SCA had the highest unique audience and average daily unique browsers of any radio group in July 2016. SCA also had strong digital audiences across its brands on social media platforms like Facebook, with over 10 million Facebook fans, and through its mobile apps and video/audio streams. SCA was ranked the 14th largest digital publisher in Australia for July 2016.
2. 417k 10.6m 2.3m 1.2m 150k
Avg Daily UBs2 Facebook Fans3
Twitter Followers4
Instagram
Followers5
YouTube
Subscribers6
#1 Radio Group with Unique Audience of 1,750,000 (SCA’s highest ever)
#1 Radio Group with 416,504 Avg Daily UBs (SCA’s highest ever)
#14 Australian Digital Publisher in Nielsen Market Intelligence
#9 Australian Mobile Publisher in Nielsen Market Intelligence
SCA Digital Leadership
Sources: 1 Nielsen Digital Ratings (Monthly), 2 Nielsen Market Intelligence, 3 Facebook, 4 Twitter, 5 Instagram & 6 YouTube. Figures for July '16
1.8m
Unique Audience1
3. Radio Groups Unique Audience
Source: Nielsen Digital Ratings (Monthly) July ‘16
1,750,000
768,000
596,000
217,000
0
400,000
800,000
1,200,000
1,600,000
2,000,000
SCA ARN Nova Entertainment Macquarie Radio
4. Radio Brands Unique Audience
Source: Nielsen Digital Ratings (Monthly) July ‘16
866,000
765,000
576,000
330,000
210,000
0
175,000
350,000
525,000
700,000
875,000
1,050,000
Hit Network Triple M KIIS Network NovaFM Smooth
5. 656k
Unique 28 Day
Streamers1
2.2m 3.2m2.5m
Monthly Podcast
Downloads2
Monthly Video
Views3
Total Monthly
Minutes Watched3
SCA Streams
VideoAudio
Sources: 1 SCA Steaming Logs - 28 days from 01/07/2016, 2 Podcast listening figure removes inflated reporting from repeated download
requests via streaming podcast players in an individual podcast listen and includes Hamish & Andy, 3 Ooyala + YouTube. Figures for July '16
6. SCA Mobile
86%
215k 1.3m
Mobile
(% of Avg Daily UBs)3
Monthly App Users1
357k
Monthly Mobile
Avg Daily UBs3
Mobile App Installs
(all-time)2
Sources: 1 Flurry, 2 AppAnnie (all-time SCA downloads) &
3 Nielsen Market Intelligence. Figures for July '16
7. SCA Social
2.3m 1.2m10.6m 150k
2.2m Total Australian Facebook Engagement1
Sources: 1 Facebook ‘People Talking About
This’ AU only, 2 Facebook, 3 Twitter, 4 Instagram
& 5 YouTube. Figures for July '16
Twitter
Followers3
Instagram
Followers4
Facebook
Fans2
YouTube
Subscribers5
8. Australian Facebook Engagement – Radio
Source: Facebook API 28 Day People Talking About This (AU) - recorded 1 August 2016
2,224,321
673,483
283,408
215,638
76,024
0
175,000
350,000
525,000
700,000
875,000
1,050,000
1,225,000
1,400,000
1,575,000
1,750,000
1,925,000
2,100,000
2,275,000
2,450,000
SCA ARN ABC Radio Nova Fairfax Radio
9. Australian Facebook Engagement – Radio Brands
Source: Facebook API 28 Day People Talking About This (AU) – recorded 1 August 2016
1,474,914
358,969 332,428
182,014
0
175,000
350,000
525,000
700,000
875,000
1,050,000
1,225,000
1,400,000
1,575,000
Hit Network Triple M Network KIIS Network Nova FM
14. Australian Publishers (AllDevices)
1
2
3
4
5
6
7
8
9
10
NEWS AUSTRALIA
NEWS CORP AUSTRALIA
FAIRFAX MEDIA
FAIRFAX MEDIA LIMITED
TELSTRA MEDIA
TELSTRA CORPORATION LTD
EBAY
EBAY INC.
REALESTATE.COM.AU LTD.
