Introduction to Entrepreneurship

1. Entrepreneurship

2. What is an Enterprise?

3. A
business/
an entity
It combines
resources: land,
labour, capital
It produces and
sells
goods/services
Aims to
make
proft

4. An enterprise is considered to be any entity engaged in an
economic activity, irrespective of its legal form.
A business that uses resources to meet the needs of customers
by providing a product that they demand.
They add value to resources to make products more desirable
(sell goods at higher price than cost of bought in materials).
Businesses are operating in a robust environment, thus face
the need to be creative.
A business carry out marketing activities (identify, anticipate
and satisfy customer needs profitably).

5. Creative Economy and Media Art
An emerging new phenomenon in
the radically changing world of
work
• Value-added thinking
• Innovation
• Creativity
• Challenging ambitions of people
• A melting pot of distinct, unique
identities and the creative
economy can only benefit from
this 'cornucopia of knowledge
and immense talent‘– John
Howkins
Media Art

6. Who is an Entrepreneur?

7. Someone who takes the financial risk of starting and
managing a new venture.
e.g.

8. Freelancer?

11. Difference between an entrepreneur and a manager

12. SMEs in Mauritius
According to a handbook published by the Ministry of Industrial
Development, SMEs and Cooperatives for Mauritius in 2019, SMEs
represented 99% of all enterprises, 50% of employment and 12% of
export.
Tax incentives for SMEs in Mauritius:
https://www.youtube.com/watch?v=kjmgtoz5WQ4

14. Schemes to support SMEs offered by the
Government:
• Internal Capability Development Scheme
• Technology and Innovation Scheme
• SME Marketing Support Scheme
• Inclusiveness and Integration Scheme
• SME Utility Connection Assistance Scheme (UCA)
• SME Employment Scheme for Graduates and Diploma Holders
• SME Start-Up Programme
• ‘Vinn ou prop Boss’ Programme
• Made in Moris Scheme
• Business Advice and Guidance
• Others