly budget for
the company. You
can edit this as per
your requirements.
21. 21
20,494
% of Total $98.983% (20,494)
Total Visit From SEO
Most Viewed Pages From SEO
Page Title
Organic
Searches
Avg. Time on
Page
The Ideal W3 Total Caches Setting (With Soreshots) 3,530 00:06:10
25+ SEO Friendly WordPress Themes for Everyone 2,500 00:03:05
7 Google Analytics Custom Dashboard Examples 2,450 00:05:40
Why is WordPress so slow (and 4 ways to Exists) 2,290 00:06:04
25 SEO Financially WordPress Themes for Everyone 1,260 00:03:01
The Ideal Yost WordPress SEO Plugin settings 1,085 00:02:58
The 15 Most Important WordPress Plugins, Period 450 00:04:05
SEO for Artists 10 Tips for Better Visibility in Google 430 00:03:11
20 top online Directories for Local Business SEO 2,290 00:06:04
How and where to Put keywords in your Website 1,270 00:03:01
Main Search Engines Used
Google Bing Yahoo Aol Ask Other
22,191
Users
Organic Searches
Non-Branded Visits From SEO
Organic Searches
Top known Keywords
Keyword Organic Search's Avg. Time on page
SEO Friendly WordPress
Themes
7 00:05:25
W3 Total each Settings 7 00:01:00
Google Analysis
dashboards
6 00:02:25
All Searches Engines Used
Source / Medium Organic Searches
Google / Organic 20,395
Bing / Organic 55
Yahoo / Organic 35
Aol / Organic 7
Ask / Organic 6
Yandex / Organic 4
Babylon / Organic 2
Baidu / Organic 2
Conduct / Organic 2
So.com / Organic 2
Traffic Type
Organic Direct Referral Social
22,191
Users
SEO Dashboard
23. 23
CTR for digital display Ads are 8.8x higher than traditional display
2018 2019
62.65% 71.65%
S
3:50 3:45
1:15 1:20
Viewability
Rate
Viewability
Completion Rate
Traditional Ads
Digital Ads2018 2019
Display Advertising Statistics
Display Ads benchmark Average time per day spent with display Ads
Listed here are some
of the display ADs
2018 statistics
showing the
effectiveness of this
medium as a digital
marketing channel.
24. Display
Advertising
Strategies
Set Campaign Goals
Optimize your landing Page
Create Compelling Banner Ads
Choose the Right Tools Campaign Execution
Reach out to your Audience
We have listed a few
Display Advertisement
strategies for effective
marketing. You can alter
these as per your
requirements.
24
25. 25
Display Advertising Budget
Specified here is the
budget spend on
Display
advertisement . User
can alter this as per
their requirements.
Shift allocation to get more impression or lower cost
CPMCost per mile (1000 impressions)
CTRCost through rate
Facebook
Massive number of
impressions
“Junk” quality and super-
low prices
10’s of cents
0.004%
Ad Networks
Lots of long-tail small
websites
Advertiser has more
power
1’s of dollars
0.03%
Big Portals
Large audience
Publisher/ Portal has
more power
10’s of dollars
0.2%
26. 26
Display Advertising Dashboard
Clicks
670
169.1%
Clicks
VS 249 (prev.)
Impressions
1,245
275.8%
VS 1,080 (prev.)
CTR
21.0%
89.1%
VS 1.7% (prev.)
Clicks-through
Conventions
32
-81.2%
VS 170 (prev.)
View-through
Conversions
22
-75%
VS 88 (prev.)
Total
Conversions
250
90.1%
VS 132 (prev.)
Activity
per Click
66.9
-38.4%
VS 108.7 (prev.)
0%
50%
100%
150%
200%
250%
300%
Click Rate Impressions
Double Click Campaign Status
28. 28
SMM Statistics
35
Million Users
01
20
Million Users
02
19.5
Million Users
03
20
Million Users
04
15
Million Users
05
This slide covers
the vital statistics
related to use of
social media
marketing as a
channel.
29. 29
SMM Strategies
Track & Measure Progress
Adjust
Implement
Create Content
Choose Platform
Determine Audience
Set Goals
Social Media
Marketing
Strategy
We have listed a few
social media
marketing strategies
for effective
marketing. You can
change these as per
your requirements.
