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1. Pitch Deck to Raise
funding from
Subordinated Loan
Yo u r C o m p a n y N a m e

2. Cover various aspects of company (i.e. business overview, products services, financial
performance, shareholding pattern and cash flow) to give Investors a taste of our business
Agenda for
Subordinated Loan
Persuade the Investors to infuse money in our business and provide funding for
business growth, expansion and new acquisitions
2

3. Content
03
06
11
15
12
13
10
05
14
02
09
07
04
08
01 Brief Introduction about the Company
Key Statistics of the Company
Company’s Solution for Customer’s Problem
Why This is the Right Time to Invest
Key Historical Events of the Company
Major Achievements of the Company
Model for Successful Business Operations
Company’s Unique Selling Proposition for the Customers
Key Sources of Revenue Generation
Senior Management Team of the Company
Market Potential and Target Customers
Target Audience under Total Addressable Market
Key Opportunities in the Market
Company’s Marketing Strategies for Growth
Competitive Analysis – by Products Feature
3

4. 26
30
27
28
25
29
24
18
21
20
17
22
19
23
16
Content
Competitive Analysis – by Market Size
Competitive Analysis – by Operational and Financial Data
Competitive Analysis – by Products’ Rating
Income Statement – Historical and Forecasted Results
Financial Graph – Historical and Projection
Revenue Forecast by Subscribers
Number of Subscribers - Historical and Forecasted
Funding and Valuation History of the Company
Present Value of an Organization
Future Growth Timeline of the Company
Fund Requirement for Acquisitions
Allocation of Raised Funds
Return on Subordinated Loan Financing
Capital Structure – Pre and Post
Subordinated Loan Financing
Possible Ways to Exit for the Investors
4

5. Brief Introduction about the Company
5
The slide provides a brief overview of the company’s operations along with its key products, clientele, mission and vision
MISSION
“Offer full range of financial products
and services to the economically
active poor to build better lives”
VISION
“To be a world class bank for suitable
and reasonable financial products to
all, in an inclusive and sustainable
manner”
• A Financial services company that offers products such as saving account, deposits, loans, and insurance
solutions
• The company has operations across United States, and it serves individuals, SMEs, HNWIs, and corporate
customers
• This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Introduction
Individuals
• Saving Accounts
• Deposit Accounts
• Housing Loans
• Personal Loans
• Vehicle Loans
• Micro Loans
• Third Party Insurance Solutions
• Net Banking Solutions
Business/SMEs
• Business Edge Current Account
• Premium Current Account
• Regular Current Account
• MSE and Micro Loans
• Add text here
• Add text here
• Add text here
• Add text here
Corporate
• Corporate Salary Accounts for Employees
• TASC Current Account
• Business Edge Current Account
• Premium Account
• Regular Account
• Corporate Loans
• Add text here
• Add text here
Target Customers & Products offered to different Customer’ Group
• TASC: Total Administrative Services Corporation • SMEs: Small and mid-size enterprises • HNWIs: High-net-worth Individual

6. Key Statistics of the Company
6
10,000
Employees Strength
$ 4,000 MM
Revenue in 2018
40
State Presence across 300 cities
600
ATMs Network
$ 100 MM
Nonperforming Asset (NPAs)
800
Banking Touchpoints
4 MM
Active Borrowers
5 MM
Customer Base
The slide provides key figures about the size and growth of the company. It includes Revenue, Employees Strength, Customer & borrowers base, ATM Network, State Presence etc.
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.

7. 7
Company’s Solution for Customer’s Problem
• High Interest Rates on
Personal Loans
• Enormous Paperwork
• Rejection of Application (on criteria like age,
income, poor-bank verifications)
PROBLEM
SOLUTION
• Introduced a Personal Loan at
interest rate of 10%-18% p.a.
• Online Application for Loan (no
paperwork required)
• Lesser criteria on personal Loan: Give less
importance criteria i.e. age, occupation,
• This slide is 100% editable. Adapt it to your
needs and capture your audience's attention.
• Text Here
The slide explains the key pain points of the customers along with the solutions which the company offers through its products

