2. convenient … but
& powerful... too heavy
Solution
Technology
Competitors
Team light-weight… … but
Business inconvenient …
model
Marketing &
sales
Market
Financing &
forecast
Budget
Timeline
Conclusion
3. I found it
!!!
WISHNU Found it.. ! ! !
Problem
Technology
Competitors
Team
Business
model Smartphone-laptop combo device
Marketing &
sales Google Android | Debian Linux
Market
Financing & Smartphone in a hand
forecast
Budget Laptop in the docking station
Timeline
Conclusion
5. Stand-alone Linux and Android
Linux integration
MARKET SHARE
Problem
Solution
Technology
Team
Business
model
Marketing &
sales
Market
Financing &
forecast
Budget
Timeline
Conclusion
6. Shirokov Mikhail developer
Lipatov Alexander analyst
Pestrikov Vladimir developer
Solodkova Anastasia analyst
Tulegenov Kairat developer
Problem
Solution
Technology
Competitors
Business
model
Marketing &
sales
Market
Financing &
forecast
Budget
Timeline
Conclusion
9. Total Available Market
500M Android Devices
TAM
500M*5$=2,5B
Problem
Solution
Serviceable Available Market
Technology
Competitors
500M * 10% Linux-Users = SAM
50M 50M*5$=250M
Team
Business
model
Marketing &
Serviceable Obtainable Market
sales
50M * 20% OUR App‘s Users = SOM
10M 10M*5$=50M
Financing &
forecast
Budget
Timeline
Conclusion
10. •Earnings
•2012 -$0
•2013 - $ 1,5 M
Problem
Solution •Burn rate
Technology
Competitors •2012 –$0K
Team
Business •2013 - $ 600 K
model
Marketing &
sales
Market
Budget
Timeline
Conclusion
11. 1Q 2Q 3Q 4Q
Product development 35 75 125 170
Staff professionals 30 60 100 140
Problem
Solution
Hardware 5 15 25 30
Technology
Competitors
Team Marketing 60 150 220 330
Business
model Staff professionals 20 50 70 100
Marketing &
sales Advertising 40 100 150 230
Market
Financing & TOTAL 95 225 345 500
forecast
Timeline
Conclusion
12. 4 Q 2012 1 H 2013 2 H 2013
Problem
Solution
• New •Integration •Enter into
Technology with MIPS cooperation
Competitors release
processors with other
Team vendors
Business
model
Marketing &
sales
Market
Financing &
forecast
Budget
Conclusion
13. It’s revolution!
Laptop in your
pocket is not a
dream anymore!
Problem
Solution
Technology
Competitors
Team
Business
model
Marketing &
sales
Market For more information,
Financing & visit our website:
forecast
Budget wishnu.org
Timeline