1. DIGITIZATION
Company’s digitized resources are transformed into new sources of revenue and operational
gains. These resources include online channels, machines equipped with digital sensors and agile
design, and development teams equipped with smart phones and tablets, and cloud-based
software.
Digital Technologies power the digital resources, such as mobile phones, tablets and sensors that
serve as rich sources of data. When combined with easilyaccessiblesoftwareapplications,digital
technologies help companies’ extract, aggregate, process and transform data into valuable
business insights.
AIM: Acquire Manage Retain
Benefits:
 Ability for Multi Access
 Access from Anywhere at any time
 Greater integration with business applications
 Structured work flow
 Elimination of hybrid system
 Reuse resources
 Ease of copying and backups
Improving Customer Experience:
 Information and content may be delivered directly to end-users, and can be retrieved
remotely
 Strengthening customers by keeping them at center of road map
 Ease to search according to needs
 Choices from more compelling digital products
 Delightful Experience to customers as they are at heart of digital transformation.
DIGITIZATION IN INDIA
NEED: If we don’t go digital, we won’t exist!
During the lastdecade, Indian enterprises expanded their presence across different products and
geographies. Their challenge went from delivering scalable standardized value across customers
to offering tailored value to different client segments at scale. Companies now needed end-to-
end visibility into their value chains and enhanced process efficiency throughout the
organization. In aligning their operating model to maximize gains from industrial IT investments,
enterprises have now been compelled to take note of the digitalization phenomenon, which
differs markedly from companies earlier experiences.