8. Why this is the right time to Invest – 1/2
8
40%
28%
31%
21%
5%
38%
24%
13%
0%
10%
20%
30%
40%
2015 2016 2017 2018 2019 2020
Fintech
Banks
Credit Unions
Other Traditional Finance
Key Highlights
• In last five years Fintech is the fastest growing sector in US Personal loan market. Its market share increases from 5% in 2013 to 38% in 2018
• All other institutes i.e. banks, credit union, and other traditional finance reported a negative growth during the same period
• Add text here
The slide shows the graph of market share of banks, credit unions, Fintech and other traditional finance segments in US Personal Loan market from the year 2013 to 2018
This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”.

9. Why this is the right time to Invest – 2/2
9
17%
20% 22%
19%
26% 28%
32%
39%
46%
49%
0%
10%
20%
30%
40%
50%
60%
2011 2012 2013 2014 2015 2016 2017 2018 2019 2020
Loan Rejection Rate (%)
Current Issue in
the Market
Loan rejection rate has
grown in the recent
years (from 17% in 2010
to 49%). Primary reason
behind this is the
addition of new criteria
(i.e. age, income, poor-
bank verifications) in
loan approval process
Growing Demand
This increases the demand for new platform,
where customers can get personal loans with
minimal criteria and lesser paperwork
So Now is the time…
The slide presents the graph of loan rejection rate in the United States during the year 2010 to 2019.
This graph/chart is linked to excel, and changes automatically based on data. Just left click on it and select “Edit Data”.

10. Key Historical Events of the Company
10
The slide covers all the major historic events of the company including founding, major acquisition, new product launch, partnership,
expansion etc.
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
The company was founded and become the pioneer in Digital banking
operations
Introduced mobile application, that facilitate the customers with easy
access to banking services
Mobile Application reached 1 MM downloads on Play
Store and iOS platform
Names as the fastest growing company in Banking sectors by
XYZ organization
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capture your audience attention
2017
2020
2019
2018

11. 2017
2018
2019
2020
Start-up of the Year Award
Revenue of $100 MM
Workplace culture award
Milestone of 10,000 Users
The company secured the first position in The Economic Times
Startup Awards 2016
The company reached the milestone of $100
MM revenue
The company was awarded as the best place to work by the Great Place
to Work Institute
Reached the milestone of 10,000 users since its
founding in 2015
Major Achievements of the Company
11
The slide covers the key Recognitions of the company such as awards, milestone related to revenue & user base, rating, certification etc.

12. Model for Successful Business Operations
12
• Customer’s choice product at low interest rate (10-
18% p.a.)
• Convenient and Easily available
• Add text here
• Add text here
• Market Size of $50 Bn
• Target Customers: Youth and Farmers in USA
• Growing demand for online banking services
• Add text here
• Add text here
➢ Revenue generated through
• Interest on loans
• Investment income
• Commission and fee
➢ Monthly Recurring Revenue in the form of interest
• Competition from banks, credit unions,
financials institutes & fintech companies
• Market share of 8%
• Add text here
• Add text here
Value Proposition Market Opportunity
Revenue ModelCompetitive Environment
The slides covers the key points to explain the business model of the company. Key points include: value proposition, market opportunities, revenue and cost model, competitive environment etc.
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.

13. Company’s Unique Selling Proposition for the Customers
13
Your Value
Proposition
The Marketplace offerings
➢ Personal Loan products at:
• Interest rate of 14-22%
• Enormous Paperwork (as loan approval
required physical documentation)
• Add text here
Your offering
• Personal Loan Products at 10-18% p.a.
interest rate
• Loan approval through mobile app with
zero paperwork
What the Customer needs
➢ Loan products at:
• Low Interest Rate
• Minimal loan approval criteria
• Lesser paperwork
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The slide shows the details about company’s product differentiation comparing to its competitors. It also provides key pain points or requirements of the consumers

