Smart Technology Solution to help scale up cycling in Dublin •Small Business Innovation Research – Briefing Session •23rd March 2016 •10:00am to 12:00pm (registration and coffee from 09:30am) •Enterprise Ireland, East Wall Business Park Up to €100,000 seed fund to pilot new cycle ideas Dublin City Council through their Smart Dublin regional initiative have recently launched an SBIR call for tenders which are relevant to the software development sector. The call is online on eTenders plus they are having an information event in Enterprise Ireland offices on the 23rd March at 10:00. The tender closes on the 3rd of May and attendance at the information event is not mandatory. Smart Dublin is an initiative of the four Dublin Local Authorities to engage with smart technology providers, researchers and citizens to solve city challenges and improve city life. www.smartdublin.ie NOTE SBIR refers to the public procurement of research and development on new innovative solutions before they are commercially available. It involves different suppliers competing through different phases of development, while the risks and benefits are shared between the procurers and the suppliers under market conditions. Developments are 100% funded and focused on specific identified needs, increasing the chance of exploitation. Full details of the call are available on eTenders. Smart Dublin recently launched this Small Business Innovation Research (SBIR) competition, in collaboration with Enterprise Ireland.

1. Barriers to increasing
cycling in Dublin

2. The context
•City population growing.
•Traffic congestion increasing.
•Health & CO2 challenges.
•Shift needed from cars to cycling/walking/public transport.

3. Current situation

4. 42,000 extra daily commuters expected in Dublin
city by 2023.
The target for cycling is for a threefold increase.
48%
33%
10%
5%
3%
55%
20%
10%
15%
0%
Public transport
Car
Walking
Cycling
Other
0% 10% 20% 30% 40% 50% 60%
Dublin city mode share 2014 actuals & 2023
target
2023 2014
Source: Dublin City Transport Study 2015
Avg of 1.2 persons per car

5. For cycling: an increase to 35k from the current
figure of 10k (+25k).
The main reduction is from cars, (-17k).
35,861
-17,235
3,756
24,852
-5,234
-20,000
-10,000
-
10,000
20,000
30,000
40,000
Public transport Car Walking Cycling Other
Dublin city change in mode by category to reach
2023 target

6. 3%
3% 2%
4%
6%
9%
11%
14%
15%
0%
2%
4%
6%
8%
10%
12%
14%
16%
18%
1996 2001 2006 2011 2016 2021 2026 2031 2034
Cycling mode share Dublin City: actuals &
forecast
Cycling mode share Dublin: actuals & forecast
Current cycling mode share is 5.4%. At current rates,
2034 before 15% reached.
6
Source: Dublin City Transport Study 2015
2014 mode
share: 5.4%

7. The Barriers

8. Perception of danger, bad weather
Danger:
Safety: a problem of danger
Subjective safety: a problem of fear
Weather:
Dublin has similar rainfall to
Amsterdam and less than
Freiburg

9. Strong link between bike theft & bike use
26%
16%
40%
26%
0%
10%
20%
30%
40%
50%
60%
70%
UK Dublin
Impact of Bike Theft on bike use: UK & Dublin
Stop cycling Cycle less

10. 3,200
5,200
-
1,000
2,000
3,000
4,000
5,000
6,000
7,000
8,000
9,000
Dublin
Impact of Bike Theft on Cycling in Dublin
Stop cycling Cycle less
With 20,000 estimated thefts per year in Dublin, we
could be losing over 3,000 cyclists each year

11. Bike parking - bad practice
Apartment blocks, terraced houses & public streets

12. Best practice: Accessibility, Security & Safety
• Metal cage, covered.
• Close to apt entrance (accessibility)
• Sheffield hoops
• Well lit & no personal security issues
• Above ground with natural surveillance
• CCTV

13. 42
32
26
23
0
5
10
15
20
25
30
35
40
45
2013 2014 2015 2016
Sustainable Transport Funding Greater Dublin
Area: 2013-2016 (M€)
Funding & staffing don’t support targets
Transport budget €1.7bn. National target of 10% of
journeys by bike by 2020 (currently 2.2%).
1.4% of
transport
budget

14. Opportunities

15. 53% of car journeys in Dublin are less than 6km.
How can we convert these to cycling?
National Travel Survey 2014
13%
37%
53%
62%
100%
-10%
10%
30%
50%
70%
90%
110%
<2km <4km <6km <8km All
Distribution of journey distance by car for Dublin
Dublin cumulative %

16. Opportunities
• Cycling gender split: 70% men, 30% women.
• 200k living in apartment blocks…if we could fix bike parking..
• <2% of secondary school pupils cycle to school (Denmark 40%).
• Parking in cycling lanes – enforcement.
• Are people aware of the time & cost savings of cycling?
• Build case studies to prove the investment case for cycling.
• Cost to city of adding 5/10/15 mins to commuting times?