The document discusses the emergence of "produsage", where users take an active role in producing and distributing content online through various means such as open source software, wikis, social media, and user-generated content. It outlines some key characteristics of produsage including open participation, fluid roles, unfinished works, and common property. The author argues this represents a shift beyond traditional models where producers, distributors, and consumers have distinct roles, and questions what this means for issues like intellectual property, trust, economics, and politics.

1. The Future Is User-Led: The Path towards Widespread Produsage Dr Axel Bruns Creative Industries Faculty Queensland University of Technology Brisbane, Australia [email_address]

9. Breaking the Chains content development space set up by community or company to harbour produsage (e.g. Wikimedia Foundation; Google; SourceForge) commercial / non-profit harvesting of user-generated content (e.g. The Sims , Wikipedia on CD-ROM) commercial / non-profit services to support produsage (e.g. Red Hat, SourceForge) commercial activities by users themselves, harnessing the hive (e.g. support services, consultancies, content sales) initial IP contributions from individuals, the public domain, or commercial sources collaborative, iterative, evolutionary, palimpsestic user-led content development valuable, often commercial-grade content is created Produsage Environment (populated by produsers)

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