14. Interest on Loans
• Interest on Individuals’ loan: $ 500 MM
• Interest on SMEs: $700 MM
• Interest in Corporate Customers: $600 MM
• Other: $ 200 M
$2,000 MM
Investment Income
• Income from Government Securities: $ 600 MM
• Government securities such as Bonds, Commercial Paper etc.
• Income from Equity Investment: $800 M
• Other Income: $ 100 MM
$1,500 MM
Other Sources
• Fee Income: $250 MM
• Income from Forex Operations: $150 MM
• Commission on Third Party Products: $100 MM
$ 500 MM
Key Sources of Revenue Generation
14
The slide provides the details about major sources of revenue i.e. interest on loan, investment income, fee income etc.
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
Revenue $ 4,000 MM

15. Senior Management Team of the Company
15
Employee Name
CEO
Employee Name
CFO
Employee Name
President
Employee Name
Head - Strategy
Employee Name
Head - Sales
Employee Name
Head - Operations
The slide provides the name, designation and brief biography of key senior level executives (C-level employees and head of Departments
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.

16. Market Potential & Target Customers
16
The slide provides the market overview of the United States which includes total addressable market, serviceable available market and serviceable obtainable market. Additionally, the slide covers
target market (key sector and categories which comes under the company’ serviceable available market)
01
02
03
$50B
$4B
$1B
Serviceable Obtainable Market
Serviceable Available Market
Total Addressable Market
MARKET OVERVIEW
TARGET MARKET FarmersAgriculture
Middle class GroupHousing
Small BusinessesCorporate/ SME
YouthsEducation
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
United
States
Sectors Categories

17. Target Audience under Total Addressable Market
17
Geographic
Demographic
Psychographic
• Age: 18-40 years
• Gender: Both (Male & Female)
• Nationality: United States
• Ethnicity: Your text here
• Educational Qualification: Your text here
• Occupation: Your text here
• Personality: Extraversion
• Values: Your text here
• Interest: Your text here
• Lifestyle: Your text here
• Country: United States
• Population: 300 MM • Climate: Your text here
• Area: Rural
The slide provides the details about the target customers of the company by geography (country, area, climate), Demography (Age, gender, Nationality etc.), and Psychography (Personality,
values, interest etc.)
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.

18. Key Opportunities in the Market
18
MARKET OPPORTUNITY
Growing Demand for online banking services
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audience attention.
Less Competition in Specific Market
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audience attention.
New & Innovative Technology
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audience attention.
The slide cover the key opportunities in the market related to growing demand, less competition, latest technologies etc.

19. Agreements with Valuable Partners
• Partnership with hospitals to offer savings funds for newborns
• Agreements with real estate agencies to get clients for Home loan products
• Agreement with various Education Institutes to provide Education loan for Higher studies
Focusing on Market with Uniqueness
• Company’s mobile app outperform all its rival companies in case of ease of getting loans and
repayment of money
• Focusing more on untapped market for e.g. Generation Z
• Add text here
Investing more in Digital Marketing
• Allocated 35% of the company’s budget to Mobile Marketing
• Focuses more social media platforms for promoting financial education, new products, digital
banking benefits etc.
• Using new technologies and advanced analytics to target consumers
• Marketing with Videos
Company’s Marketing Strategies for Growth
19
The slide covers key strategic steps which the company follows for its future growth. Major strategies includes, Agreements, Digital marketing, product differentiation

20. Competitive Analysis – by Products Feature
20
Your Company
Competitor 1
Competitor 2
Competitor 3
Competitor 4
Competitor 5
Online
Product
Serves to
SMEs
Occupation Criteria
for Personal loans
Interest rate less
than 18%
Add any Other
Feature
Add any Other
Feature
The slide provides the Competitive landscape of the company on the basis of products’ features i.e. online availability, cost, customers, criteria etc
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.