REA GROUP LTD
NINEMSN
NINE ENTERTAINMENT CO.
YAHOO!7
SEVEN WEST MEDIA & YAHOO!
DMG MEDIA
DAILY MAIL AND GENERAL TRUST PLC
CARSALES.COM LIMITED
CARSALES.COM LTD
TRIPADVISOR
TRIPADVISOR MEDIA GROUP
1
2
3
4
5
6
7
8
10
11
3,930,515
3,150,769
1,489,956
1,206,253
1,156,614
1,085,341
891,622
749,007
481,638
471,998
+2.1%
-4.8%
0.0%
+1.9%
-0.7%
-0.4%
-6.8%
+8.4%
+1.5%
+5.0%
SCA is the 14th biggest tagged publisher in Australia (all devices)
PREVRANK COMPANY AVG DAILY UB % CH.
MARKET AGGREGATE 18,545,994 +0.6%
Source: Nielsen Online Rating - Market Intelligence (Domestic) Ranking Report, Average Daily Unique Browsers (all devices) - July 2016
11
12
13
14
15
16
17
18
19
20
BBC
BBC WORLDWIDE LTD
GUARDIAN NEWS & MEDIA LTD
GUARDIAN MEDIA GROUP PLC
ALLURE MEDIA
ALLURE MEDIA
SOUTHERN CROSS AUSTEREO
SOUTHERN CROSS MEDIA GROUP
SBS
SPECIAL BROADCASTING SERVICE CORP.
MAMAMIA WOMEN’S NETWORK
MAMAMIA.COM.AU PTY LTD
CBS INTERACTIVE
CBS CORPORATION
BAUER MEDIA GROUP
BAUER MEDIA GROUP
SPORTINGPULSE
MULTICHANNEL NETWORK
SEVEN WEST MEDIA
SEVEN WEST MEDIA
9
16
13
12
14
15
17
21
18
20
459,527
452,521
417,635
416,504
328,771
294,072
266,861
238,113
232,287
231,942
-5.8%
+64.7%
+11.6%
+7.2%
+11.5%
+4.4%
-1.2%
+9.0%
+1.4%
+5.3%
PREVRANK COMPANY AVG DAILY UB % CH.
15. Radio Brands (All Devices)
1
2
3
4
5
6
7
8
HIT NETWORK*
SOUTHERN CROSS AUSTEREO
KIIS NETWORK
AUSTRALIAN RADIO NETWORK
TRIPLE M NETWORK
SOUTHERN CROSS AUSTEREO
NOVA FM NETWORK
NOVA ENTERTAINMENT
2GB 873AM
MACQUARIE RADIO NETWORK
CLASSIC HITS RADIO
AUSTRALIAN RADIO NETWORK
3AW
FAIRFAX MEDIA
SMOOTHFM
NOVA ENTERTAINMENT
1
2
3
4
5
7
8
6
231,216
159,374
159,137
89,616
21,673
16,103
14,552
10,365
+3.0%
-9.0%
+12.9%
-34.5%
-4.9%
+25.5%
+41.9%
-30.9%
Ranked by Australian avg. daily unique browsers
PREVRANK COMPANY AVG DAILY UB % CH.
Source: Nielsen Online Ratings - Market Intelligence (Domestic), Australian Average Daily Unique Browsers - July 2016
*Labelled ’Today’s Hit Network’ in Nielsen Market Intelligence
PREVRANK COMPANY AVG DAILY UB % CH.
THE EDGE
AUSTRALIAN RADIO NETWORK
97.3 COASTLIVE.COM.AU
WEST COAST RADIO
MIX 94.5FM
SOUTHERN CROSS AUSTEREO
FIVEAA
NOVA ENTERTAINMENT
SEA FM
SOUTHERN CROSS AUSTEREO
RADIOWEST
SOUTHERN CROSS AUSTEREO
2UE
FAIRFAX MEDIA
9
10
11
12
13
14
15
10
9
12
11
13
14
15
7,612
7,382
4,355
3,204
2,560
1,736
1,482
+22.1%
-19.8%
+36.1%
-14.7%
+5.5%
+21.1%
+7.8%