Convenience Store Marketing and Advertising Samples

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Samples of new product launches, marketing and advertising to the C-Store Channel during my tenure as Director of Marketing with J&J Snack Foods.

Convenience Store Marketing
and Advertising Examples
By, Stacey Inglis

NACS
Tradeshow
Booth

NACS Best New Latin Product Award 2004
TIO PEPE’S Horchata Congelada – Frozen Novelty

Convenience Industry
News Ad
Best New Latin Product
2004
TIO PEPE’S Horchata
Congelada
Frozen Novelty

• 500+ c-stores
• Announce New Products
• Email blast consistent
with c-store website
• Make JJSF Top-of-Mind
for Snacks, Novelty, Retail
& Foodservice Items
Monthly Email Blasts to NACS Membership

• Displayed on both daily news and
food service websites
• Featured new Minute Maid® items
on splash page.
• Live links to c-store page on
foodservice website
• Sponsored March, August, &
October ’06
JJSF Hosts CSP’s Daily
Newsletter & Website
Web Banner
Splash Page

Convenience Store
Petroleum Ad
Best New Product
Finalist 2006
Minute Maid Soft Frozen
Limeade Cherry

Convenience Store
Petroleum Ad
CINNABON CinnaPretzel

Convenience Store
Petroleum Ad
CINNABON CinnaPretzel

Post NACS Show postcard mailing to Brokers and Distributors.
Free product sample offer.
CinnaBon CinnaPretzel Best New Product Winner 2005.

NACS Pre-Show Mailers
JJSF Postcard
Sent to 30,000
Convenience store
contacts

Value Added
Postcard from
Convenience Store
Petroleum
sent to Pre-registered
buyers
NACS
Pre-Show
Mailers

C-Store Email Blast
Promoting Retail Grocery
Products

Best New Product Award
2006
Pretzel Fillers
Convenience Store News

Advertising Excellence Award
August 2006
CSP Magazine

Advertising Excellence Award
December 2006
CSP Magazine

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Digital Strategy Master Class - Andrew Rupert

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Navigating the SEO of Tomorrow, Competitive Benchmarking, China as an e-Comme...

Navigating the SEO of Tomorrow, Competitive Benchmarking, China as an e-Comme...

Navigating the SEO of Tomorrow, Competitive Benchmarking, China as an e-Comme...

Convenience Store Marketing and Advertising Samples

1. Convenience Store Marketing and Advertising Examples By, Stacey Inglis

2. NACS Tradeshow Booth

3. NACS Best New Latin Product Award 2004 TIO PEPE’S Horchata Congelada – Frozen Novelty

4. Convenience Industry News Ad Best New Latin Product 2004 TIO PEPE’S Horchata Congelada Frozen Novelty

5. • 500+ c-stores • Announce New Products • Email blast consistent with c-store website • Make JJSF Top-of-Mind for Snacks, Novelty, Retail & Foodservice Items Monthly Email Blasts to NACS Membership

6. • Displayed on both daily news and food service websites • Featured new Minute Maid® items on splash page. • Live links to c-store page on foodservice website • Sponsored March, August, & October ’06 JJSF Hosts CSP’s Daily Newsletter & Website Web Banner Splash Page

7. Convenience Store Petroleum Ad Best New Product Finalist 2006 Minute Maid Soft Frozen Limeade Cherry

8. Convenience Store Petroleum Ad CINNABON CinnaPretzel

9. Convenience Store Petroleum Ad CINNABON CinnaPretzel

10. Post NACS Show postcard mailing to Brokers and Distributors. Free product sample offer. CinnaBon CinnaPretzel Best New Product Winner 2005.

11. NACS Pre-Show Mailers JJSF Postcard Sent to 30,000 Convenience store contacts

12. Value Added Postcard from Convenience Store Petroleum sent to Pre-registered buyers NACS Pre-Show Mailers

13. C-Store Email Blast Promoting Retail Grocery Products

14. Best New Product Award 2006 Pretzel Fillers Convenience Store News

15. Advertising Excellence Award August 2006 CSP Magazine

16. Advertising Excellence Award December 2006 CSP Magazine