21. Competitive Analysis – by Market Size
21
Number of Users
User traffic (Visitors
per month)
App
Download
Social Media
Followers
Revenue
Employee
Count
Your Company 1.5 MM 1,000 1 MM 1 MM $ 5,000 MM 100
Competitor 1 Add text here Add text here Add text here Add text here Add text here Add text here
Competitor 2 Add text here Add text here Add text here Add text here Add text here Add text here
Competitor 3 Add text here Add text here Add text here Add text here Add text here Add text here
Competitor 4 Add text here Add text here Add text here Add text here Add text here Add text here
Competitor 5 Add text here Add text here Add text here Add text here Add text here Add text here
The slide provides the Competitive landscape of the company on the basis of company’s size i.e. number of users, revenue, app downloads, user traffic, social media followers etc.
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
CompanyName

22. Competitive Analysis – by Operational & Financial Data
22
Competitive Factor Your Company Competitor 1 Competitor 2 Competitor 3 Competitor 4 Competitor 5
Year of Existence 5 Add text here Add text here Add text here Add text here Add text here
Locations 100 Add text here Add text here Add text here Add text here Add text here
Major Product/Service Personal Loan Add text here Add text here Add text here Add text here Add text here
Quality (Consumer
feedback)
4.5 rating/5 Add text here Add text here Add text here Add text here Add text here
Interest rate 10-18% Add text here Add text here Add text here Add text here Add text here
Sales ($ MM) 5,000 Add text here Add text here Add text here Add text here Add text here
Profit ($) 500 Add text here Add text here Add text here Add text here Add text here
Employee Count 10,000 Add text here Add text here Add text here Add text here Add text here
The slide provides the Competitive landscape of the company on the basis of financial data (sales and profit) and operational data (employee count, locations, year of existence etc.)
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.

23. Competitive Analysis – by Products’ Rating
23
Company Name Home Loan Personal Loan SME Loan
Third Party products
(Insurance)
Corporate Products Saving Accounts
Your Company
Competitor 1 Add text here Add text here Add text here Add text here Add text here Add text here
Competitor 2 Add text here Add text here Add text here Add text here Add text here Add text here
Competitor 3 Add text here Add text here Add text here Add text here Add text here Add text here
Competitor 4 Add text here Add text here Add text here Add text here Add text here Add text here
Competitor 5 Add text here Add text here Add text here Add text here Add text here Add text here
The slide provides the Competitive landscape of the company on the basis of ratings of the products as per their usefulness, usability, desirability, availability etc.
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.

24. Income Statement – Historical & Forecasted Results
24
Historical Results Forecast Period
Your Company Name Year -3 Year -2 Year -1 Current Year Year -1 Year -2 Year -3 Year -4
Revenue 66,132 73,558 79,716 84,438 97,103 111,669 125,069 137,576
Cost of Goods Sold (COGS) 26,884 27,511 29,488 31,760 40,783 45,784 50,028 55,030
Gross Profit 39,248 46,047 50,228 52,678 56,320 65,885 75,041 82,546
Expenses
Marketing, Advertising & Promotion 12,689 13,369 12,882 14,138 15,537 17,867 20,011 22,012
General & Administrative 5,670 5,649 6,172 6,391 7,000 7,000 7,000 7,000
Depreciation & Amortization 10,165 9,635 9,265 9,006 4,203 4,512 4,760 4,958
Interest 1,400 840 840 840 1,344 1,344 1,344 1,344
Total Expenses 29,924 29,494 29,159 30,375 28,083 30,723 33,115 35,314
Earnings Before Tax 9,324 16,554 21,069 22,303 28,237 35,161 41,927 47,232
Taxes 4,858 8,483 10,908 11,598 9,036 11,252 13,417 15,114
Net Earnings 4,466 8,071 10,161 10,706 19,201 23,910 28,510 32,118
Income Statement
The slide provides the historical (last 5 years) and forecasted (coming 4 years) numbers of the company’s income statement (including revenue, gross profit, expenses, operating profit, net profit
etc.)
This slide is 100% editable. Adapt it to your needs and capture your audience's attention.
US$

25. Financial Graph – Historical & Projection
25
10
12
14
15
16
14
18
20
22
23
5 5.4
6.2 6.5 6.7
5.8
6.6 7 7.2 7.3
3.2 3.3 3.5 3.7 3.7
2.9 3.1 3.6 3.7 3.7
0
5
10
15
20
25
Year -4 Year -3 Year -2 Year -1 Current Year Year 1 Year 2 Year 3 Year 4 Year 5
Revenue Operating Income Net Income
Financials (in $ MM)
The slide provides the graph of company’s financials (revenue, operating income and net income) for last 5 years (historical) and coming 4 years (forecasted)
Historical Forecasted

