1. Offer your clients everything they’d
expect from a high street agent –
except the high fees
A traditional,
national estate
agency but
without a high
street presence.

2. A new kind of business for
a changing world.
OptimHome brings an exciting fresh concept to the estate agency market: a national
network of experts without a high street presence. Drawing on the power of the
internet, we bring properties, people and agents together to ensure the right outcome
for everyone.
But whilst we’re a new idea, we’re not a new business. Since launching in France in
2006, we’ve built a network of 1500 independent agents to become the first truly
national business of our type.
Now we’re bringing the OptimHome innovation to the UK – and we’d like you to
build a successful business with us, as a local, ‘community estate agent’.
Charles Hargreaves
UK Managing Director
Safe as Houses

3. Estate agents open for
business everywhere,
anytime.
We all use the internet 24/7. It’s given us the power to shop, socialise, bank, work and
interact without leaving our armchairs. And buying a property is no different – 95% of
successful homebuyers use the internet as a search tool.
With OptimHome, high-performing estate agents don’t need a shop window because
the internet is their shop window. Operating from home, our agents avoid paying rent,
business rates, and lighting, heating and insurance for commercial premises.
In short, we’ve taken the financial instability out of setting up your own business, whilst
giving your properties visibility on all the major property websites, including Rightmove,
Zoopla and PrimeLocation. Add in the power of our national network, and we think
you’ll agree this beats even the most exclusive high street location.
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4. Bring your experience to
an experienced network.
To be the best, we need the best. We’re looking to attract seasoned
estate agents with a good track record or high-achieving commercial
professionals seeking a change of direction.
But that’s only part of our requirements. We need people who can work
independently and use their initiative whilst displaying real team spirit.
Naturally, you will require a commitment to customer service that matches
our own plus the drive and determination to do whatever it takes to make
your business a success.
Above all, you’ll be a real innovator and imaginative thinker – just like us.
Safe as Houses

5. A day in the life of an
OptimHome agent.
Being an OptimHome agent is similar to being an estate agent in
any other setting, except that you don’t have the expense and the
inconvenience of maintaining a high street office. What’s more,
you can work whenever you choose, making this an ideal opportunity
for ambitious professionals with family or other commitments
Like any estate agent, you will spend your days prospecting for new
business, taking instructions, matching homes to clients, conducting
viewings, updating your database and negotiating deals. Unlike just any estate agent,
you’ll get to keep up to 98% of your turnover as income, with minimal expenses.
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6. Exceptional opportunities.
Exceptional rewards.
As an OptimHome agent, you can enjoy some of the highest rewards in
the business. You will receive a commission of between 70% and 98% of
your turnover, with no entry fees and no franchise agreement. What’s more,
you won’t have any of the expenses of running a high street office.
Our lowest commission (still a very generous 70%) is paid on your
accumulated turnover (sales fees) up to £60,000 and then moves up on
a sliding scale to our highest (a remarkable 98%) when your turnover
reaches £212,000 per annum, so your income from sales on property
alone has enormous potential.
One of our French agents has earned £62,000 on a single sale and
our best new partners have made more than £48,000 in their first month
of activity.
As well as this, your can also earn additional fee income from our
partners for services you introduce to them for lettings, financial services
and energy performance certificates (EPC’s).
As an OptimHome agent, as well as property sales, you’ll be able to offer
your clients, a professional lettings service, fully managed or let only – we call
it our ‘let and forget’ solution. Our partnership with one the country’s
best resourced letting management companies, who deal with 12,000
properties and have a maintenance and inventory service across the UK,
is unique. This means you can generate a lucrative additional income
from letting fees and become a real ‘one stop shop’ for property sales
AND lettings in your area!
In short, if you have the talent and vision, we have the resources to make
you a success.
Safe as Houses

