Event organizers around the world are trying to figure out right now—should we postpone? When faced with the options of canceling or postponing, cancellations should be the last resort, but while postponement gives temporary relief, it poses some key issues. For starters, postpone until when? What if all events are pushed back? What will Q4 look like with more than half the year’s events crammed into that one period? Will the economic situation even be the same after this? This post will look at these 3 issues and then make a case for pivoting to virtual experiences, at least for the foreseeable future.