26. Revenue Forecast by Subscribers
26
Average Revenue per user $20.00 $20.00 $20.00 $20.00
Subscribers at the start of year 0 490 980 -
New subscribers 500 500 500 -
Cancellations 10 10 25 -
Net additions 490 490 475 -
Ending subscribers 490 980 1,455 -
Churn rate NA 2.04% 2.55% 2.00%
Projected Lifetime (months) NA 49.0 39.2 -
Projected Lifetime Value (LTV) NA $980.00 $784.00 $984.00
Total Recurring Revenue $10,000.00 $19,800.00 $29,600.00 $39,100.00
Year 1 Year 2 Year 3 Year 4
The slide provides the revenue forecast of the company on the basis of number of subscribers estimation, average revenue per user and churn rate
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27. Number of Subscribers - Historical & Forecasted
27
Headings Year -4 Year -3 Year -2 Year -1
Current
Year
Year 1 Year 2 Year 3 Year 4 Year 5
Subscriber at the start of year 0 312 602 874 1,131 1,377 1,614 1,843 2,066 2,285
New subscribers 400 450 500 550 600 650 700 750 800 850
Cancelled Subscriptions 10 10 10 10 10 10 10 10 10 10
Net Addition 390 440 490 540 590 640 690 740 790 840
Retention rate 80% 80% 80% 80% 80% 80% 80% 80% 80% 80%
End Subscribers 312 602 874 1,131 1,377 1,614 1,843 2,066 2,285 2,500
year
The slide provides the table of End Subscribers (historical and forecasted) on the basis of various factors including churn rate. New addition of subscribers, cancelled subscription etc.
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28. Funding & Valuation History of the Company
28
$3MM $6MM $10MM $20MM
$50MM
$70MM
$40MM
$15MM $60MM
$100MM
$250MM
$440MM
$775MM
$860MM
0
100
200
300
400
500
600
700
800
900
1000
Jan-13 Jan-14 Jan-15 Jan-16 Jan-17 Jan-18 Jan-19
Round Amount ($M) Valuation ($M)
Company Name
Funding History
The slide provides the graph of company’s funding details. Graph includes he funding amount (in $ MM) and the valuation of the company (in $ MM) after each funding round

29. Present Value of an Organization
29
EBIT 100 110 120 130 130
Operational tax (25%) -25 -28 -30 -33 -33
Net operating profit less adjusted taxes 75 83 90 98 98
Investments -20 -25 -30 -30 -20
Depreciation 20 25 30 30 20
Investments in working capital -5 -8 -10 -5 -5
Free cash flow 70 75 80 93 93
WACC = 15%
Discount period 1 2 3 4 5
Discount factor 0.90 0.78 0.69 0.61 0.55
Discounted cash flow 63 59 55 57 51
Enterprise value 285
Year 1 Year 2 Year 3 Year 4 Year 5
Valuation date = Month/ Year
DISCOUNTED CASH FLOW METHOD
The slide provides the company’s valuations through discounted free cash flows from next five years
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30. Future Growth Timeline of the Company
Geographic Expansion
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New Product Launch
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your audience attention
Acquisition
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your audience attention
New Product Launch
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your audience attention
New Partnerships
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your audience attention
New Funding Round
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your audience attention
2020
2022
2024
2026
2028
2030
The slide provides the detail points related to company’s future growth plans. The company is expected to raise new funds, sign new partnerships, acquire new businesses, product launch and
expand its operations in new geographies
30

31. Fund Requirement for Acquisitions
31
Money Requirement
$500 MM
Already Raised
$300 MM
Additional Raise Through
Subordinated Loan
$200 MM
Acquisition $100 MM
Production $300 MM
Marketing $100 MM
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and capture your audience's attention.
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and capture your audience's attention.
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and capture your audience's attention.
USE OF FUNDS
The slide provides the detail about company’s funding requirement (amount and purpose), raised funding, and use of funds