7. Training to get you on
the right track.
Our integration and training programme is designed to give you a fast start as an
OptimHome agent. It is delivered by experienced professionals from the estate agency
industry, each with specialist skills in a particular area such as the law, conveyancing,
financial services and property letting management.
First you will gain a comprehensive understanding of the legal framework
underpinning the profession, including the offer-to-sale process and the latest
regulatory developments. Then we will school you in all aspects of business
generation, including sales, marketing and networking.
For example, we’ll give you all the help and guidance you need to maximise the
business in your area; train you how to get leads and instructions and support you
thoroughly as you get your new business off the ground.
You can also expect to learn the sharpest techniques in negotiating, so that you attain
the best prices for your clients and the highest rewards for yourself, whilst gaining a
thorough grounding in financial services, conveyancing and letting.
We just ask you to bring basic industry knowledge – and the will to succeed.
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8. All the support you need
to succeed.
Once you have participated in the free OptimHome accelerator training programme,
you can expect regular local training and development seminars to keep your skills
sharp. We also hold two national training initiatives every month, which you are
welcome to attend. But that’s just the beginning.
Our 24-hour call handling support, your own website and a dedicated email address
mean you’ll never miss an enquiry, and our national platform means there will be
plenty of them. We’ll also provide you and your clients with expert financial services,
legal and accountancy support, plus a comprehensive software system that matches
your sellers and buyers and feeds ads into all the major property websites.
But that’s not all – we’ll furnish you with a comprehensive start-up pack, including
business cards, flyers, contracts and documents, as well as sales and lettings boards
and magnetic stickers for your car. Our partnership with a national conveyancer
means the specialists can take care of completing the transaction – while you get on
with making new deals. Whilst our on-line partners in financial services and energy
performance certificates, means you can fully service your clients and earn valuable
additional income.
Safe as Houses

9. Frequently Asked Questions.
Is OptimHome a franchise?
No, this is not a franchise, and you will not need to make any payment to us to start
your business. We simply set up an ongoing month-by-month agreement that you can
terminate at any time.
Will I get enough business without an office?
You will be part of a national network of agents with a very high profile on the internet.
Your properties for sale will be posted to all the major property websites and you will have
your own dedicated site to attract clients. That beats any high street location we know of!
What equipment will I need to supply?
You will need to have your own transport, computer, printer, scanner, digital camera and
mobile phone. Chances are you own all of these already, and anything you need to buy
will be tax-deductible against your profits.
What areas can I work in?
OptimHome operates throughout England and Wales. Obviously we aim to prevent
overlap between our agents, but provided your home region is not already covered there
should be no problem.
Can I join OptimHome if I am an existing estate agent?
Yes, we are looking for people with great industry knowledge. Your contract does not
contain a non-competition clause so you are entitled to work with OptimHome as well as
any other estate agency or any other business.
Safe as Houses

10. OptimHome at a glance.
• A national network of estate agents operating from home
• The internet is our shop window
• 100% visible on the major property portals including Rightmove, Zoopla & many more
• Likely earnings of £75,000+ per annum
• Generous commission structure – keep up to 98% your turnover
• Launch pack including business cards, fl yers, contracts and documents
• Intensive induction training – free 5 day programme
• Ongoing training & development from the best trainers in the estate agency business
• Expert support in conveyancing and financial services
• No initial investment or franchise agreement required
• Access to UK leading partnerships
• Business development and commercial support
• European agent synergy thanks to our growing network in several countries
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11. Start your new career today.
If you’re an experienced estate agent or sales professional, it’s time we talked.
The first step is to attend an OptimHome Discovery Day, where we can learn more
about one another without any obligation. We regularly hold these meetings across
England and Wales, so there’ll soon be one near you.
To book your place, please contact:
The Recruitment Team
Tel: 0121 647 7369
Email: contact@optimhome.co.uk
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12. Contact details.
The Recruitment Team
OptimHome Real Estate Limited
Concorde House, Trinity Park - Solihull,
Birmingham B37 7ES
Tel: 0121 647 7369
Email: contact@optimhome.co.uk
Visit: www.optimhome.co.uk
Safe as Houses