Bizmall: il digitale e la nuova via della seta

1. BIZMALL
Michele Festuccia
Solution Led Leader
SMAU Milano, 24 Ottobre 2013
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2010 Cisco and/or its affiliates. All rights reserved.
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2. Agenda
 Bizmall Premessa
 Note Introduttive
 Bizmall Overview
 Bizmall Business Store
 Bizmall Use Cases
 Conclusioni
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3. Oggi Vi Parleremo di:
- Rischieste di mercato
- Accesso a competenze e contenuti sull’innovazione tecnologica
- Ecosistema e Filiera Commerciale
- Di “Time to Market Optimization” e “Go to Market”
In generale di
UN NUOVO MODELLO DI COLLABORAZIONE
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4. Agenda
 Bizmall Premessa
 Note Introduttive
 Bizmall Overview
 Bizmall Business Store
 Bizmall Use Cases
 Conclusioni
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5. Nota Introduttiva
L’Italia investe nel capitale “sbagliato”…
Contributions to value added average annual growth rates in manufacturing , 1995-2005
5
Growth of multi-factor productivity
Growth of ICT capital input
Growth of labour input
Growth of non-ICT capital input
Growth of labour composition (quality)
Value added growth
4
3
2
1
0
-1
-2
USA
France
Germany
Italy
ICT capital and high-skilled labour are positively associated with
multi-factor productivity growth
Source: OECD Estimates based on EU-KLEMS Database.
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6. Nota Introduttiva
L’ICT e’ richiesta dal business…
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7. Nota Introduttiva
Le aziende ICT sono un mix tra innovazione tecnologica e produzione…
Basso Fatturato
Alto Valore
A
I
Startup
R&D
Innovatione [I]
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Alto Fatturato
Basso Valore
P
Industria
Produzione
Integrazione di
sistemi
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8. Nota Introduttiva
La Cisco parla di Intellingent Networks…
…….come cuore dell’evoluzione Tecnologica
…………..e la alimenta con Acquisizioni di Aziende
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9. Sintesi
Il Mercato in generale ha fame di Solutioni Tecnologiche
…per supportare I processi di Business
…ne consegue che ICT addressable market e’ strettamente legato al PIL
…Innovazione + Produzione un mix necessario
Stiamo entrando nell’ ERA DIGITALE
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10. Agenda
 Bizmall Premessa
 Note Introduttive
 Bizmall Overview
 Bizmall Business Store
 Bizmall Use Cases
 Conclusioni
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11. Bizmall Overview
Nasce BizMall come evoluzione del modello di Canale 2-Tier con l’obiettivo di
valorizzare al massimo l’elemento “Value Add” del Distributore e dei Reseller.
Cisco + CGROSS + VARs metteranno a fattor comune I propri “Value Add” per non
perdere la posizione dominante sui mercati delle PMI e del Local Public Sector.
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12. Bizmall Overview
Periodo di Recessione
The Market Shift
I nuovi Trend
Richiesta di Turn-key solutions
Cloud-Era
I mercati adiacenti e
nuove professionalita’
BizMall answer
Accesso a Contenuti e Competenze
HUB di Scambio di...
Gestito da un Broker di Solution & Service.
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13. Bizmall Overview
Le nuove sfide del Mercato richiedono accesso
alle competenze e ai contenuti
Come ?
 Identificare i partner [scouting],
 Sviluppare Bundle Proposition [engineering],
 Esporre al Mercato Servizi e Soluzioni [Brokerage]
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14. Bizmall Overview
Le nuove sfide del Mercato richiedono accesso
alle competenze e ai contenuti
Dipendenze?
 Introdurre Business Standards che indirizzino:
• Technical Standards
• Interoperability and compatible of components
• Service level.
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15. Integrato con i programmi di
Certificazione Cisco
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16. Bizmall Overview
I tre Pilastri del Modello 1/3
Filiera in numeri
Distributors annual runrate (tot. 4) 3,3 B Euro
Distributor at the date: 4
Total Resellers Cisco at the date>7500 (total number of employees >20,000)
– 15 Direct (Gold certified)
– 60 Corporate through distributors (Premier/Silver Cerified)
– 100 resellers through distributors (Select certified , Cisco runrate
between 0,2 - 0,9M$)
Total National and local territory coverage
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17. Bizmall Overview
I tre Pilastri del Modello 2/3
Collaborazioni Strategiche
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18. Bizmall Overview
I tre Pilastri del Modello 3/3
Il Business Store
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19. Agenda
 Bizmall Premessa
 Note Introduttive
 Bizmall Overview
 Bizmall Business Store
 Bizmall Use Cases
 Conclusioni
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20. Bizmall Business Store
Un Market Place Evoluto per un Solution & Service Broker
www.bizmall.it
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21. Bizmall Business Store
Es. Settore Merceologico “Education” 1/4
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22. Bizmall Business Store
Es. Settore Merceologico “Education” 2/4
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23. Bizmall Business Store
Es. Settore Merceologico “Education” 3/4
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24. Bizmall Business Store
Es. Settore Merceologico “Education” 4/4
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25. Agenda
 Bizmall Premessa
 Note Introduttive
 Bizmall Overview
 Bizmall Business Store
 Bizmall Use Cases
 Conclusioni
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26. Bizmall Use Case
Framework operativo
Esigenze
Contesto
Requisiti
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Informatizzazione
Aule
Edifici
Enti
Scuola2.0
Progettazione
Offerta
Connettivita’
Wifi
LIM
Collaboration
Facility
....?
Framework
Settore
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27. Bizmall Use Case
Scuola
CLOUD Provider
Printing
Infrastruttura di rete
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28. Bizmall Use Case
Le Soluzioni I-Service
LIM+Collaboration Suite
Scuola
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29. Bizmall Use Case
Plesso Scolastico
CLOUD Provider
ENTE
Printing
Scuola
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Scuola
Scuola
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30. Bizmall Use Case
La Bacheca
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31. Bizmall Use Case
La Bacheca: Applicazione APA in “Clean Air City”
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32. Agenda
 Bizmall Premessa
 Note Introduttive
 Bizmall Overview
 Bizmall Business Store
 Bizmall Use Cases
 Conclusioni
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33. © © 2010 Cisco and/or its affiliates. All rights reserved.
2010 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
33

34. Oggi Vi Parleremo di:
- Rischieste di mercato
- Accesso a competenze e contenuti sull’innovazione tecnologica
- Ecosistema e Filiera Commerciale
- Di “Time to Market Optimization” e “Go to Market”
In generale di
UN NUOVO MODELLO DI COLLABORAZIONE
© 2010 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
34

35. Albert Einstein
Da “Il mondo come io lo vedo”
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36. BIZMALL
Michele Festuccia
Solution Led Leader
SMAU Milano, 24 Ottobre 2013
© © 2010 Cisco and/or its affiliates. All rights reserved.
2010 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
36