Basic guidelines for financial planning during bootstrapping your start up. SUP Academy Start up Chile. Santiago.

1. Welcome
Fundraising, cost planning and budgeting during
bootstrapping
Think > Plan > Execute
September 30, 2014
Presented by:
Fernanda – Start Up Chile / Cheruku – IDOS CORP

2. Aim for the Goal.
What do you want to achieve with your business?
Think Plan Execute
• Business plan
• Cost planning
• Budgeting
• Source of money
• Goal
• Time
• Resources
• Revenue generation
• Fund raise
• Implement
• Revise

3. Think.

4. Plan.
Product
What are we building?
Cost
How much money do
we need?
Budget
What expenses do we
need to incur & when
Source of
funds
Where do we get the
money for expenses

5. Plan.
Product
What are we building?
 What problem is the product going to solve
 How many people / businesses have this problem
 Are there other competing products to solve this problem
 Differentiators in our product
 How will be sell our product – marketing & sales strategy
 Monthly burn
 Pricing
 Break-even

6. Plan.
Cost
How much money do we
need?
 Must have
 One time expenses
 Monthly expenses
 Good to have
 One time expenses
 Monthly expenses

7. Plan – Cost planning
Jan Feb Mar Apr May June July Aug Sep Oct Nov Dec
Must have 150000
Monthly Total expenses 145400
Office 3000 3000 3000 3000 3000 3000 3000 3000 3000 3000 3000 3000
Salaries 5000 5000 5000 5000 5000 5000 5000 5000 5000 5000 5000 5000
Utilities 2000 2000 2000 2000 2000 2000 2000 2000 2000 2000 2000 2000
Travel 2000 1000 0 5000 0 0 1000 2000 0 3000 1000 4000
Total 1200
0
11000 10000 15000 10000 10000 11000 12000 10000 13000 11000 14000
One time
Laptop 1500 0 0 0 0 2000 0 0 2500 0 0 0
Printer 0 0 0 200 0 0 0 0 0 0 0 0
License 100 0 0 0 0 0 100 0 0 0 0 0
Total 1600 0 0 200 0 2000 100 0 2500 0 0 0
1360
0
11000 10000 15200 10000 12000 11100 12000 12500 13000 11000 14000

8. Plan – Budget
Jan Feb Mar Apr May June July Aug Sep Oct Nov Dec
Expenses 1360
0
11000 10000 15200 10000 12000 11100 12000 12500 13000 11000 14000
Funds
available
Personal 1200
0
12000 12000 12000 12000 12000 12000 12000 12000 12000 12000 12000
Sales 0 0 0 0 0 0 0 0 0 3000 5000 5000
Shortage 1600 0 0 3200 0 0 0 0 500 0 0 0
Surplus 0 1000 2000 0 2000 0 900 0 0 2000 6000 3000
Total shortage 5300
Total surplus 16900
Net surplus 11600

9. http://www.youtube.com/watch?v=pN709oX9Bzk

10. Plan – Source of funds
Source of
funds
Where do we get the
money for expenses
 How much money to raise?
 When to raise money?
 How to raise the money & at what cost?
 Sales revenue
 Accelerators
 Friends and family
 Loan from banks
 Angel investment
 Venture capital

11. Execute.

12. Thank you