30. 30
Budget Category
(Type description)
In-House Expense
(Fixed/percent)
Outsource Expense
(Fixed/percent)
Total Category
(Fixed/percent)
Content Creation
Writing
Graphics
Video
($ per hour x hours per month) ($ Prices content x $ per piece Project) $ %
$ %
$ %
$ %
Social Advertising
(Social Channels 1)
(Social Channels 2)
(Social Channels 3)
(N/A) ($ per day x days per month) $ %
$ %
$ %
$ %
Social Engagement
(Social Channels 1)
(Social Channels 2)
(Social Channels 3)
($ per hour x hours per month) ($ per hours x hours per month) $ %
$ %
$ %
$ %
Software/ Tools
Monitoring
Scheduling
Analytics
(N/A) ($ Per Month) $ %
$ %
$ %
$ %
Promotions/ Contests
(Campaign 1)
(Campaign 2)
(Campaign 3)
($ per category) ($ per campaign) $ %
$ %
$ %
$ %
Total $ % $ % $
SMM Budget
Content Creation
Social Engagement
Social Advertising
Software/ Tools
Promotion/ Contests
Specified here is the
budget spend on
social media
marketing . User can
alter this as per their
requirements.
31. 0
10
20
30
40
50
60
70
80
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
31
• Leads• Customer • VisitsVisits Customer Leads
22,510
Followers
13,245
Followers
11,115
Followers
14,205
Emails Opened
4,205
Followers
Email SentLinkedIn StatusGoogle + StatusFacebook StatusTwitter Status
2,102
Sales Ready
Loads this Month
$375K
New Revenue
this Month
307
New Customers
this Month
6,504
Loads this
Month
Total Loads New Customers New RevenueSales Ready Loads
SMM Dashboard
0
10
20
30
40
50
60
70
80
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
33. 33
Content Marketing Statistics
15%
30%
45%
60%
75%
90%Social Media Posts-excluding videos (e.g., tweets, pins)
Case Studies
Videos (pre-produced)
Ebooks/ White Papers
Infographics
Illustrations/
Photos
This slide shows the
current stats for content
marketing and number
of respondents in
percent. User can alter
as per their
requirements.
34. 34
Content
Marketing
Strategies
Powerful strategies
to fine tune your
content marketing
strategies. User can
alter as per their
requirement.
In-depth research
Content Promotion
Tracking the key performance indicators (KPI)
Guest blogging
Visual content
Multiple content formats
Effective call to action (CTA)
A strong headline
35. 35
Budget Categories Total
Budget ($)
Year to Date
Spend ($)
Budget
Remaining ($)
% Remaining Jan ($) Feb ($) Mar ($)
Article Writing Service 40,000 13,000 13,000 45% 3,000 5,000 5,000
Video Production & Editing 30,000 14,000 6,000 28% 6,000
Graphic Design (outsourced) 16,000 8,750 4,250 38% 8500 700
Webinar Series-Thought
Leaders
21,000 15,500 5,500 35% 3,500 2,500 2,500
Editor (in-house) 115,000 28,000 85,000 78%
Survey-Industry Questionnaire
(Sponsorship)
15,000 8,000 2,000 15%
Distribution 25,000 8,000 12,000 58% 3,000 2,000 2,000
Total 225,000 95,230 120,750 55% 20,250 5,500 6,100
Cumulative Spend 30,250 15,750 20,850Average
Highest
Lowest
Content Marketing Budget
In this slide we have
covered monthly content
marketing budget
according to budget
categories. User can
alter as per his
requirements
36. 36
Content Marketing Dashboard
Conversions by Social Network
Social Network Visits
Bronze
Membership (Goal
1 Conversion
Rate)
Twitter 56,950 0.15%
Facebook 13.150 0.30%
Blog Post Visits
Page Title Visits
Down for maintenance / Consultancy 70
Conversions by Search Ouery
Keyword Visits
Bronze
Membership (Goal
1 Conversion
Rate)
(Not Provided) 171,410 0.30%
Consultancy 5,595 0.80%
Signup Conversion Rate
0.25%
Site Avg : 0.22%(0.00%)
Unique Visitors
478,145
% of Total: 100.00%(478,144)
Blog Pages/Visits
1.30
Site Avg : 1.97 (-34.97% )
Blog Visits
65
% of Total: 0.01%(732,305)
Conversions
1.620
% Of Total: 100.00% (1.618)
Overall Visits
732,300
% Of Total: 100.00% ( 732,305)
37. 37
Content
Digital Marketing Key Statistics
Digital Marketing ROI Report
Elements of Digital Marketing
Digital Marketing Channels
Previous Year’s Digital Marketing Channels
ROI on digital marketing
Digital Marketing Strategy Framework
Roadmap to Digital Marketing Strategy
Digital Marketing Summary Dashboard
38. 38
Previous Year’s Digital Marketing Channels (1/2)
Social Media
6% SEO
8%
PPC
10%
Content Marketing
31%
Email Marketing
20%
Display
Advertising
25%
Last Year’s Acquisition Sources
Non Scalable Channels:
• Email Marketing
• Display Advertisement
Top Performing Channels:
• Social Media
• SEO
• Content Marketing
• Pay Per Click (PPC)
We have mentioned the
best and worst Digital
marketing channels for
market reach, users can
edit the data as per their
requirements.
