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INSTANT INSIGHTS
WEBINAR - April 2020
Agenda
1. Overview
2. Key benefits and key features
3. Tool demo
4. Next steps
5. Q&A
Overview
Publishers and Media Buyers need transparency
and powerful insights to ensure optimization of
their monetization campaigns.
Reporting has become crucial
1
tool
SIMPLE DISPLAY
of complex
information
FRESH
data
REAL-TIME
insights
What do publishers need?
Easy to
understand
Fast Fresh
One simple tool. Instant insights in real time
What does Instant Insights bring?
Key benefits and key features
Use one tool to easily make sense of complex
programmatic data
Immediately gather the granular insights you need to
make data-driven decisions about live campaigns
Optimize campaigns based on up-to-date data, pulled
just moments before (10 minutes max)
Slice and dice, compare periods, and filter to review
deals
Key benefits
Advanced
features Easily locate specific deals/ dimensions with the aid of
our search bars
Quickly facilitate team communication with URLs
ready-made for sharing
Help identify changes in performance with comparisons
over time periods
Customize your view with selectors to easily locate the
dimensions and metrics to zero-in on
Filter dimensions and metrics so you can slice and dice
Tool demo
Live demo
Metrics Status
Impressions Available
Gross Revenue Available
Auctions Available
Dimensions Status
Seat Available
Deal Available
App/Site Domain Available
App/Site Available
Template Available
Country Available
Winner Deal Type Available
Insertion Available
Partner Available
Device Type Available
Format Type Available
Environment Type Available
Creative Size Available
Advertiser Domain Available
Dimensions and metrics - current scope
What’s next?
What we need from
you?
1. Use Instant Insights as of today!
2. Give your feedback to the Smart
Team
3. Ask your Smart contact to organize a
feedback call with us
4. Ask your questions in our client portal
#community
Dimensions Status
Bid Status Early May
GDPR Fields (in BDR first) End of Q2
Is Deal + End of Q2
Metrics Status
Gross eCPM Mid April
Delivery Rate Mid April
Clear Rate Mid April
Bids Early May
Bid Requests Early May
Avg. Bid Price End of May
Clicks End of Q2
Click Rate End of Q2
Viewability End of Q2
Viewability Rate End of Q2
Dimensions and metrics - what’s next?
Alternatives
How do we help you?
1. Ask your questions in our client
portal #community.
2. Ask your Smart contact if you need
help for some missing metrics
3. Smart team can schedule
automatic reports for you, if you
are missing some metrics and
dimensions.
Q&A
THANK YOU FOR JOINING

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Reporting tool - Instant insights - Publisher webinar

  • 1.
  • 3. Agenda 1. Overview 2. Key benefits and key features 3. Tool demo 4. Next steps 5. Q&A
  • 5. Publishers and Media Buyers need transparency and powerful insights to ensure optimization of their monetization campaigns. Reporting has become crucial
  • 7. Easy to understand Fast Fresh One simple tool. Instant insights in real time What does Instant Insights bring?
  • 8. Key benefits and key features
  • 9. Use one tool to easily make sense of complex programmatic data Immediately gather the granular insights you need to make data-driven decisions about live campaigns Optimize campaigns based on up-to-date data, pulled just moments before (10 minutes max) Slice and dice, compare periods, and filter to review deals Key benefits
  • 10. Advanced features Easily locate specific deals/ dimensions with the aid of our search bars Quickly facilitate team communication with URLs ready-made for sharing Help identify changes in performance with comparisons over time periods Customize your view with selectors to easily locate the dimensions and metrics to zero-in on Filter dimensions and metrics so you can slice and dice
  • 13. Metrics Status Impressions Available Gross Revenue Available Auctions Available Dimensions Status Seat Available Deal Available App/Site Domain Available App/Site Available Template Available Country Available Winner Deal Type Available Insertion Available Partner Available Device Type Available Format Type Available Environment Type Available Creative Size Available Advertiser Domain Available Dimensions and metrics - current scope
  • 15. What we need from you? 1. Use Instant Insights as of today! 2. Give your feedback to the Smart Team 3. Ask your Smart contact to organize a feedback call with us 4. Ask your questions in our client portal #community
  • 16. Dimensions Status Bid Status Early May GDPR Fields (in BDR first) End of Q2 Is Deal + End of Q2 Metrics Status Gross eCPM Mid April Delivery Rate Mid April Clear Rate Mid April Bids Early May Bid Requests Early May Avg. Bid Price End of May Clicks End of Q2 Click Rate End of Q2 Viewability End of Q2 Viewability Rate End of Q2 Dimensions and metrics - what’s next?
  • 17. Alternatives How do we help you? 1. Ask your questions in our client portal #community. 2. Ask your Smart contact if you need help for some missing metrics 3. Smart team can schedule automatic reports for you, if you are missing some metrics and dimensions.
  • 18. Q&A
  • 19. THANK YOU FOR JOINING