32. Allocation of Raised Funds
32
Marketing
New Hires
Acquisition/ Expansion Cost
Product Development
18% 12%
40%30%
Key expenses on hiring new employees and
expenses on their trainings. Also includes
recruitment fee for consultancies, referral bonus etc.
Expenses such as marketing salaries,
marketing research, promotions, public
relations and advertising costs
Cost on acquiring new companies/business or
expanding operations in new geographies
Expenses in the process of finding and creating new
products or services
The slide provides the details about use of funding. The company spend its funding amount on product development, marketing, expansion through acquisition and new hiring
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33. Return on Subordinated Loan Investment
33
Year Interest Amount
Year 1 12,000
Year 2 12,000
Year 3 12,000
Year 4 12,000
Year 5 12,000
Total Amount 60,000
All values in $
Year Investment Payable in Kind Equity Ownership
Year 1 1,00,000 8,000 -
Year 2 8,000 -
Year 3 8,000 -
Year 4 8,000 -
Year 5 8,000 -
Total Amount 1,00,000 40,000 1,40,000
All values in $
Fixed Interest
Total Investment: $100,000 @ 12% fixed interest rate and 8% Payable in Kind
Payable in Kind & Equity Allocation
The slide provides the Return on Subordinated Loan Investment through three different methods: fixed rate of interest, payable in kind, and equity ownership
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34. Capital Structure – Pre & Post Subordinated Loan Investment
34
Prior to Subordinated Loan
Pre- seed investors 150,000 30%
Founders 250,000 50%
Team 50,000 10%
Options pool 50,000 10%
Total 500,000 100%
Post Subordinated Loan (After 5 Years)
Subordinated Loan Investment 140,000 22%
Pre- seed investors 150,000 23%
Founders 250,000 39%
Team 50,000 8%
Options pool 50,000 8%
Total 640,000 100%
Holder Shares/ Options Percentage
Subordinated Loan Investment of $100,000 @ 12% fixed interest rate and 8% Payable in Kind;
Convertible to Shareholder Equity After 5 Years
The slide provides the capital structure of the company Prior to subordinated loan and Post subordinated loan (After 5 Years when the Investment is converted into equity ownership)
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35. Possible Ways to Exit for the Investors
The slide provides most profitable/feasible ways for investors to exit from their investment in the company. It includes,
financials buyer, acquisition, IPO, Preference share redemption, Issuer’s Tender Offer, Privately negotiated sales etc.
ExitStrategyforInvestors
Financial Buyer
• Will your company generate excess cash flow that could make
it attractive to financial buyers to generate a return?
Acquisition (Most likely exit options for companies)
• Name potential companies (any unique relationship with
them)
• Name type/ category of companies that could acquire you?
• Why would they acquire you? How do you fit in their
category?
IPO (Most likely exit options for companies)
• Least likely exit for a company, but a probability. Preferred strategy
only when no buyer could afford the valuation of your company
Other Strategies
• Preferred stock with redemption feature
• Issuer’s Tender Offer
• Privately negotiated sales
• Sell the Securities through Broker-managed trading platform
35

36. Pitch Deck to Raise funding from Subordinated Loan Icons Slide
36
year

37. Additional Slides
37

38. Clustered Column - Line
38
2.0
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FY17 FY18 FY19 FY20
Sales(inUSDmillions)
Product01
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Product02
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Product03
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and select “Edit Data”.
Year 2020

39. Column Chart
39
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Jan Feb Mar Apr May Jun
Salesinpercentage(%)
Year 2020
Product01
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Product02
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40. Idea Generation
40
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your audience's attention.
o Text Here
This slide is 100% editable. Adapt it to your needs and capture
your audience's attention.
o Text Here

41. Target
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This slide is 100% editable. Adapt it to your
needs and capture your audience's attention.
Text Here
This slide is 100% editable. Adapt it to your
needs and capture your audience's attention.
Text Here
This slide is 100% editable. Adapt it to your
needs and capture your audience's attention.
Text Here
This slide is 100% editable. Adapt it to your
needs and capture your audience's attention.
Text Here

42. Address
# street number, city, state
Contact Number
0123456789
Email Address
emailaddress123@gmail.com
Thank You
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