39. 39
Previous Year’s Marketing Channels (2/2)
15%
25%
30%
40%
50%
60%
70%
Your Text Here
Display Advertisement
Email Marketing
Pay Per Click (PPC)
Contant Marketing
SEO
Social Media
Covered here are the
digital marketing
channels most
effective in the
previous year.
40. 40
Previous Year’s Marketing Channels (1/2)
$75.00
$60.00
$50.00
$40.00
$30.00
$20.00
$15.00
Social Media Display Advertisement Contant Marketing Pay Per Click (PPC) Email Marketing SEO Your Text Here
ROI (Per $1 spent)
This slide shows return
on investment on digital
marketing channels on
basis of dollar spent.
Users can change as
per their requirements.
41. 41
ROI on Digital Marketing (2/2)
20%
15%
80%
15%
10%
18%
20%
15%
17%
40%
20%
20%
20%
20%
20%
20%
20%
20%
30%
60%
60%
60%
60%
60%
60%
60%
60%
10%
50%
50%
50%
50%
50%
50%
50%
50%
Your Text Here
Your Text Here
Your Text Here
SEO
Email Marketing
Pay Per Click(PPC)
Content Marketing
Display Advertisement
Socia Media
Lowest ROI Medium ROI Highest ROI Don't use or N/A
The statistic presents
information on the
perceived level of ROI
generated by selected
marketing channels.
Users can alter as per
their requirements.
42. 42
Digital Marketing Strategy Framework
Customer
Sales
Follow up
Qualified by
lead score?
Presence
Create a persuasive
online presence
Drive
Drive relevant traffic
to your website
Convert
Convert visitors &
leads to customers
Retain
Turn existing customers
to advocates
Stranger Visitors Leads
Personas
& STP
Branding
& USP
Competitive
Intelligence
Value Offer
Creation
Customers Advocates
Website
Design
Email
Marketing
Social
Media
Online
Advertising
Lending
Page
No
Yes
Yes
No
No
Lead Magnet/
Gated Content
Website
NPS
Survey
Advocacy
Programmers
Stellar Customer
Service
Events &
Webinars
Lead
Nurturing
Remarketing
Content
Marketing
Contest &
Competitions
SEO
This framework shows
the strategy opted to
convert visitors to loyal
customers and the
relevant digital
marketing channels to
be used at each stage.
43. 43
Jan-19 Feb-19 Mar-19 Apr-19 May-19 June-19 Jul-19 Aug-19 Sep-19 Oct-19 Nov-19 Dec-19
Web Assets
Organic Strategy
Online Advertising PPC
Your Text Here
Your Text Here
Your Text Here
Content
Your Text Here
Your Text Here
Social Media
Facebook
Instagram
LinkedIn
Google Plus
Twitter
Your Text Here
Tools/ Technology
Email Service Provider Section
Advanced Analytics
Marketing Automation
Social Media Management
Roadmap to Digital Marketing Strategy
Covered here is a
roadmap displaying
the time frame for
implementing
different channels for
marketing.
44. Channel Progress Users GCR Bounce Rate Events / Session
Organic
Display
Direct
Referral
Social
Email
Paid search
Others
87,954
35,251
25,145
5,365
3,245
655
1,295
535
6.49%
15.85%
8.29%
21.66%
4.49%
11.76%
7.21%
16.85%
49.41%
72.64%
42.23%
43.20%
62.13%
32.71%
42.83%
25.78%
1.22 : 1
1.45 : 1
1.44 : 1
1.37 : 1
1.34 : 1
1.86 : 1
1.18 : 1
1.71 : 1
155,446 11.70% 46.49% 1.45 : 1
44
30Leads Today 65
Leads (This
Month)
100
Web Users
(This Month)
Lead This Month
45
88
Trails
22.75%
Non Trails
65.60%
Lead Breakdown (Today)
Web Traffic Targets – This Month
Trial Leads By Region (Today)
Regions Leads
United States
India
Denmark
United Kingdom
Canada
South Africa
Netherlands
Vietnam
Pakistan
Italy
14
14
8
6
6
6
6
5
3
3
Key Conversion Metrics
3.54%
Web User to Load
60.44%
Lead to Trial
2.14%
Web User to Trial
22.0%
% working Sales
22.9%
% w. High Demographic
10.6%
% of Active Trails
22.3%
% of Active Trails
50.1%
% w. High Demographic
52.8%
% Working Sales
Quality of Trial Leads (Today)
Quality of This Month’s Trial Leads
Digital Marketing Summary Dashboard
Top Social Media Channels
2,254
Likes
1,244
Subscription
2,266
Followers
5,326
Followers
Today Lead by Program
0 5 10 15 20
8
Inblound Call
Blog
Trial Request
Content Download
Subsciption
Webinar
Contact
Role
45. 45
Keyword Visits Impressions Clicks Cost CTR CPC RPC ROI Margin
40,300
% of
Total:
12.50%
15,732,310
% of Total:
98.10%
(16,865,972)
45,190
% of Total:
95.25%
(50,509)
$115,406.70
% of Total:
98.25%
($ 115, 536.08)
0.30%
Site Avg:
0.35%(-
5.90%)
$2.45
Site Avg:
$3.35
(3.14%)
$5.45
Site Avg:
$98.15
125.20%
Site Avg:
3,803.33%(-
98.68%)
56.80%
Site Avg:
97.44%(-
45.75%)
1. Keyword 1 40 375 35 $64.95 8.75% $1.95 $18.20 823.25% 89.20%
2. Keyword 2
15 260 10 $44.65 3.45% $4.95 $38.90 683.75% 87.25%
3. Keyword 3
210 5,425 175 $401.45 3.15% $2.35 %14.95 535.20% 84.25%
Digital Marketing ROI Report (1/2)
This slide covers
visits, impressions,
clicks, cost,
CTR,CPC,RPC,
ROI, Margin for
keywords.
46. 46
Source/ Medium Sessions Cost Revenue ROI
4,085
% of Total:22.98%
(17,785)
$855.00
% of Total: 47.21%
($1895.45)
$5,800.60
% of Total: 19.16%
($35,287.10)
3,450.84%
Site Avg: 6,615.07%
1. Google + plus / social 2,164 (28.49%) $250.00 (16.76%) $3,100.50 (36.21%) 3,500.30%
2. Facebook / social 885 (24.03%) $255.00 (28.49%) $1,501.10 (25.87%) 6,885.67%
3. Twitter / social 775 (27.93%) $250.00 (27.93%) $1,101.10 (18.98%) 5,404.40%
4. Reddit / social 585 (15.64%) $140.00 (15.64%) $110.00 (1.89%) -22.42%
5. Linked in / social 245 (11.17%) $100.00 (11.17%) $9888.90 (17.05%) 8,889.00%
Digital Marketing ROI Report (2/2)
This slide cover
return on investment,
sessions, cost,
revenue, ROI for
social media.
50. 50
0.00%
100.00%
200.00%
300.00%
400.00%
500.00%
600.00%
2014 2015 2016 2017
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0
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FY01 FY02 FY03 FY04
InPercentage
Staked Area-Clustered Column
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52. 52
About Us
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Our Mission
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Financial
30%
Minimum
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65%
Medium
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75%
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-Steve Jobs
Great things in business
are never done by one
person. They’re done by
a team of people.
Quotes
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Puzzle
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Timeline (Cont..)
2012
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2013
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2014
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2015
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Start
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Timeline
2016
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2017
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2018
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2019
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End
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Post it
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Venn
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